Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Consolidating Multiple Domains into A Single Domain
-
I have a client who's website is an amalgamation of multiple domains. jacksonhole.net is the main domain but the site passes traffic back and forth from the following domains/sites. My questions is, would it it be better for SEO to consolidate all of these domains under the single high authority domain and 301 redirect the rest or is that a really bad idea? Thanks for your help.
jacksonhole.net (Domain Authority 31)
jackson-hole-rental-condos.com (Domain Authority 22)
jackson-hole-rental-homes.com (Domain Authority 21) j
acksonholehotelguide.com (Domain Authority 19)
-
Thank you for the responses, I think that tells me what I need to know!
-
Hi David! Did your question get answered? If so, make sure to mark one or more a "Good Answer."
-
Merging all domains under one will be best for you and your client. Here is proof:
https://moz.com/blog/2-become-1-merging-two-domains-made-us-an-seo-killingBut isn't just consolidation, you need to make silo structure, content changes, redirects and many other internal changes.
-
Hi,
Since all of your sites share branding and the same template, and a good portion of your boiler plate pages even link back to Jacksonhole.net, I would definitely recommend rolling those up into one site. You've also got the navigation setup to point to the according sites, so your template wouldn't need too much updating in order to carry all the same content.
However, I'm going to recommend not using subdomains since search engines hold different metrics for them than they do domains (https://moz.com/learn/seo/domain) - which would not help you accomplish your goal.
-
Hi there.
As always, it depends. Are these websites related, all good quality, without spammy backlink profile or any manual actions? - If so, then yes, it would be better to consolidate. However, if each of those websites is separate entity which is known, well received and kinda lives on it's own, then it might be better to leave them separate. (Another option would be to put them under the same domain, but on different subdomains to make management easier)
Cheers
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirection of 100 domain to Main domain affects SEO?
Hi guys, An email software vendor managed by a different area of my company redirected 100 domains used for unsolicited email campaigns to my main domain. These domains are very likely to get blacklisted at some point. My SEO tool now is showing me all those domains as "linking" to my main site as do-follow links. The vendor states that this will not affect my main domain/website in any way. I'm highly concerned. I would appreciate your professional opinion about this. Thanks!!
Intermediate & Advanced SEO | | anagentile0 -
SEO for multiple languages [Arabic]
Hello all, I am currently managing a Marketplace that comes in two different languages: English & Arabic. The English website is, fortunately, doing quite well in terms of SEO performances but, not the Arabic one. The website has two kinds of content: Static content: controlled by me. It includes menu items, navigation, static pages etc which is properly translated among the two languages User-uploaded content: It includes ads/news posted by the user which may not be translated to Arabic if they chose not to do it. Now if somebody goes to the Arabic website and check a news item that doesn't have an Arabic translation, it will show the English title. I am assuming, serving content in a different language that is specified in the hreflang is a straight no, right?
Intermediate & Advanced SEO | | MozammilStorat0 -
Using pictures from another domain
We are building several sites for several clients which will be using images from the manufacturer. Our dev team wants to insert the manufacturer's url for the images, instead of actually downloading the image and hosting on our server. There are thousands of images, so downloading images to our server will be time consuming, so we are looking for a shortcut.... however I'm concerned this will cause other issues. Is using manufactueresdomain.com/12345.jpg going to cause SEO issues? will this generate Google penalties? Since we are not able to control the image file name, we cannot optimize it. We will add Alt text and Title tag for each image, but the file name is random characters. How important is the file name for SEO?
Intermediate & Advanced SEO | | Branden_S0 -
Managing Subsidiaries. Should I house them all in a single domain? What about a single social media presence?
Situation: My company has 8 subsidiaries. They each have their own niche (IT, Electrical, Roofing, etc...). We also have offices in multiple countries (If that's even a factor). Questions: 1. Should I establish a web presence for each one? (www.SubsidiaryOne.com) I would then link to these sites from www.ParentCompany.com. The other options are to do something like www.ParentCompany.com/SubsidiaryOne or SubsidiaryOne.ParentCompany.com. We are trying to build the brand of the parent company so I figured that housing everything inside of the parent company domain would help me meet my goal. Each company will have its own unique content, products, blogs, etc... 2. Should each subsidiary have its own social media presence (Its own Google+, Twitter, FB, etc...) or should I house them all under the umbrella of the parent? Thanks, Alex
Intermediate & Advanced SEO | | MeasureEverything0 -
Buying a domain banned by google
Hi , I came across a super domain for my business but found out that it was a great domain with 100s of link backs but is now banned by Google search engine meaning Google does not index content from that domain. Since the domains linkbacks are from my domin does it make sense to but that domain and redirect those link backs to another (301) and hope that the new domain gets some juice ... I know it is sounding crazy and may not be the best thing to do ethically but still wanted to check if its possible to get some juice.. Rgds Avinash
Intermediate & Advanced SEO | | Avinashmb0 -
Merging Domains... Sub-domains, Directories or Seperate Sites?
Hello! I am hoping you can help me decide the best path to take here... A little background: I'm moving to a new company that has three old domains (the oldest is 10 years old), which get a lot of traffic from their e-letters. Until recently they have not cared about SEO. So the websites have some structural, coding, URL and other issues. The sites are indexed, but have a problem getting crawled and/or indexed for new content - haven't delved into this yet but am certain I will be able to fix any of these issues. These three domains are PR4, PR4, PR5 and contain hundreds of unique articles. Here's the question... They want to move these three sites **to their main company site (PR4) and create sub domains for each one. ** I am wondering if this is a good idea or not. I have merged sites before (creating categories and/or directories) and the end result is that the ONE big site, is much for effective than TWO smaller, less authoritative sites. But the sub domain idea is something I am unsure about from an SEO perspective. Should we do this with sub domains? Or do you think we should keep the sites separate? How do Panda and Penguin play into this? Thanks in advance for the help! SD P.S. I'm not a huge advocate in using PR as a measurement tool, but since I can't reveal the actual domains, I figured I would list it as a reference point.
Intermediate & Advanced SEO | | essdee0 -
Multiple IPs (load balancing) for same domain
Hello, I'm considering moving our main website to a multiple servers, perhaps in multiple different datacenters and use a DNS round robin load balancing by assigning it 4 different IP addresses (probably from 4 different C classes). example:
Intermediate & Advanced SEO | | maddogx
ourdomain.com A 1.1.1.1
ourdomain.com A 2.2.2.2
ourdomain.com A 3.3.3.3
ourdomain.com A 4.4.4.4 Every time you ping the domain you will get a response from another IP of the group. Therefore search engines will see a different IP each time they scan the site. We have used the main IP for our website for past 6 years without changing it. We have a quite good SEO in our niche which I don't want to loose of course. My question is, will adding more IPs to the domain affect any how on the ranking ? What is the suggested way to do it anyway? What is recommended to do before and after? Thanks for you attention and help in advance. Dmitry S.0 -
Multiple Domain names pointing at one website
Hello, A collegue has asked if we can buy multiple domain names which contain keywords and point them at our website. Is this good practise or will it be seen as spam? Will these domains actually get ranked? I'm sure I'm not the first person to raise this but can't seem to find any questions and answers about this. Thanks Mark
Intermediate & Advanced SEO | | markc-1971830