Schema.org Data Appears on Website
-
Hello Moz World,
I would like to incorporate Schema Data onto my website. My website has Meta tags in the of the document, which incorporates our keywords. And, in the footer, I have my businesses address, logo and other relevant information. Everything flows because it is stylized using CSS. When I input the schema.org data it appears on the website as text w/ a hyperlink. See Code:
My Company
DESCRIPTION.STREET
CITY
STATE
ZIP
United States
Phone: NUMBERI've tried to put it inside the head, body & footer of the HTML code. I want my website to show up properly through Google Structured Data Testing Tool however, I don't want the text to show up on my website not stylized. It sticks out like a soar thumb no matter where I incorporate it. My questions are; Should I even bother with Schema.org? And, is there a way to incorporate it into my website so it does not show up and Google can still pull it up?
Thanks ahead of time for all of the awesome responses!
B/R
Will H.
-
Here you go Kristen, https://www.jamesdflynn.com/development/json-ld-markup-generator/. Enjoy!
-
Hello Peter,
I ended up using JSON-LD, I found someone having the same issues on a Webmaster Forum and another member referred him to a JSON-LD Markup Generator for Schema.org. I threw the code into my header, and checked it with Google Structured Data Tester. Everything Checked out! Thank You for your time and input.
B/R
Will
-
Hello Gyorgy,
I was going to use Google Tag Manager as a last resort. I know Google supports a majority of searches through search engines, but I wanted all of the search engines to be able to read the Schema Data. I ended up creating a script using JSON-LD. Much easier, I used this generator. Thank you for your input!
B/R
Will
-
Very Helpful! Thank you for your input Kristen.
-
You also can use JSON-LD to add this in site w/o messing with HTML. Just refer to their documentation because it can be placed everywhere - in HEAD or in BODY but wasn't visible.
-
Hi Will
I use Google Tag Manager to add structured data to the website. With GTM, the structured markup won't be in the source code and won't be seen in the browser.
The Google Structured Data Testing Tool picks up the local markup from GTM nicely.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need explanation of Schema
Can someone explain me what it is and what is it used for. From my understanding it is something used by computers to understand language. In other words it is what you can say about an entity. For example a person works, is born somewhere but if I write Mr X flies to as human we do understand but as a computer the computer doesn't understand. Is that what schema is for ? telling me what I can say about an entity using specific verbs so that computers can understand. Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
How to manage user profiles in your website?
We have a real estate website in which agents and builders can create their profiles. My question is shall we use h1 or h2 tags in business profile pages or make them according to web 2.0 standards? In case header tags are used, if two agents have the same name and we have used h2 tag for them, then search result page will end up having two same h2's. Can someone please tell me the right way to manage business profiles in a website? Thanks
Intermediate & Advanced SEO | | dailynaukri1 -
Anyone have a good process for Schema.org auditing?
I am looking to do a Schema.org audit across a large number of websites that all run on the same platform. I'm not really sure where to start and what format to use for a deliverable. I suppose starting by checking for errors on the current schema and documenting them and then moving on to additional schema that could be added to the JSON+LD? My last structured data audit I just used a spreadsheet and it didn't come out as neat as I would have liked. Anyone who has some experience in this, your input would be much appreciated!
Intermediate & Advanced SEO | | MJTrevens0 -
Schema - LocalBusiness markup for national companies
If we are marking up schema for a company that does services nationally, but has one physical location, should we use LocalBusiness for the organization type? It's an advertising company that is based in North Carolina, but services companies nationally. Thanks as always friends!
Intermediate & Advanced SEO | | ReunionMarketing0 -
Client rebranded with a new website but can't migrate now defunct franchise website to new website.
Hi everyone, My client is a chain of franchised restaurants with a local domain website named after the franchise. The franchise exited the market while the client stayed and built its own brand with a separate website. The franchise website (which is extremely popular) will be shut down soon but the client will not be able to redirect the franchise website to the new website for legal reasons. What can I do to ensure that we start ranking immediately for the franchise keyphrase as soon as the franchise website is shutdown. We currently have the new website and access to the old website (which we can't redirect) Thanks, T
Intermediate & Advanced SEO | | Tarek_Lel0 -
Guidelines for a second website business domain
Hi There, A client is setting up a second website selling the same products from a separate domain with the same descriptions etc. The site will have a separate URL, but will administered from the same CMS. The only difference is the new site has only one brand instead of several on the main site. E.G The main site sells all plumbing brands, the second site just one brand. Your thoughts and advice for best practise would be much appreciated. Andy (Marz Ventures)
Intermediate & Advanced SEO | | MarzVentures0 -
Getting Your Website Listed
Do you have any suggestiongs? I do not know local websites where I can get some easy backlinks. I guess a record in Google Places.would be great as well. Any sound suggestion will be appreciated. Thanks!
Intermediate & Advanced SEO | | stradiji0 -
Can anyone tell me if this website was built with Frontpage or another cookie cutter drag and drop website creator by looking at the source code?
Can anyone tell me if this website was built with Frontpage or another cookie cutter drag and drop website creator by looking at the source code? http://naturespremiumpestdefense.com/ Thanks, Russell
Intermediate & Advanced SEO | | ULTRASEM0