% Change - Google analytics - how to calculate?

[JohnPalmer]

Hi All,
I have two dates with two different numbers I want to calculate the "% Change" like google analytics,

The numbers of June 2015 - 127,931 sessions
The numbers of June 2014 - 90914 sessions

please tell me what is the %Change.

Best. J

[BradsDeals]

(b - a) / a

So in your case:

a = 90,914
b = 127,931

(127,931 - 90,914) / 90,914 = 0.40716501

Rendered as a percent, it's a 40.72% increase.

If you're doing % change on a number of pages, export the GA data to Excel, apply the formula there. I do this all the time with our merchant pages, and it's great for spotting trends if your business is even remotely seasonal.

However, if you're just doing single calculations on the fly and don't want to memorize the formula, there are tons of percent change calculators online. Most of them are boneheaded SEO, which is why I'm linking to the SERP and not to any particular calculator, but the numbers they spit out are sound.

[Alick300]

Hi,

To calculate the percentage increase/decrease:

First: work out the difference (increase) between the two numbers you are comparing.

Increase = New Number - Original Number

Then:  divide the increase by the original number and multiply the answer by 100.

% increase = Increase ÷ Original Number × 100.

If your answer is a negative number then this is a percentage decrease.

Thanks

[JohnPalmer]

what is the formula ?

[Alick300]

Hi John,

If I understand your question correctly then answer is an increase of 40.72%.

Thanks