Can an "Event" in Structured Data For Google Be A Webinar?
-
I have a client who is has structured data for live business webinars.
Google's documentation seems to talk more about music and tickets than this kind of thing.
At the same time, we get an error in search console for "Name" and location, which they list as "webinar."
Should I removed this failed structured data attempt or is there a way to fix it?
Thanks!
-
It's possible!
From mid of March 2020 Google announced new properties for structured data events:
- Virtual
- Postponed
- Schedled
- Rescheduled
- Move Online
- Canceled
You can find complete guide with code examples in my blog post.
You think that's all?
-
Do you any update on the same? I am also facing same problem. I am not sure will it show the result in google.
-
I've had a look at this in a fair amount of depth but I still can't get it working. I think there are a few things at play here:
- Google documentation and Schema.org documentation disagree. Google says that location must be a place, Schema.org say it can be place, address or text. So your HTML could technically be correct according to schema.org docs and still show an error in the Google tool.
- I think on some level event probably isn't the right property. The documentation says: "An event happening at a certain time and location...". I know that doesn't help you, just thinking out loud.
- This might be worth thinking about: http://webmasters.stackexchange.com/questions/53885/which-schema-org-type-should-be-used-for-webinars - but I don't think it will help with rich snippets if that's what you're after.
- This page gets rich snippets despite not having location, maybe just try the same approach and ignore the testing tool if it works in the SERPS
Sorry I couldn't be more help. I'll add this reply to the Moz page too for the benefits of others.
-
It's more likely that you've made a typo than the name is wrong. The property name doesn't matter, you can name an event anything you want. My guess, without seeing it, is that the formatting is wrong in some way. I'd recommend starting off with one of the examples in the schema.org documentation and doing a find-and-replace for your equivalent details. Happy to take a look at the code if you're comfortable sharing it.
Craig
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
In Search Console, why is the XML sitemap "issue" count 5x higher than the URL submission count?
Google Search Console is telling us that there are 5,193 sitemap "issues" - URLs that are present on the XML sitemap that are blocked by robots.txt However, there are only 1,222 total URLs submitted on the XML sitemap. I only found 83 instances of URLs that fit their example description. Why is the number of "issues" so high? Does it compound over time as Google re-crawls the sitemap?
Intermediate & Advanced SEO | | FPD_NYC0 -
Multilingual SEO - site using Google translate within existing URL structure
Hi everyone - I've just been looking at a site that simply uses Google Translate through its website. So basically, on any page you can Google Translate the content to any language you like - there's no change to the URL structure according to language, etc. I haven't come across this approach before (simply allowing users to Google Translate withing the existing page) - and it doesn't sit well with me - let me have your thoughts re: the SEO implications. Thanks in advance, Luke
Intermediate & Advanced SEO | | McTaggart0 -
Changing URL structure of date-structured blog with 301 redirects
Howdy Moz, We've recently bought a new domain and we're looking to change over to it. We're also wanting to change our permalink structure. Right now, it's a WordPress site that uses the post date in the URL. As an example: http://blog.mydomain.com/2015/01/09/my-blog-post/ We'd like to use mod_rewrite to change this using regular expressions, to: http://newdomain.com/blog/my-blog-post/ Would this be an appropriate solution? RedirectMatch 301 /./././(.) /blog/$1
Intermediate & Advanced SEO | | IanOBrien0 -
Using unique content from "rel=canonical"ized page
Hey everyone, I have a question about the following scenario: Page 1: Text A, Text B, Text C Page 2 (rel=canonical to Page 1): Text A, Text B, Text C, Text D Much of the content on page 2 is "rel=canonical"ized to page 1 to signalize duplicate content. However, Page 2 also contains some unique text not found in Page 1. How safe is it to use the unique content from Page 2 on a new page (Page 3) if the intention is to rank Page 3? Does that make any sense? 🙂
Intermediate & Advanced SEO | | ipancake0 -
Disabling a website - What to do with "link juice"?
Hi I built a website for a client a long time ago now and for a number of reasons I have decided to shut down the website. None payment being one of the reasons! My question to all you SEO guru's out there is, what should I do with 301 redirects. The site is an e-commerce based website and my personal website is simply advertising my services and portfolio. If I 301 redirect all the traffic from the customer website, will there be any issue with Google (or any search engine) seeing that my website is receiving traffic for search phrases such as "Coffee Mugs"? I.e. abolutely no relevance at all to my website content! My worry is my site could be penalised for a flurry of thousands of redirected links. Also, if I redirect everything to my site and the customer decides to pay the bill in due course, I will then remove the redirects - I guess this will have a massive impact on the rankings of the site? Thanks for reading and any advice.
Intermediate & Advanced SEO | | yousayjump0 -
Google + under Google business domain email account
Hello there, I have a quick and straight question and I am hoping to find answer here. What do we do with a G+ profile that was set up through a business domain's email account that is used by more than one person? We want to use the company name, but we can't as it is considered personal email account although it is under business domain verified by Google. Is there a way that we ask Google to change it and allow us to use the name of the company or should we just deactivate it? Thanks in advance!
Intermediate & Advanced SEO | | montauto0 -
Manage Ranking for " Out of Stock" pages
Hi, I own an e-commerce marketplace where the products are sold by 3rd party sellers and purchased by end users. My problem is that whenever a new product is added the search engine crawls the website and it ranks the new page on 4th page. when I start optimizing it to gain better rankings in search engines the product goes out of stock and the rankings drop to below 100. To counter that I started showing other related products on the "Out of Stock" pages but even then the rankings are dropping. Can someone help me with this problem?
Intermediate & Advanced SEO | | RuchiPardal0 -
Do "NoFollow" links provide any SEO value?
Do "nofollow" links provide any SEO value, particularly for Google? I have heard that they still can, since Google doesn't necessarily follow all of the tags. Is this true? Is there any value in obtaining nofollow links? Can they also hurt in any way? Thank you!
Intermediate & Advanced SEO | | applesofgold
Afshin Apples of Gold0