Does Universal Analytics auto generate events?
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Hi Mozzers,
I have been noticing for one of my clients that there are thousands of events generating which I never added a code snippet for ga('send', 'event', 'button', 'click', 'nav buttons', 4);. The code I am seeing instead is following the syntax **PDF FILE NAME.**I don't even use Tag Manager.
So are these auto generated? Label names of files aren't great though so I still believe that adding that piece of snippet _ga('send', 'event', 'button', 'click', 'nav buttons', 4);_can still bring some added value. Do you think it still does?
Thanks!
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Thanks for the details!
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Nope, as Dirk mentioned, you should probably have a plugin that made this automatically. This is not just a Drupal thing, in Wordpress, the Yoast plugin also makes this.
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Universal Analytics is not tracking by default (even in Drupal)- it must have been something that has been set up in the Analytics plugin by your Developer.
If made a mistake in my first answer - you should look for Analytics in the source (and not events) - you will notice a bit of code stating:
"googleanalytics":{"trackOutbound":1,"trackMailto":1,"trackDownload":1,"trackDownloadExtensions":"7z|aac|arc|arj|asf|asx|avi|bin|csv|doc(x|m)?|dot(x|m)?|exe|flv|gif|gz|gzip|hqx|jar|jpe?g|js|mp(2|3|4|e?g)|mov(ie)?|msi|msp|pdf|phps|png|ppt(x|m)?|pot(x|m)?|pps(x|m)?|ppam|sld(x|m)?|thmx|qtm?|ra(m|r)?|sea|sit|tar|tgz|torrent|txt|wav|wma|wmv|wpd|xls(x|m|b)?|xlt(x|m)|xlam|xml|z|zip","trackDomainMode":"1","trackUrlFragments":1},"field_group":{"fieldset":"full"},"scheduler_settings":{"scheduler_local_storage":1,"ttl":
=> this bit of code is coming from the module and is tracking all downloads of the extensions listed (7z,aac, arc....etc)
Hope this clarifies,
Dirk
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Hi Dirk,
So this happens only on Drupal ? This confirms that universal analytics doesn't just auto generate events?
I also found all these "event"instances in the source code of the page http://cl.ly/image/1E3p2c051P3E.
Thanks for the 404 heads up!
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Hi,
I think that you are using the Google Analytics plugin for Drupal - which seems to track events by default (search "event" in the source code).
You might want to correct the pdf download - it's currently generating a 404
Dirk
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