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    4. Do search engines treat 307 redirects differently from 302 redirects?

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    Do search engines treat 307 redirects differently from 302 redirects?

    Technical SEO
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    • CarsProduction
      CarsProduction last edited by

      We will need to send our users to an alternate version of our homepage for a few hours for a certain event. The SEO task at hand is to minimize the chance of the special homepage getting crawled and cached in the search engines in place of our normal homepage. (This has happened in the past so the concern is not imaginary.)

      Among other options, 302 and 307 redirects are being discussed. IE, redirecting www.domain.com to www.domain.com/specialpage.

      Having used 302s and 301s in the past, I am well aware of how search engines treat them. A 302 effectively says "Hey, Google! Please get rid of the old content on www.domain.com and replace it with the content on /specialpage!" Which is exactly what we don't want.

      My question is: do the search engines handle 307s any differently? I am hearing that the 307 does NOT result in the content of the second page being cached with the first URL. But I don't see that in the definition below (from w3.org). Then again, why differentiate it from the 302?

      307 Temporary Redirect

      The requested resource resides temporarily under a different URI. Since the redirection MAY be altered on occasion, the client SHOULD continue to use the Request-URI for future requests. This response is only cacheable if indicated by a Cache-Control or Expires header field.

      The temporary URI SHOULD be given by the Location field in the response. Unless the request method was HEAD, the entity of the response SHOULD contain a short hypertext note with a hyperlink to the new URI(s) , since many pre-HTTP/1.1 user agents do not understand the 307 status. Therefore, the note SHOULD contain the information necessary for a user to repeat the original request on the new URI.

      If the 307 status code is received in response to a request other than GET or HEAD, the user agent MUST NOT automatically redirect the request unless it can be confirmed by the user, since this might change the conditions under which the request was issued.

      1 Reply Last reply Reply Quote 0
      • CarsProduction
        CarsProduction @DRSearchEngOpt last edited by

        Yes, but technically (and according to Google's docs) when you robots something out, you are saying "This URL shouldn't be indexed." And if the special page a)lives at the HP URL, or b) is redirected from the HP via 302, you are telling them "please don't index my homepage." The docs say "when we see noindex, we pull the page."

        My question really is whether the 307 is any better than the 302. I think I implied above that I saw no difference but with the "only cacheable if" language It looks like it's supposed to be. THEN AGAIN, that same language is in the HTTP1.1 definition of the 302 as well as a 307.

        Bbut I'm hoping someone has an example of using one successfully (where success = the temporary content did not get cached in SERPs).

        Thanks!

        1 Reply Last reply Reply Quote 0
        • DRSearchEngOpt
          DRSearchEngOpt last edited by

          So I just want to make sure I understand what you are looking for here...You want to make a temp redirect to a new homepage that will, realistically, only exist for a little while, few hours tops, and you don't want it indexed.  I am imagining that this new HP is going to live on the same domain?

          If so why don't you do a 302/JS/Meta Redirect to the new HP and then also adjust the robots.txt file to disallow that from being indexed and to be SUPER SAFE you could rel=canonical the new page to the old page.

          Does that help?

          CarsProduction 1 Reply Last reply Reply Quote 0
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