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Pagination vs. Scroll for Ecommerce

Intermediate & Advanced SEO

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BeckyKey last edited by

Hi

I wanted to see what opinions were on having a product listings on paginated pages vs. loading as the user scrolls?

We use pagination but I have heard scroll may be better for SEO?

Thanks!
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BeckyKey @evolvingSEO last edited by

Great thank you
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evolvingSEO last edited by

In general I would stick to paginated. Scrolling may add to page load time, and can sometimes frustrate users if they are trying to just get to your footer. Paginated is a very standard and expected method by users and search engines
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