How drop off works in google analytic for enhance ecommerce?
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Hello Guys,
I have implemented enhance ecommerce ( i.e. - https://developers.google.com/tag-manager/enhanced-ecommerce )
Now i have query how drops off actually works? Like i visited the my site, then product page then checkout step 1 page after that i close the checkout step 1 page that means checkout step 1 drop off will appear in google analytic? right?
John
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Yes, it will show you leaving your purchase funnel at whichever page you viewed last, it will also show this if you are in your conversion funnel and you go back to other pages on your site and then leave.
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