Multiple sites in the same niche (Should we redirect these to our Main Site)
-
I will keep this short and sweet. We have some websites in the same niche area but want to focus only on our newest site (basically all the information that was being posted on the other sites will now be part of our new site)
This will save us a lot of time and increase our focus on 1 entity. Should we redirect these website with a 301 redirect to the specific categories that they focus on in the new site? or should we redirect to the main domain.
-
You'd want to get the redirect to go to the most applicable place as possible so if it's OLDSITE.com/apple it'd be best to send it to NEWSITE.com/category/apple if you have that level of information from old to new. Otherwise, domain to category would be second best. Third, domain to domain.
-
Would redirecting at the domain level with a 301 redirect be the best way to do this.....
Redirect OLDSITE.com to NEWSITE.com/categoryabouttopicofoldsite
-
I think redirecting the information to the most applicable place on the new site will do the most good. It also gives you another reason to go around at the link building / networking stage to say, "Hey, our old site X is now pointing to our new site Y.com/X while still being relevant to the sources that originally linked to X.
that the new site increases your time and productivity should go towards the old area being updated more frequently as well, which will further help it to perform better. Cheers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does ID's in URL is good for SEO? Will SEO Submissions sites allow such urls submissions?
Example url: http://public.beta.travelyaari.com/vrl-travels-13555-online It's our sites beta URL, We are going to implement it for our site. After implementation, it will be live on travelyaari.com like this - "https://www.travelyaari.com/vrl-travels-13555-online". We have added the keywords etc in the URL "VRL Travels". But the problems is, there are multiple VRL travels available, so we made it unique with a unique id in URL - "13555". So that we can exactly get to know which VRL Travels and it is also a solution for url duplication. Also from users / SEO point of view, the url has readable texts/keywords - "vrl travels online". Can some Moz experts suggest me whether it will affect SEO performance in any manner? SEO Submissions sites will accept this URL? Meanwhile, I had tried submitting this URL to Reddit etc. It got accepted.
White Hat / Black Hat SEO | | RobinJA0 -
Active, Old Large site with SEO issues... Fix or Rebuild?
Looking for opinions and guidance here. Would sincerely appreciate help. I started a site long, long ago (1996 to be exact) focused on travel in the US. The site did very well in the search results up until panda as I built it off templates using public databases to fill in the blanks where I didn't have curated content. The site currently indexes around 310,000 pages. I haven't been actively working on the site for years and while user content has kept things somewhat current, I am jumping back into this site as it provides income for my parents (who are retired). My questions is this. Will it be easier to track through all my issues and repair, or rebuild as a new site so I can insure everything is in order with today's SEO? and bonus points for this answer ... how do you handle 301 redirects for thousands of incoming links 😕 Some info to help: CURRENTLY DA is in the low 40s some pages still rank on first page of SERPs (long-tail mainly) urls are dynamic (I have built multiple versions through the years and the last major overhaul was prior to CMS popularity for this size of site) domain is short (4 letters) but not really what I want at this point Lots of original content, but oddly that content has been copied by other sites through the years WHAT I WANT TO DO get into a CMS so that anyone can add/curate content without needing tech knowledge change to a more relevant domain (I have a different vision) remove old, boilerplate content, but keep original
White Hat / Black Hat SEO | | Millibit1 -
Mobile Redirect - Cloaking/Sneaky?
Question since Google is somewhat vague on what they consider mobile "equivalent" content. This is the hand we're dealt with due to budget, no m.dot, etc, responsive/dynamic is on the roadmap but still a couple quarters away but, for now, here's the situation. We have two sets of content and experiences, one for desktop and one for mobile. The problem is that desktop content does not = mobile content. The layout, user experience, images and copy aren't the same across both versions - they are not dramatically different but not identical. In many cases, no mobile equivalent exists. Dev wants to redirect visitors who find the desktop version in mobile search to the equivalent mobile experience, when it exists, when it doesn't they want to redirect to the mobile homepage - which really isn't a homepage it's an unfiltered view of the content. Yeah we have push state in place for the mobile version etc. My concern is that Google will look at this as cloaking, maybe not in the cases where there's a near equivalent piece of content, but definitely when we're redirecting to the "homepage". Not to mention this isn't a great user experience and will impact conversion/engagement metrics which are likely factors Google's algorithm considers. What's the MOZ Community say about this? Cloaking or Not and Why? Thanks!
White Hat / Black Hat SEO | | Jose_R0 -
Traffic going down in all sites in a niche
Hello, A client has three Ecommerce sites in a niche. Because of competition and a (possibly) non manual penalty due to doorways and paid links (though I think it's mainly competition too) our traffic is going down. What are the keys to increasing traffic at this point. Feel free to include tricks that cost money. A Hrefs (I love Moz though!) has some neat content tricks. Please give me the best tricks in the industry to increase traffic. We're adding content to the main site of the three and maybe that's what to focus on, but we're having trouble driving serious traffic with the content. We need serious traffic. We are experts in our field and capable of almost anything as far as information goes in our field. Thanks.
