E-Commerce - Include the product creation DATE?
-
Hi there!
I would to ask you if it's advisable to include the creation date of new products (the product description ) in a e-commerce shop, I mean, if it makes a difference (in SEO terms, of course).
Thanks for the info and my best regards!
Z.
-
Hi there
You can include the release/creation date if it is relevant to the industry - something like SaaS or item models or something like that where features are added.
I would highly recommend if you do include information like this (and even if you don't, really) to check out Schema that will help you markup important information about your products, possibly helping your search engine performance.
If it's just one type of product that doesn't change often or hasn't in years, it's not really necessary to add dates or anything though.
Hope this helps! Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best strategy to SEO Discontinued Products on Ecommerce Sites?
RebelsMarket.com is a marketplace for alternative fashion. We have hundreds of sellers who have listed thousands of products. Over 90% of the items do not generate any sales; and about 40% of the products have been on the website for over 3+ years. We want to cleanup the catalog and remove all the old listings that older than 2years that do not generate any sales. What is the best practice for removing thousands of listings an Ecommerce site? do we 404 these products and show similar items? Your help and thoughts is much appreciated.
White Hat / Black Hat SEO | | JimJ3 -
Duplicate Content Product Descriptions - Technical List Supplier Gave Us
Hello, Our supplier gives us a small paragraph and a list of technical features for our product descriptions. My concern is duplicate content. Here's what my current plan is: 1. To write as much unique content (rewriting the paragraph and adding to it) as there is words in the technical description list. Half unique content half duplicate content. 2. To reword the technical descriptions (though this is not always possible) 3. To have a custom H1, Title tag and meta description My question is, is the list of technical specifications going to create a duplicate content issue, i.e. how much unique content has to be on the page for the list that is the same across the internet does not hurt us? Or do we need to rewrite every technical list? Thanks.
White Hat / Black Hat SEO | | BobGW0 -
Duplicate product content - from a manufacturer website, to retailers
Hi Mozzers, We're working on a website for a manufacturer who allows retailers to reuse their product information. Now, this of course raises the issue of duplicate content. The manufacturer is the content owner and originator, but retailers will copy the information for their own site and not link back (permitted by the manufacturer) - the only reference to the manufacturer will be the brand name citation on the retailer website. How would you deal with the duplicate content issues that this may cause. Especially considering the domain authority for a lot of the retailer websites is better than the manufacturer site? Thanks!!
White Hat / Black Hat SEO | | A_Q0 -
Soliciting Product Reviews with Free Samples?
I have been looking at my competitors links and I have discovered that a competitor with top positions in the SERPs has been gaining links by offering free product samples to bloggers in exchange for links within the review back to their site. My question is, does Google frown on this? Can it invoke a penalty? To me it seems tantamount to buying links, but yet his results speak for themselves. It is something I intend to start doing myself if I am sure it won't result in a penalty. Thanks.
White Hat / Black Hat SEO | | RocketBanner0 -
Include placename in URL, or not?
Hi Mozzers, I'm wondering whether to put placename in URL or not. This is for a hotel so it's very focused on the county. I have loads of sub pages along the lines of www.hotelname.com/short-breaks-somerset www.hotelname.com/eat-out-somerset and so on but I was wondering whether that placename element would help or hinder. For example, may want to rank for short breaks in other searches (not just those seeking short breaks in Somerset) and was wondering whether the somerset bit may actually hinder this in the future. Also noticed Somerset is mentioned in nearly all of the page urls through the site. Perhaps this is a bit spammy and just not neccesary. I can include the address of the hotel on every page anyway. What do you think? Thanks in advance for your help 🙂 Luke
White Hat / Black Hat SEO | | McTaggart0 -
Does having the same descrition for different products a bad thing the titles are all differnent but but they are the same product but with different designs on them does this count as duplicate content?
does having the same description for different products a bad thing the titles are all different but but they are the same product but with different designs on them does this count as duplicate content?
White Hat / Black Hat SEO | | Casefun1 -
Secretly back-linking from whitelabel product
Lets say a company (provider.com) offers a whitelabel solution which enables each client to have all of the content on their own domain (product.client.com), with no branding by the content provider. Now lets say that client.com is a site with a lot of authority, and to promote the launch of product.client.com, they put a lot of links from their main site to the subdomain. This can be very valuable link juice, and provider.com would like to be able to take advantage. The problem is, that client.com wouldn't like it if provider.com put in links on their whitelabel site. Suppose the following: All pages on product.client.com start to have a rel="canonical" link to themselves, with a get variable (e.g. product.client.com/page.htm -> product.client.com/page.html?show_extra_link=true) When the page is visited with the extra get parameter "show_extra_link" a link appears in the footer that points to provider.com My question is, would this have the same effect for provider.com as placing a link on the non-canonical version of the pages on the whitelabel site would?
White Hat / Black Hat SEO | | seoczar0 -
Same template site same products but different content?
for the sake of this post I am selling lighters. I have 3 domains small-lighters.com medium-lighter.com large-lighters.com On all of the websites I have the same template same images etc and same products. The only difference is the way the content is worded described etc different bullet points. My domains are all strong keyword domains not spammy and bring in type in traffic. Is it ok to continue in this manner in your opinion?
White Hat / Black Hat SEO | | dynamic080