Will links from startup/tech blogs help a site rank for *money* keywords?
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If a startup has a tech blog (say, domain.com/tech) and a startup journey blog (on domain.com/journey — think groovehq.com/blog), will garnering high PA/DA links to those pages help the root domain rank for keywords related to the startup's services?
For example, continuing the Groove example, will quality links to their aforementioned startup blog help them rank the homepage for Online Help Desk Software? Even when those links are from non-helpdesk content on non-helpdesk sites?
My theory is that links from high DA sites won't be a bad thing — as long as they're not from spammy pages and done naturally. In some niches, where it's hard to get organic product-related links, this might be a worthwhile strategy. Am I right? Or sadly misguided...?
EDIT: BTW. The niche I have in mind is fairly uncompetitive, and it'd be easier to garner links from the startup/tech community than the niche community itself.
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Hi Brian,
I think your approach will definitely provide some benefit, as long as you're focusing on quality, relevant links and your blog content is related/aimed at the same audience as your website. The more relevant the blog is to your website as a whole, the better the link value would be.
I'd also work, of course, on your on-page optimisation, and answering/anticipating consumer questions with help pages which are as clear and precise as possible.
Hope this helps!
Zoe
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