URL Parameters Settings in WMT/Search Console
-
On an large ecommerce site the main navigation links to URLs that include a legacy parameter. The parameter doesn’t actually seem to do anything to change content - it doesn’t narrow or specify content, nor does it currently track sessions. We’ve set the canonical for these URLs to be without the parameter. (We did this when we started seeing that Google was stripping out the parameter in the majority of SERP results themselves.)
We’re trying to best strategize on how to set the parameters in WMT (search console).
Our options are to set to:
1. No: Doesn’t affect page content’ - and then the Crawl field in WMT is auto-set to ‘Representative URL’.
(Note, that it's unclear what ‘Representative URL’ is defined as. Google’s documentation suggests that a representative URL is a canonical URL, and we've specifically set canonicals to be without the parameter so does this contradict? )
OR
2. ‘Yes: Changes, reorders, or narrows page content’
And then it’s a question of how to instruct Googlebot to crawl these pages:
'Let Googlebot decide' OR 'No URLs'.
The fundamental issue is whether the parameter settings are an index signal or crawl signal. Google documents them as crawl signals, but if we instruct Google not to crawl our navigation how will it find and pass equity to the canonical URLs?
Thoughts?
Posted by Susan Schwartz, Kahena Digital staff member
-
Hi,
It seems like that you would have to go with the first option of No. Sometimes certain parameters indeed don't have any affect on the pages, like tracking parameters or other ones that might send some referral information.
Martijn.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Disallow: /jobs/? is this stopping the SERPs from indexing job posts
Hi,
Intermediate & Advanced SEO | | JamesHancocks1
I was wondering what this would be used for as it's in the Robots.exe of a recruitment agency website that posts jobs. Should it be removed? Disallow: /jobs/?
Disallow: /jobs/page/*/ Thanks in advance.
James0 -
Localized Domain Issue - Can I use Search Console to solve this?
Struggling through trying to resolve a complicated search issue - would appreciate any community input or suggestions. The Background Info We have several brand sites and each one has both a .ca and .com domain. For some reason, our website platform was created in a way that hundreds of pages on the .com domain have an equivalent page on the .ca domain, which are all 301'ed to the appropriate .com pages. Example below for clarity: www.domain.ca/gadget/brand - 301 Redirected to: www.domain.com/gadget/brand www.domain.ca/gadget/en/brandcanada = Proper .ca Canadian URL (where en is the language - fr exists as well) The Problem Because these .com pages exist under the .ca domain as well, they have started to outrank the correct .ca pages on Google. This has led to Canadian customers finding incorrect information, pricing, and reviews for these products - causing all sorts of customer service issues and therefore affecting our sales. I am being told that to properly fix the issue, and remove the incorrect URLs under the .ca domain would be prohibitively expensive in terms of resources, so I'm left trying to fix this via means available to me (i.e. anything but a change to how the platform is currently setup). The Attempted Fix I've submitted proper sitemaps for the .ca brand sites, and we have also created a robots.txt file to be accessed only when the site is crawled through the .ca domain. In that robots.txt, we have Disallowed crawling of any /gadget/brand/ URLs for the .ca domain. This was done a week ago and I am still seeing the .com URL show up in search results. The Question Should I be submitting any www.brand.ca/gadget/brand/ URLs to be temporarily removed from Google? Because of the 301 redirect in place from www.brand.ca/gadget/brand to www.brand.com/gadget/brand, I am hesitant to do so, as I do not want the .com URL removed. Will Google simply remove the .ca URL and not follow the 301 redirect to remove that URL as well? Any additional insight or feedback would be awesome as well.
Intermediate & Advanced SEO | | Trevor-O0 -
Google Search Console - Indexed Pages
I am performing a site audit and looking at the "Index Status Report" in GSC. This shows a total of 17 URLs have been indexed. However when I look at the Sitemap report in GSC it shows 9,000 pages indexed. Also, when I perform a site: search on Google I get 24,000 results. Can anyone help me to explain these anomalies?