White Hat / Black Hat SEO | | BobGW0 -
What could go wrong? SEO on mobile site is different than desktop site.
We have a desktop site that has been getting worked on over the year regarding improving SEO. Since the mobile site is separate, the business decided to not spend the time to keep it updated and just turned it off. So any mobile user that finds a link to us in search engines, goes to a desktop site that is not responsive. Now that we're hearing Google is going to start incorporating mobile user friendliness into rankings, the business wants to turn the mobile site back on while we spend months making the desktop site responsive. The mobile site basically has no SEO. The title tag is uniform across the site, etc. How much will it hurt us to turn on that SEO horrid mobile site? Or how much will it hurt us to not turn it on?
White Hat / Black Hat SEO | | CFSSEO0 -
Google admits it can take up to a year to refresh/recover your site after it is revoked from Penguin!
I found myself in an impossible situation where I was getting information from various people that seem to be "know it all's" but everything in my heart was telling me they were wrong when it came to the issues my site was having. I have been on a few Google Webmaster Hangouts and found many answers to questions I thought had caused my Penguin Penalty. After taking much of the advice, I submitted my Reconsideration Request for the 9th time (might have been more) and finally got the "revoke" I was waiting for on the 28th of MAY. What was frustrating was on May 22nd there was a Penguin refresh. This as far as I knew was what was needed to get your site back up in the organic SERPS. My Disavow had been submitted in February and only had a handful of links missing between this time and the time we received the revoke. We patiently waited for the next penguin refresh with the surety that we were heading in the right direction by John Mueller from Google (btw.. John is a great guy and really tries to help where he can). The next update came on October 4th and our rankings actually got worse! I spoke with John and he was a little surprised but did not go into any detail. At this point you have to start to wonder WHAT exactly is wrong with the website. Is this where I should rank? Is there a much deeper Panda issue. We were on the verge of removing almost all content from the site or even changing domains despite the fact that it was our brand name. I then created a tool that checked the dates of every last cached date of each link we had in our disavow file. The thought process was that Google had not re-crawled all the links and so they were not factored into the last refresh. This proved to be incorrect,all the links had been re-cached August and September. Nothing earlier than that,which would indicate a problem that they had not been cached in time. i spoke to many so called experts who all said the issue was that we had very few good links left,content issues etc.. Blah Blah Blah, heard it all before and been in this game since the late 90's, the site could not rank this badly unless there was an actual penalty as spam site ranked above us for most of our keywords. So just as we were about to demolish the site I asked John Mueller one more time if he could take a look at the site, this time he actually took the time to investigate,which was very kind of him. he came back to me in a Google Hangout in late December, what he said to me was both disturbing and a relief at the same time. the site STILL had a penguin penalty despite the disavow file being submitted in February over 10 months ago! And the revoke in May. I wrote this to give everyone here that has an authoritative site or just an old one, hope that not all is lots just yet if you are still waiting to recover in Google. My site is 10 years old and is one of the leaders in its industry. Sites that are only a few years old and have had unnatural link building penalties have recovered much faster in this industry which I find ridiculous as most of the time the older authoritative sites are the big trustworthy brands. This explains why Google SERPS have been so poor for the last year. The big sites take much longer to recover from penalties letting the smaller lest trustworthy sites prevail. I hope to see my site recover in the next Penguin refresh with the comfort of knowing that my site currently is still being held back by the Google Penguin Penalty refresh situation. Please feel free to comment below on anything you think is relevant.
White Hat / Black Hat SEO | | gazzerman10 -
Month old site and alreasdy ranks 3 for competitive keyword
I know this individual does this with several sites and then offers them for sale to his competitors. Obviously spammy thru and thru, but how can google reward a site thats not even two months old, with 1900 + links with a ranking of #3 for a highly competitive keyword? Please dont post the actual name or url of the website as we dont want to give him any more credit but this blows my mind as he has done this several times with other sites and never gets penalized. http://tinyurl.com/b9jysa5 Any ideas as to how he can accomplish this besides almost 2000 links in less than 2 months? How is that even remotely natural? I know his other sites have been reported to google but they never did anything about it. Thanks for any feedback.
White Hat / Black Hat SEO | | anthonytjm0 -
What on-page/site optimization techniques can I utilize to improve this site (http://www.paradisus.com/)?
I use a Search Engine Spider Simulator to analyze the homepage and I think my client is using black hat tactics such as cloaking. Am I right? Any recommendations on to improve the top navigation under Resorts pull down. Each of the 6 resorts listed are all part of the Paradisus brand, but each resort has their own sub domain.
White Hat / Black Hat SEO | | Melia0
