How do i learn how to read my champaign soi can improve visiblity?
-
I have a visibilty of 1.17% andanother raknking of #7 keyword how good are these marks?
-
Hi Charles!
I would love to help but I need a little more details to provide an answer that will really help you improve your campaign!
To get a jumpstart on improving your rankings in the SERPs, I recommend asking yourself the following questions about your website:
- What is the domain age?
- What is the domain authority?
- Are there optimized title tags for all of the webpages?
- Are the website's meta descriptions optimized?
- Are there high quality backlinks linking to the website?
- What is the website speed (on both desktop AND mobile)?
- Is the website mobile friendly?
- Is the website secure?
All of these factors could be reasons why you might not be performing as well as some of your competitors. Then, take this same this of questions and run it by the top competitors ranking for the keywords you want to rank for. This will give you a better idea of where you stand, where they stand, and how to outperform them.
-
Hi Charles,
I would say that this might require a little bit more context if I'm being totally honest.
Visibility scores are often a metric created by SERP tracking software and how they're calculated can vary, making it hard to understand the impact of your 1.17% visbility score.
In regards to keyword rankings and your position 7 SERP, it's hard to say how good it is without understanding what the keyword is you're ranking for and the service your website provides. For example, if you're an industry leader with a ranking of #7 for your brand term, it's likely that this is a negative result. On the other hand, if you're a small travel blog and you're ranking position 7 for 'travel blog', then it's likely that you're doing pretty well!
All in all, I would say try and compare it to your industry averages and benchmark against your competitors to find out exactly how you're doing.
regards,
Sean
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can Google Shopping Ads Lower Ranking due to Bounce?
I am noticing Google Shopping Ads are showing up for really irrelevant keywords on some of my products. This quite predictably causes a high bounce rate when a user comes from these ads. There is very little control over what Google Ads seems to decide are relevant keywords from what I can see. Only control is by viewing search terms and setting as negative keywords, but his doesn't help much. Negative keywords are often ignored or they come up with some other really irrelevant new keyword. Seems this high bounce rate could hurt ranking? Any experiences shared with Google Shopping ads appreciated!
Paid Search Marketing | | Chris6611 -
How I can saw Handling Price for Google Shopping Feed
Hello, We have customized product and we charge Handling Charge + Shipping Charge for blow $9.99 price products, other products not have Handling Cost but only Shipping Cost. If I apply Shipping Price from Merchant Center Shipping Table then it is required to mention Shipping Cost + Handling Cost at Shipping attributes? Because we saw total Shipping Cost including with Handling Cost as given below, | Subtotal | £6.99 Super Saver (delivered on or before Fri,Oct 9th 2015)( £7.95 ) + Handling Fee (£3.00): | £10.95 | ** Grand Total£17.94** (Incl. VAT) In this case how I can saw Handling Price ?? Thank you in advance.
Paid Search Marketing | | CommercePundit0 -
Can I auto tag my unbounce campaign?
Hi Mozzers, We are running ads for a client and we're using unbounce for landing page creation. Google Adwords is the main ad platform we are using right now. When you click on the ad you land on a subdomain (subdomain.Sitename.com) and you can click on Apply which lands on the form Page of the client's site(www.sitename.com). The campaign has been auto tagged but haven't seen any data which is probably because of the subdomain unbounce page. Do you think there is a way to track unbounce via auto tagging or my only solution will be setting up manual tagging? Thanks
Paid Search Marketing | | Ideas-Money-Art0 -
How Can I Increase Conversions from English Speaking Countries in AdWords?
Hello, So here is the gist: Our company provides credit card processing services primarily to e-commerce businesses. I began managing Google AdWords in-house this past April. I started out by not excluding any countries, but received leads from merchants living in countries we could not serve due to risk of fraud. Then, I excluded countries our company could not work with to eliminate unwanted costs. I then took it one step further and targeted only countries our company can serve. My campaigns performed very well. This month, I have been averaging nearly 14 conversions per day. [I should also add that four campaigns are Search and Display, one is remarketing so it is Display only, and two are Search only. Prior to what you will read in the paragraph below, the majority of our conversions came from the Display network, but we had a significantly higher conversion rate with our Search conversions.] However, throughout all of this, we received very few conversion from English-speaking countries--primarily the US, UK, Canada, and Australia. Yesterday afternoon, July 15, I targeted only those four countries. When I came into work this morning, I saw that we received very few impressions and only 7 clicks (as opposed to more than 500,000+ impressions in one day and 1,500-2,400 clicks in one day). I am no Google AdWords expert, but I do understand that searching these terms in the US, UK, Canada, and Australia may be more competitive, which will require a higher CPC. I set it so Google manages my CPC, so I would assume this would adjust while staying within my daily budget. I do not know what to do, but am in dire need of guidance. I do not know where to look online for help and Google AdWords Live Chat is not working. Thank you in advance,
Paid Search Marketing | | Instabill
Meghan0 -
Social Media black hat methods - can google see this?
My site was hit by a Penguin or Panda, for some bad linking in 2012. Ever since then I have been 100% completely white hat, being careful who I pick to my marketing. Once burnt.... Recently, with all the hype of social media being the thing to help you boast rankings, it got me wondering about how Google really can monitor this. I saw this the other day on Elance... I need 5000 Facebook fans. They must be real looking and be coming from US IPs, Preferable real looking US accounts. If people are just going to get false Facebook fans, tweets etc.... then it is no better than all the bad linking. Perhaps Google will come out with Puma penalty (well we have pandas and penguins)
Paid Search Marketing | | Llanero0 -
Can you bid on trademarked keywords?
Google has various rules surrounding bidding on and using other businesses' trademarked keywords in ads. My understanding is that you can bid on the trademarked key phrases but you cannot use the in your ads. Is that correct?
Paid Search Marketing | | TheOceanAgency0 -
Can anyone recommend a talented multilingual paid search agency or consultant?
We need a multilingual SEM agency for a campaign thats going to span multiple non english speaking markets at a decent monthly spend. Any recommendations?
Paid Search Marketing | | freepeople0 -
Your site is in organic results for adwords keyword - improved quality score?
Let's say I am targeting a keyword "Blue Widgets Cityname" with an AdWords campaign. My SEO landing page is coming up in position #6 in the organic results for this keyword. Because I have my website in the organic search results, does my quality score automatically improve? Conversely, my quality score could go up because the organic search results facilitate a higher CTR for both the ads and the organic results. However, I am wondering if there is a quality score algorithmic component that automatically makes my quality score go up simply because the same domain I am targeting is in the organic results.
Paid Search Marketing | | qlkasdjfw0