What are the top tips for winning on Google, Bing, and Yahoo?
-
We just launched a new site that is starting to be indexed well in Google, but Bing and Yahoo are lagging a bit. I understand that the search engines are different algorithms and will take different lengths of time to index, rank, etc.
What I'm curious about is are there any other tips / advice / things to keep in mind when trying to rank on the different search engines?
Thanks!!
-
Great list!
Can you explain the importance of HTTPS and using a CDN? Are these factors really that important?
If I change my site to HTTPS how should I handle redirects?
Thanks
-
- Webmaster tools. Google, Bing (Yahoo) have them. Get your sitemap loaded and site set up in their webmaster tools!
- High authority backlinks. How about a wikipedia page? Or start creating some rich content that users will find useful and share? Even social media metrics come into ranking.
- Make your site run HTTPS and use a CDN
- Images and video. Don't forget users also land on your site from images and videos tabs+
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google ranking penalty: Limited to specific pages or complete website?
Hi all, Let's say few pages on the website dropped in the rankings due to poor optimisation of the pages or hit by algo updates. Does Google limits the ranking drop only to these pages or the entire website will have any impact? I mean will this cause ranking drop to the homepage for primary keyword? Will Google pose the penalty to other pages in the website if few pages drop in the rankings. Thanks
Algorithm Updates | | vtmoz0 -
What Ranking Factors Impact Google News Visibility?
I'm just at the beginning of a new analysis involving Google News visibility and ranking factors, and thought I could put the project out to you, dear SEO geniuses, to get your ideas and perspectives. Backgrounder: My company operates over 50 niche, disease-specific daily news sites, covering science, research and advocacy news about specific diseases. Virtually all of them are in Google News. They range in age from 3 years old to 3 months old. Varying degrees of page rank / authority Content on the site is completely niche to specific diseases, and we have a lot of sites for rare and orphan diseases. Most of the content is news, but we also have info/resources pages, blogs, and some short-form posts made for use in social media. The Project: I want to do an analysis of keywords in our news headlines and see how certain keywords correlate with articles that do well -- both in terms of search traffic and overall with users. Going to use our Multiple Sclerosis News Today website. Most of our search traffic comes from Google News. What I hope to gain: I'm curious to see if certain sets of keywords that relate to the disease, to therapies, etc. drive the most traffic. I want to compare these keyword lists to how well we rank in organic search for the same keywords (via news articles or info pages) to see if there is a connection. I want to also create a working keyword list of the best-performing keywords in the news as a way of cross-pollinating content production on our blogs, info pages, social content, etc. I want to increase my knowledge base of ranking factors specific for Google News. The last point is really something I wish I knew more about. I feel like there aren't many knowledge resources out there about Google News. Is it safe to assume that the same on-site and off-site SEO best practices that govern organic search engine visibility are at play in Google News, or are there independent factors as well? I'd love to get your thoughts. Thanks!
Algorithm Updates | | Michael_Nace0 -
Has Google Authorship been completely removed from SERPs?
Noticed today that when I search (non-personalised search, incognito etc.) some of my pages on Google ALL references to authorship have now been completely removed. Does anyone know when this change occurred? I might be a bit slow this week (or last week) with concentrating on projects. I know like others that photos went some time back but now there are no author details being displayed. Just the page title and description. David
Algorithm Updates | | David-E-Carey1 -
How to you get a company details to appear on the right side of google searches? For example is you type dr martens in google , the search page shows links and then a snippet of the company on the right. Thank you.
For example is you type dr martens in google , the search page shows links and then a snippet of the company on the right. Thank you. https://www.google.com/search?q=dr+martens&oq=dr+martens&aqs=chrome..69i57j0l5.2176j0j7&sourceid=chrome&espv=210&es_sm=122&ie=UTF-8
Algorithm Updates | | vijayvasu0 -
Is it me or Google?
Hi All, I'm new here so take it easy on me.. OK, basically i have had a SEO company for about 3 years, they did a wonderful job, for the last 12 months or so i have been in top 1-3 positions for pretty much every keyword i wanted... On Jan 17th, that all changed, suddenly google doesnt like something about my site... for the sake of this questions lets focus purely on the keyword "CCTV", i use to be 1st or 2nd, it varied... Since Jan 17th i am all over the place, today alone, i was 9th this morning, then 13th, then 22nd... I am working on a lot of things my SEO company told me to do, with regards my site, obviously this is going to take time... but my big concern is that google doesnt seem to know where to rank me lol, i mean, at least if they settled on a place i.e 22nd, then i have a stable base to work from... Has anyone seen this kind of thing before, and can i expect at somepoint google decides to simply remove me? Any advice welcome. regards James
Algorithm Updates | | isntworkdull0 -
Google places - are you still registering your companies?
Is Google plus taking over from Google Places? I have our company and website registered on Google places and Google Plus. Now we have a new website ( same company different product) Should I register a new listing on Google places? And what about Google Plus?
Algorithm Updates | | Realtor1010 -
Google and Content at Top of Page Change?
We always hear about how Google made this change or that change this month to their algorithm. Sometimes it's true and other times it's just a rumor. So this week I was speaking with someone in the SEO field who said that this week a change occurred at Google and is going to become more prevalent where content placed at the "top of the fold" on merchant sites with products are going to get better placement, rather than if you have your products at top with some content beneath them at the bottom of the page. Any comments on this?
Algorithm Updates | | applesofgold0 -
How To Rank High In Google Places?
Hello SEOmoz, This question has been hounding me for a long time and I've never seen a single reliable information from the web that answers it. Anyway here's my question; Supposing that there are three Google places for three different websites having the same categories and almost same keywords and same district/city/IP how does Google rank one high from the other? Or simply put if you own one of those websites and you would want to rank higher over your competitors in Google places Search results how does one do it? A number of theories were brought up by some of my colleagues: 1. The age of the listing 2. The number of links pointing to the listing (supposing that one can build links to ones listing) 3. The name/url of the listing, tags, description, etc. 4. The address of the listing. 5. Authority of the domain (linked website) You see some listings have either no description, and only one category and yet they rank number one for a specific term/keyword whereas others have complete categories, descriptions etc. If you could please give me a definite answer I will surely appreciate it. Thank you very much and more power!
Algorithm Updates | | LeeAnn300