Google + and Schema
-
I've noticed with a few of the restaurant clients I work with that Schema isn't contributing at all to their SERP -- their Google + page is.
Is there any way to have more control over what Google is pulling to help make UX better? I.e. showing photos of the restaurant without a logo, etc.
-
Great -- very thoughtful answer.
I've been using restaurant, organization, and LocalBusiness schema. I'm thinking it's prudent to focus on event based schema for most of the restaurants needs.
-
In my opinion, a lot of it depends on the query you are using, authority of the websites and how long ago the implementation was done. Google+ gets triggered easily because it has become sophisticated over past some time and Google is really after promoting Google+. Google+ being a place where people could a review, this makes it an important tool for people to use and Google to display the reputation gained by the businesses.
Would you mind telling what Schema has been used by you? When did you implement these codes?
For restaurants type of business, Google+ for sure will get triggered because it gives information like -
- Location
- Reviews
- Helps with Maps
- Shows inside view etc.
I would only expect Google+ and Schema, both, to appear after some time. However, if Schema is providing the same sort of information that Google+ is offering, then there is literally no point of difference in terms of information displayed on search engines.
I believe, if there are some events being hosted at the restaurants, that information can be displayed on search engine using Schema as this cant be done using Google+
Reviews, maybe there is a clash going on between your Google+ reviews and reviews from the website. Or maybe Schema isn't recording reviews efficiently on the website. - Just some possibilities.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google image search
How does google decide which image show up in the image search section ? Is is based on the alt tag of the image or is google able to detect what is image is about using neural nets ? If it is using neural nets are the images you put on your website taken into account to rank a page ? Let's say I do walking tours in Italy and put a picture of the leaning tower of pisa as a top image while I be penalised because even though the picture is in italy, you don't see anyone walking ? Thank you,
Intermediate & Advanced SEO | | seoanalytics1 -
How often is google pushing data ?
Hello, I know that google index quickly but how often is the data pushed into their search results ? Thank you,
Intermediate & Advanced SEO | | seoanalytics1 -
Title page google serp
Why does Google change the titles automatically? I have <title>Canyoning Açores - São Jorge | Discover Experience Açores</title> but google show Discover Experience Açores: Canyoning Açores - São Jorge
Intermediate & Advanced SEO | | tiagoarruda0 -
Google ignoring Canonical and choosing its own
Hey Mozzers, We have several products that all have upto 6 different versions, they are the same product but in a different specification. As users search via these specifications (within our website) it is beneficial to keep all 6 products as different listings on the website. In google however it is not. So we kept all 6 listing but chose 1 to be the google landing page, the only different between them all is the technical specification + occasionally size. But 95% of the pages are the same. Let call the products A, B, C, D, E, F, we made all the canonicals point to C because this is out best selling version of the product. However, google has chosen E to rank instead. What is my best move here? Should i accept the page google has chosen and change the canonicals the point to that version or should I be stubborn and try to get google to change which version it ranks. As always many thanks.
Intermediate & Advanced SEO | | ATP0 -
Could this work for Google Reconsideration Request?
One of my websites has received the following message: We've reviewed your site and we still see links to your site that violate our quality guidelines. Specifically, look for possibly artificial or unnatural links pointing to your site that could be intended to manipulate PageRank. Examples of unnatural linking could include buying links to pass PageRank or participating in link schemes. We encourage you to make changes to comply with our quality guidelines. Once you've made these changes, please submit your site for reconsideration in Google's search results. If you find unnatural links to your site that you are unable to control or remove, please provide the details in your reconsideration request. I have used LinkResearchTools DTOX to locate unnatural links and remove them. So far I've been able to remove or nofollow 50/350 and that's as far as I can ever go. The rest of the websites either don't respond or don't have any contact information. I added another 300 suspicious websites to my list and I'll try to get the links manually removed. Hopefully I can get 100/650 websites (and a bit more links) removed in total - at most. That is my estimate. I've been thinking to use Google Disavow Tool for the rest and make sure to submit a nicely written report with spreadsheets to Google - when I get to the reconsideration point. What are your thoughts on this?
Intermediate & Advanced SEO | | zorsto0 -
Does Google hate wordpress?
I have my categories pages set to noindex, follow. I deactivated the author and date based archives, and all the /page/2 /page/3 are noindex. Is this the right approach? I had thought about adding some text to the topic of each category page and then changing them to index. I'm using showing recent post excerpts on the homepage. Another other suggestions? I think two of my sites are in panda for no good reason. It seems like non-wordpress blogs in my industry do better than comparable wordpress sites.
Intermediate & Advanced SEO | | KateV0 -
Google Penguin Winners and Losers?
Hi All, Just wondering out of the SEOmoz community who has come out on top after Penguin and who has been hit and why. Personally my site has come out on top. I started workig on the site back in December and NOTHING had been done, no link development, no onpage, nothing, a virginal website. The site was chock-a-block with issues both technically and in content. After 4 months of hard work, we have climbed from 100+ to top ten on most of our phrases and post Penguin we have climbed even higher as some of our competitors were dragged down into the murky depths. So I think thats a win (for now). My focus has been on Guest posting, social outreach, reviews and getting my on page right (still a ways to go, but our CMS is clunky to say the least). A little humour attached 😉 (Why has no one yet stuck Matt Cutts head on a Penguin?) Are you a Penguin Winner or have you experienced the wrath of the penguin. keep-calm-and-deoptimise.jpg
Intermediate & Advanced SEO | | Aran_Smithson0 -
Google indexing flash content
Hi Would googles indexing of flash content count towards page content? for example I have over 7000 flash files, with 1 unique flash file per page followed by a short 2 paragraph snippet, would google count the flash as content towards the overall page? Because at the moment I've x-tagged the roberts with noindex, nofollow and no archive to prevent them from appearing in the search engines. I'm just wondering if the google bot visits and accesses the flash file it'll get the x-tag noindex, nofollow and then stop processing. I think this may be why the panda update also had an effect. thanks
Intermediate & Advanced SEO | | Flapjack0