Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Ecommerce URLs with numbers
-
Hi everybody!
I have to optimize an ecommerce where somebody has previously done the SEO optimization, although the URLs have numbers before the product's name
They have told me that these numbers are useful to find the products, so I think it shouldn't be really bad if I don't redirect them to "clear" ones. For example:
/colesterol-sobrepeso/2217-hc-grass-capsulas-duras-15-capsulas.html > /colesterol-sobrepeso/hc-grass-capsulas-duras-15-capsulas.html
Am I right? After all, they contain the keywords and the subfolders are also ok.
Or it would be better if I redirect the whole site?
Thanks!
-
Do not change the URLs unless necessary. The URLs you've described above are perfectly fine. Look at Amazon's URLs to see that it is absolutely OK to not have /product-name-here style URLs.
-
No problem at all! This SEO game is getting more challenging but even more interesting each month. So it's good to have a helpful community.
-
Thank you so much for your help Neil!
-
Hi There,
I don't think it will be a problem. The URL descriptions seem quite clear and they don't appear to be session id's or the such but descriptions of the product. Quick search despite it being in the Uk proved everyone else seems to leave the numbers at the start of the URL https://www.google.co.uk/?gws_rd=ssl#q=hc+grass+capsulas+duras+15-capsulas&btnK=Google+Search
My advice leave as is.
Hope this is helps!
Kind Regards
Neil
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Writing cornerstone content for a shop (eCommerce) website
Hi there I am trying to optimise my site to the best that it can be. Since the most recent Google updates, everything that I reading is saying cornerstone content with lots of valuable content is a really good strategy as it tells Google what is the most important content on your site. Writing articles that are well structured and have give the user a detailed overview of that subject. Lots of top SEO's are saying 3000 words plus on these pages. My question is, how do I go about this with and eCommerce site? Obviously that majority of the keywords that I want to target are product related and these are the pages that I want to come up in the search. How do I go about creating cornerstone content for these pages? I am thinking that one of my cornerstone pieces of content would be "The Ultimate Guide to [my main product category]". But that product has numerous products related to it, all of which have their own keywords, so how would this help the products to rank? The site had two main product categories, with numerous products under each of those categories. The two main categories are targeting my best performing keywords, but currently the landing page for these is the main product category pages. I am really struggling to work out the best strategy here. The content that I have on my actual products pages is comprehensive and covers a lot of detail about that particular product and has started to rank for product keywords, but I am guessing Google wouldn't consider that to be cornerstone content. I hope this make sense. Any advice anyone can give would be really useful. Many thanks in advance
On-Page Optimization | | Clojobobo1 -
Reducing number of site pages?
Hi, I am looking through my site structure and I have a lot of pages left over from the days of article keywords. Probably 7 or 8 years ago, someone sold my husband on article key word pages. I have slowly gotten rid of a lot of them as they have fallen out out of the ranks. I would like to get rid of the rest, probably 5 or 6 pages. Will it hurt my rankings to delete pages and redirect them? My customers really like the simplicity of our site and I want to keep it that way, plus clean up flags that Moz is telling me is a problem. I think its easier to keep less pages top notch than have to worry with a lot of them. Especially since my customers aren't viewing them. Thanks in advance!
On-Page Optimization | | CalicoKitty20000 -
URL keyword separator best practice
Hello. Wanted to reach out see what the consensus is re-keyword separators So just taken on a new client and all their urls are structured like /buybbqpacks rather than buy-bbq-packs - my understanding is that it comes down to readability, which influences click through, rather than search impact on the keyword. So we usually advise on a hyphen, but the guy's going to have to change ALLOT of pages & setup redirects to change it all wasn't sure if it was worth it? Thanks! Stu
On-Page Optimization | | bloomletsgrow0 -
Should I use an acronym in my URL?
I know that Google understands various acronyms. Example: If I search for CRM System, it knows i'm searching for a customer relationship management system. However, will it recognize less known acronyms? I have a page geared specifically for SAP data archiving for human capital management systems. For those in the industry, they simply call it HCM. Here is how I view my options: Option #1: www.mywebsite.com/sap-data-archiving/human-capital-management Option #2: www.mywebsite.com/sap-data-archiving/hcm Option #3: www.mywebsite.com/sap-data-archiving/hcm-human-capital-management With option #3, i'm capturing the acronym AND the full phrase. This doesn't make my URL overly long either. Of course, in my content i'll reference both. What does everyone else think about the URL? -Alex
On-Page Optimization | | MeasureEverything0 -
URL Path. What is better for SEO
Hello Moz people, Is it better for SEO to have a URL path like this: flowersite.com/anniversary_flowers/dozen_roses OR flowersite.com/dozen_roses Is it better to have the full trail of pages in the URL?
On-Page Optimization | | CKerr0 -
Reducing number crawl-able links?
Hello, I just like to ask for best practice when it comes to reduce number of internal links on a site with a mega menu. Since the mega menu lists all categories and all their subcategories it creates a problem when all categories are linking to all categories directly.. Would the method below reduce the number of links and preventing the link juice flowing directly from category to category? [(link built with JavaScript and the html5 "data-" attribute) Thinking of using these links to categories in the menu not directly below the parent category.](#)
On-Page Optimization | | AJPro0 -
Ecommerce On-Site SEO: Keywords in Category Descriptions
Hello, I'm doing on-site SEO for a client's ecommerce site. Are 160 words enough for a category description? I'm using the keywords once at the top of the description, and once at the bottom of the description, with the ones at the bottom reworded so that they are the keywords with a different word order. I used to put the keywords in 3 times but it just feels like stuffing. Is twice, worded differently the second time, enough for a category description? Thanks.
On-Page Optimization | | BobGW0 -
Does a page's url have any weight in Google rankings?
I'm sure this question must have been asked before but I can't find it. I'm assuming that the title tag is far more important than the page's url. Is that correct? Does the url have any relevance to Google?
On-Page Optimization | | rdreich490