Intermediate & Advanced SEO | | richdan0 -
Outside Top 10 Even though - Higher Domain/Page Authority/Higher On Page Grade
Hi, Note: this is for Australian search results - for people in Perth.
Intermediate & Advanced SEO | | HeadStud
The website is: http://thedj.com.au I am trying to optimise for the keyword 'perth wedding dj', but also 'wedding dj perth' and for some reason my website isn't even in the top 10 results. Here is what's weird though: My on-page grade with the On-Page Grader for the keyword 'wedding DJ perth' is an 'A' for http://thedj.com.au (http://awesomescreenshot.com/0135135hca) When checking the Keyword Difficulty in the Google Australia search enginge for 'wedding DJ perth' - there are 4 results which have a lower domain authority than 15 (in fact one result has a domain authority of 1) - http://awesomescreenshot.com/03f5134zd1 http://thedj.com.au has a Domain Authority of 23/100 and a Page Authority of 34/100. (http://awesomescreenshot.com/0bb5134tb8) So seeing as the page has gotten an A for on-page optimisation for the keyword 'wedding DJ Perth' and has a higher domain authority then many results in the top 10... why isn't it in the Top 10?! Bonus Question:
Why is DJ Avi showing up at the top of search results (Local listing) depsite the fact that:
a) He has no website to link to
b) No reviews for his listing
c) No keywords that I can see (other than the fact that he's a DJ)
Screenshot: http://awesomescreenshot.com/05151349cb Meanwhile our Local Places - Thanks,
Kosta
http://www.headstudios.com.au0 -
Domain.com/postname vs. Domain.com/blog/postname
I am wondering what is the best practice regarding blogs? I read that it would be best to structure a website like a pyramide instead of a flat panckage But I have seen many blogs where the post shows right after the domain name. Domain.com/postname instead of Domains/blog/postname My point is that if a website has many post then the structure will get very flat and this will maybe make your most optimized and important pages less important to google domain.com/page a) What do you think about this, which one of the two blog solutions do you prefer and why? b) in context to blog If for instance you had a keyword like Copenhagen property would you then consider renaming your blog to realetateagent.com/Copenhagen-property-news/post-name c) Would write a little intro like 200 words for the page 1 of your blog and add in some keywords.
Intermediate & Advanced SEO | | nm19770 -
Canonical URL Tag
I have 3 websites with same content, I want to add Canonical tag to my main website. Is this also important to mentioned other duplicate URL in canonical tag in main website? or just need to just add
Intermediate & Advanced SEO | | marknorman0 -
Thousands of /img/img/img urls generated by website - where are they coming from?
Hello -just fed website into Screaming Frog and ended up crashing computer as these img/img/img urls went into the 10s of thousands (and the numbers of img/img/img/ in each URL ended up going into the dozens and probably hundreds and more per URL). Never seen anything like it! Any idea what might be going on with this website and why it's generating so many of these URLs - it is anything to worry about? Here's example of shorter URL... www.company.com/discover/img/img/img/img/img/img/img/img/img/img/img/img/img/img/img/img/photo-competition-winners
Intermediate & Advanced SEO | | McTaggart0 -
Renaming a URL
Hi, If we rename a URL (below) http://www.opentext.com/2/global/company/company-ecm-positioning.htm
Intermediate & Advanced SEO | | pstables
to http://www.opentext.com/2/global/products/enterprise-content-management.htm (or something similar) Would search engines recognize that as a new page altogether? I know they would need to reindex it accordingly, so in theory it is kind of a "new" page. But the reason for doing this is to maintain the page's metrics (inbound links, authority, social activity, etc) instead of creating a new page from scratch. The page has been indexed highly in the past, so we want to keep it active but optimize it better and redirect other internal content (that's being phased out) to it to juice it up even more. Thanks in advance!
Greg0