How are Server side redirects perceived compared to direct links (on a Directory site)
-
Hi,
Im creating some listings for a client on a relevant b2b directory (a good quality directory)
I asked if the links are 'followed' or no 'followed' and they said they are 'server side redirects' so no direct links.
Does anyone know how these are likely to be perceived by Google ?
All BEst
Dan
-
Hi Dirk
I sure did and thank you both for your help
All Best
Dan
-
Hi Dan,
You already got an excellent reply to this question from Andy
Dirk
-
No worries Dan
-Andy
-
Great thanks for confirming that Andy !
Many Thanks
Dan
-
For this type of link, yes, that can be a little risky as it's a full page redirect (probably seen as a 301) rather than a textual link.
If it does turn out to be nofollowed (I would need to see the link to confirm) then it's a little different as link juice doesn't flow and that then satisfies Google, but I would err on the side of caution. Unless there is a good reason to pay for a premium link (more traffic, etc), then I wouldn't really bother.
-Andy
-
Cool thanks for confirming that Andy!
They also offer a premium listing so i presume those ones may be perceived as paid links and potentially be risky if done the same way ?
All Best
Dan
-
Thanks Dirk
If so then that should be fine for an unpaid listing but they also offer a premium listing so i presume those ones may be perceived as paid links and potentially be risky ?
All BEst
Dan
-
Dirk is correct - these are seen as a 'followed' link.
I have read conflicting reports on how these are viewed from an SEO perspective, but I think that the general feeling is "don't worry" as it is a one off, it's a niche directory and is just going to form a part of your overall link profile. If every link was the same from the same type of site and followed the same format, then Google might see something unnatural.
Don't sweat it
-Andy
-
If I understand it well it will be something like directory.com/listing.htm links to directory.com/companypage which is then redirected to www.company.com (so users actually never see directory.com/companypage).
I guess this type of link will be considered as a "follow" type link as server side redirects pass link juice to the destination (unless they block directory.com/companypage for indexing with their robots.txt and/or they put a nofollow on all the links to directory.com/companypage)
Dirk
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hreflang tags with link to redirect loop
Hi guys, I'm having a bit of an issue on a client site that I'm hoping someone can help me with. Basically, the client has two domains, one serving users in the Republic of Ireland (http://www.americanholidays.com), showing Euro prices, and the other serving users in Northern Ireland (http://www.americanholidays.com/gb_en/) showing £ prices. The issue I'm having is that the URL for the Northern Ireland page has a 302 on it and goes through another 2/3 301 redirects until it resolves as http://www.americanholidays.com, however it does then show the £ prices. You can see the redirect chain here: http://tools.seobook.com/server-header-checker/?page=single&url=http%3A%2F%2Fwww.americanholidays.com%2Fgb_en%2F&useragent=1&typeProtocol=11 The homepage is using the Hreflang tag, and pointing search engines to serve the http://www.americanholidays.com/gb_en/ page to users using EN-GB as their language. The page is also using a self-referencing canonical, which I believe may negate the whole Hreflang tag anyway? My main question is - is the fact that the Hreflang for the gb_en page is pointing to a chain of redirects negatively affecting it? (I understand too many redirects are never good). Also, is the canonical negating the Hreflang? Any help/info would be great as I just can't get my head around it! Thanks guys Daniel
Technical SEO | | DanielKiely60 -
How to create site map for large site (ecommerce type) that has 1000's if not 100,000 of pages.
I know this is kind of a newbie question but I am having an amazing amount of trouble creating a sitemap for our site Bestride.com. We just did a complete redesign (look and feel, functionality, the works) and now I am trying to create a site map. Most of the generators I have used "break" after reaching some number of pages. I am at a loss as to how to create the sitemap. Any help would be greatly appreciated! Thanks
Technical SEO | | BestRide0 -
Moving articles to new site, can't 301 redirect because of panda
I have a site that is high quality, but was hit by penguin and perhaps panda. I want to remove some of the articles from my old site and put them on my new site. I know I can't 301 redirect them because I will be passing on the bad google vibes. So instead, I was thinking of redirecting the old articles to a page on the old site which explains that the article is moved over to the new site. I assume that's okay? I'm wondering how long I should wait between the time I take them down from the old site to the time I repost them on the new site. Do I need to wait for Google to de-index them in order to not be considered duplicate content/syndication? We'll probably reword them a bit, too - we really want to avoid panda. Thanks!
Technical SEO | | philray
Phil0 -
Ratio of linking C-blocks to Linking domains
Hi, Our linkbuilding efforts have resulted in acquiring a high number of backlinks from domains within a C-block. We all know Google issues penalties whenever someone's link profile looks unnatural. A high number of backlinks but a low number of linking C-blocks would seem to be one of reasons to get penalized. Example: we have 6,000 links from 200 linking root domains coming in from 100 C-blocks. At what point should we start to worry about being penalized/giving off an unnatural look to mr G?
Technical SEO | | waidohuy0 -
Site links show spam
Hi folks, I'm working on a website that runs on WordPress and was not updated by the owner, this has resulted in a malware injection and now when you search the companies name in Google, the site links appear with words like Viagra, et al. I've seen this a number of times, so I went through the code and have removed all the malware. I presume I now have to wait for Google to recrawl the website and update the site links? Is there anything else I should be doing to speed up the process? Thank you 🙂
Technical SEO | | ChristopherM0 -
Linking from and to pages
My website, www.kamperen-bij-de-boer.com, tells people what campingssites can be found in The Netherlands for recreational purposes. In order for a campingsite to be mentioned on our website we ask them to place a link to our website (either using a text link or image link) and then we make a page for that campsite on our website with in the end a link to ther website, e.g. http://www.kamperen-bij-de-boer.com/Minicamping-In-t-Oldambt.html -> they in return link back to us. Since this comes natural will this or won't this be penalized by Google and so on for linkfarming. At this moment we have about 600 camping sites on our website alone linking to us (not all of them) and we are linking to them. Since this can be explained as link trading which is not as good for your ranking as one-way-linking what should be wise? Should i include a nofollow? I already have many links from other sites linking to mine without having to link back, is there anything else i can do with linking to ensure better ranking?
Technical SEO | | JarnoNijzing0 -
Internal Links not Crawled by Open Site Explorer
Can someone plz tell me why www.hotelelgreco.gr has only 2 internal links in OSE despite the fact that the text content has a plethora of them. Thanks in advance.
Technical SEO | | socrateskirtsios0 -
301 redirecting some pages directly, and the rest to a single page
I've read through the Redirect guide here already but can't get this down in my .htaccess I want to redirect some pages specifically (/contactinfo.html to the new /contact.php) And I want all other pages (not all have equivalent pages on the new site) to redirect to my new (index.php) homepage. How can I set it up so that some specific pages redirect directly, and all others go to one page? I already have the specific oldpage.html -> newpage.php redirects in place, just need to figure out the broad one for everything else.
Technical SEO | | RyanWhitney150