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    4. Where does Movie Theater schema markup code live?

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    Where does Movie Theater schema markup code live?

    Intermediate & Advanced SEO
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    • ColeBField
      ColeBField last edited by

      What I am trying to accomplishI want what AMC has. When searching google for a movie at AMC near me, Google loads the movie times right onto the top of the first page. When you click the movie time it links to a pop up window that gives you the option to purchase from MovieTickets.com, Fandango or AMC.com.Info about my theaterMy theater hosts theater info and movie time info on their website. Once you click the time you want it takes you to a third party ticket fulfillment site via sub domain that I have little control over. Currently Fandango tickets show up in Google like AMCs but the option to buy on my theater site does not.Questions

      1. Generally, how do I accomplish this?
      2. Does the schema code get implemented on the third party ticket purchasing site or on my site?
      3. How can I ensure that the Google pop-up occurs so that users have a choice to purchase via Fandango or on my theaters website?

      TSt9g

      1 Reply Last reply Reply Quote 2
      • VERBInteractive
        VERBInteractive last edited by

        I'm not sure about the 3rd request but for the first one I would suggest you implement the schema via a json script on the pages that has the information about what is showing. The json for each movie would look something like:

        from: https://schema.org/MovieTheater

        I would also suggest using this testing tool to check if what you implemented is working: https://search.google.com/structured-data/testing-tool

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