Backlink for Old publised Article

[gamesecure]

Hi There,

Suppose if a website abc.com published an article in 2014 and that article got indexed after few days as Google normally do.

If we give backlink from abc.com article published in 2014 to recently published website,

Is there issue if backlink given?

or  If the abc.com article contented updated first and then backlink is given, that would be the correct way? because updated content will re-index and at the time of re-indexing backlink will be fount by Google bot.

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Rajiv

[UmarKhan]

Hey Rajiv,

I don't think there is anything wrong with this approach as you're just updating your previously published post with some links and this is what all marketers suggested. Usually this happens,  when you intend to update your most/least traffic acquired pages.

I'd suggest you to work on these things as well,

1. Add an editor's note. Something like,
   "This post was originally published at "date" and has been revamped or updated with latest information"
2. Remove outdated content.
3. Update the facts according to latest studies.
4. Add more internal links if you have produced new relevant pages.
5. Update screenshots if required.

After all these changes, share your article again and I'm sure it will get more traffic/ exposure and look more natural.

Hope this helps!

Thanks,

[Martijn_Scheijbeler]

I doubt there is a definite answer to this question, in most cases I'd argue that you will never get in trouble and that you'll probably get the juice of the link. But I'd say that Google should be able to pick up that the only thing that has changed in the last couple of months is the addition of a link, I can imagine because of that they would scale down the value of these links.