Subdomain optimization - advices
-
Hi,
I need some specific advices on which is the best way to optimize the subdomain of a main domain. Besides meta title, description, etc.
Br.
-
Hi Tormar!
I agree with Gaston—the subdomain will be seen as a separate domain, so you should really just optimize it as you would any other domain.
Is there anything more specific you're looking for, here?
-
Hi Tormar,
Remember that googles treats subdomains as an URL, separare from the main domain. What I mean:
acb.domain.com, domain.com and www.domain.com all three are different URLs for google, even more, are different web pages. So there isn't any specific optimization when it's about a subdomain.
My advice: Optimize it as is it a separate site from the main domain.
Hope it's helpful.
GR
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ecommerce store on subdomain - danger of keyword cannibalization?
Hi all, Scenario: Ecommerce website selling a food product has their store on a subdomain (store.website.com). A GOOD chunk of the URLs - primarily parameters - are blocked in Robots.txt. When I search for the products, the main domain ranks almost exclusively, while the store only ranks on deeper SERPs (several pages deep). In the end, only one variation of the product is listed on the main domain (ex: Original Flavor 1oz 24 count), while the store itself obviously has all of them (most of which are blocked by Robots.txt). Can anyone shed a little bit of insight into best practices here? The platform for the store is Shopify if that helps. My suggestion at this point is to recommend they all crawling in the subdomain Robots.txt and canonicalize the parameter pages. As for keywords, my main concern is cannibalization, or rather forcing visitors to take extra steps to get to the store on the subdomain because hardly any of the subdomain pages rank. In a perfect world, they'd have everything on their main domain and no silly subdomain. Thanks!
Intermediate & Advanced SEO | | Alces0 -
Unrelated subdomain hurts domain rankins?
Hi All, One of our subdomains has lot of content created by different users and mostly they are outgoing links from landing pages. Moreover the top ranking content is about "cigarettes" which is nowhere related to our niche. Will this hurt our domain rankings?
Intermediate & Advanced SEO | | vtmoz0 -
Is Building a Local Directory of Businesses on a Subdomain Good SEO?
Hello Fellow Moz'ers: I own a small digital shop in a major US city. We had a marketing idea which I'd like some input on the soundness of. We are creating a professional services directory of 'digital professional services providers' in our hometown. The directory's membership will only be open to firms located within our city limits. The directory will be curated and maintained, ongoing, by us. Our motivation is 75% selfish and 25% benevolent. The idea is that, by building the directory on our subdomain, we hopefully will collect links, which ultimately will enhance search visibility. But I'm concerned about the devaluation directories have incurred in recent years and I've even seen advice given to the effect that listings in some directories might be harmful to a site's link profile. It is not our intention to harm those who might list in our directory. Any thoughts on this matter would be greatly appreciated!
Intermediate & Advanced SEO | | Daaveey0 -
Subdomain vs totally new domain
Problem: Our organization publish maps for public viewing using google maps. We are currently getting limited value from these links. We need to separate our public and private maps for infrastructure purposes, and are weighing up the strengths and weaknesses of separating by domain or sub domain with regards SEO and infrastructure. Current situation: maps.mycompany.com currently has a page authority of 30 and mycompany.com has a domain authority of 39. We are currently only getting links from 8 maps which are shared via social media whereas most people embed our maps on their website using an iframe which I believe doesn't do us any favour with SEO. We currently have approx 3K public maps. Question: What SEO impact can you see if we move our public maps from the subdomain maps.mycompany.com to mycompanypublicmaps.com? Thanks in advance for your help and happy to give more info if you need it!
Intermediate & Advanced SEO | | eSpatial0 -
How do we better optimize a site to show the correct domain in organic search results for the location the user is searching in?
For example, chicago-company.com has the same content as springfield-company.com and I am searching for a general non-brand term (i.e. utility bill pay) and am located in Chicago. How can we optimize the chicago-company.com to ensure that chicago's site results are in top positions over springfields site?
Intermediate & Advanced SEO | | aelite1 -
Advice on further SEO
I am frustrated by a lack of progress for a major keyword I want to rank for. I have made several pages, optimized with Onpage and even a whole site but I can't seem to get my ratings up. I am hoping somone can take a look at my pages and efforts and offer me some advice... Keyword is "National Currency" One site is devoted to this keyword: NationalCurrencyValues This site is ranked 30th and is down 9... and this page on another site is devoted to the same keyword ranked 26th is: http://www.antiquebanknotes.com/National-Currency.aspx
Intermediate & Advanced SEO | | Banknotes0 -
I need some blogging advice please!
My name is Matthew and I am a new PRO member and founder of my own Internet marketing company in KS. So far I love the interaction and tools and functionality of seomoz. I am a true student of seo and love the subject. My dilemma is I know a blog is an important piece of any good seo campaign but I know very little about HOW to blog well......this is my new site and blog page. I only have a couple articles so far but many more planned. http://sawwebmarketing.com/seo-blog/ When I read an article that would be particuarly beneficial for my visitors can i post or share that on MY blog (giving the author the credit of course) without google thinking its duplicate content? is there anything specific I need to do with my blog for google to "see" the new, fresh content that is being added to the site? I have seen "tagged" items at the bottom of some blogs. Is this important? Some blogs will have a word or string of 2-3 words that are a link to a specific website. Does this help me or just them or just people reading the blog? **All I know is articles I write need to be relevant to my site and interesting and ORIGINAL and of benefit to my site visitors. ** Any advice that would help insure my blog articles get me all the juice they can would be GREATLY appreciated! Thank you in advance! Matthew ps - my site only went live a couple days ago so I am still working on a few onpage items but ANY feedback about the site itself would be spectacular! Have a GREAT weekend!
Intermediate & Advanced SEO | | Mrupp440 -
Image optimization for e-commerce
Regarding image optimization for an ecommerce site.
Intermediate & Advanced SEO | | triplelootz
In your "category" pages you list your products with a small thumbnails / miniature image. When the user clicks on the product name or on the thumnails, he lands on the product page with the real size product image. How do you optimize the thumbnail image? Do you use a different ALT? Is Google smart enough to index the real size image? On one hand the image located on the "product" page has lot more content around, is bigger & more interesting for both the user and Google. On the other hand the "category" page has more autority ( links) than the product page... To reformulate my questions: Do you think ALT tag is important for your thumbnail image on your category pages. Do you write different ALT tag for your thumbnail image ( on your category pages) & and your real size image (on your product page)? Which ALT tag / image do you think is the most interesting for Google? What do you think? Cheers, Ludo0