How are Server side redirects perceived compared to direct links (on a Directory site)
-
Hi,
Im creating some listings for a client on a relevant b2b directory (a good quality directory)
I asked if the links are 'followed' or no 'followed' and they said they are 'server side redirects' so no direct links.
Does anyone know how these are likely to be perceived by Google ?
All BEst
Dan
-
Hi Dirk
I sure did and thank you both for your help
All Best
Dan
-
Hi Dan,
You already got an excellent reply to this question from Andy
Dirk
-
No worries Dan
-Andy
-
Great thanks for confirming that Andy !
Many Thanks
Dan
-
For this type of link, yes, that can be a little risky as it's a full page redirect (probably seen as a 301) rather than a textual link.
If it does turn out to be nofollowed (I would need to see the link to confirm) then it's a little different as link juice doesn't flow and that then satisfies Google, but I would err on the side of caution. Unless there is a good reason to pay for a premium link (more traffic, etc), then I wouldn't really bother.
-Andy
-
Cool thanks for confirming that Andy!
They also offer a premium listing so i presume those ones may be perceived as paid links and potentially be risky if done the same way ?
All Best
Dan
-
Thanks Dirk
If so then that should be fine for an unpaid listing but they also offer a premium listing so i presume those ones may be perceived as paid links and potentially be risky ?
All BEst
Dan
-
Dirk is correct - these are seen as a 'followed' link.
I have read conflicting reports on how these are viewed from an SEO perspective, but I think that the general feeling is "don't worry" as it is a one off, it's a niche directory and is just going to form a part of your overall link profile. If every link was the same from the same type of site and followed the same format, then Google might see something unnatural.
Don't sweat it
-Andy
-
If I understand it well it will be something like directory.com/listing.htm links to directory.com/companypage which is then redirected to www.company.com (so users actually never see directory.com/companypage).
I guess this type of link will be considered as a "follow" type link as server side redirects pass link juice to the destination (unless they block directory.com/companypage for indexing with their robots.txt and/or they put a nofollow on all the links to directory.com/companypage)
Dirk
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Strange URL redirecting to my new site
Hi all, I recently relaunched a site on a brand new URL - www.boardwarehouse.co.uk. I've spent the last couple of weeks building some backlinks as well as developing a basic content strategy. We've started ranking for a few of our less competitive keywords which is great, however there's a strange site which either redirects or is mirroring our content. I'm at a complete loss as to what's causing this to happen and what i can do to stop it. On the attachment - my content is top and second. The fourth result is the offending site. Any help/ advice would be most helpful! Thanks in advance, Alick 0BSyNn6
Technical SEO | | Alick3000 -
Site Penalized - 301 Redirect Question
Hello, We have a website that was penalized roughly two years by Google for "Unnatural Links"... We are experiencing a lot of problems with this site, completely unrelated to the penalty or SERPS, and we're debating doing a 301 Re-direct to another site we own that is totally clean and has no "Unnatural Links". If we do a 301 from the penalized site to our alternative website, will there be any cross-contamination? Will the penalty carry over to our other site? Please let me know what you guys think. Thanks
Technical SEO | | Prime850 -
Transferring link juice on a page with over 150 links
I'm building a resource section that will probably, hopefully, attract a lot of external links but the problem here is that on the main index page there will be a big number of links (around 150 internal links - 120 links pointing to resource sub-pages and 30 being the site's navigational links), so it will dilute the passed link juice and possibly waste some of it. Those 120 sub-pages will contain about 50-100 external links and 30 internal navigational links. In order to better visualise the matter think of this resource as a collection of hundreds of blogs categorised by domain on the index page (those 120 sub-pages). Those 120 sub-pages will contain 50-100 external links The question here is how to build the primary page (the one with 150 links) so it will pass the most link juice to the site or do you think this is OK and I shouldn't be worried about it (I know there used to be a roughly 100 links per page limit)? Any ideas? Many thanks
Technical SEO | | flo20 -
I've consolidated other domains to a single one with 301 redirects, yet the new domain authority in MOZ is much less that the redirected ones. Is that right?
I'm trying to increase the domain authority of my main site, so decided to consolidate other sites. One of the other sites has a much higher domain authority, but I don't know why after a 301 redirect, the new site's domain authority hasn't changed on over a month. Does MOZ take account of thes types of things?
Technical SEO | | bytecgroup2 -
Some pages on my site are not linked - should I add a Visual SiteMap?
Hello, I have a site that does not have a blog feed.
Technical SEO | | NikitaG
And unless it is done Manually there is no way to see the blog links.
www.MigrationLawyers.co.za Now, I submit the the Sitemap to google, but will it be a good Idea to include an actual sitemap of the site (for example in the footer of the site)
http://migrationlawyers.co.za/sitemap-immigration-south-africa and should i Make the "sitemap" link a follow or nofollow? Thanks so much in advance
Nikita0 -
Will training videos available on the "members only" section of a site contribute to the sites ranking?
Hello, I got asked a question recently as to whether training videos on the deeper pages of a website (that you can only access if you are a member and log in) will help with the sites ranking. On the SEOMoz software these deeper pages have been crawled as far as I can tell with errors reported on pages from the "members only" section of the site, leading me to believe the members only pages and their content will contribute to the sites overall ranking profile. I have suggested uploading the informational videos on the main pages of the site for now, making them accessible to all visitors and putting them in a more obvious place to encourage more sharing and views, however I've also said I would check it out with some experts so any information will be greatly appreciated! Many thanks 🙂 Charlotte
Technical SEO | | CharlotteWaller0 -
301 redirecting some pages directly, and the rest to a single page
I've read through the Redirect guide here already but can't get this down in my .htaccess I want to redirect some pages specifically (/contactinfo.html to the new /contact.php) And I want all other pages (not all have equivalent pages on the new site) to redirect to my new (index.php) homepage. How can I set it up so that some specific pages redirect directly, and all others go to one page? I already have the specific oldpage.html -> newpage.php redirects in place, just need to figure out the broad one for everything else.
Technical SEO | | RyanWhitney150 -
Considering redirecting my site from .com/us to just .com. What could the possible SERP consequences?
Today we use country-specific .tlds but have the US site on .com/us; .com is now a 'flag-site.' Ikea uses that structure too (.com/.com/us). Looking potential risk to redirecting current US site to .com.
Technical SEO | | KnutDSvendsen0