Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Redirecting homepage to internal page (2nd Tier page)

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Redirecting homepage to internal page (2nd Tier page)

    Intermediate & Advanced SEO
    3
    4
    1074
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • vtmoz
      vtmoz last edited by

      We are planning to experiment redirecting our homepage to one of the 2nd tier page. I mean....example.com to example.com/page. We need this page to rank well, but it doesn't have much internal links or external back-links, so we opt for this redirect.

      Advantage with this page is, it has "keyword" we want to rank for in URL. "page" in example.com/page.

      Will this help or hurt us in SEO? I think we are missing keyword in our root domain, so interested to highlight this page.

      Thanks,

      Satish

      1 Reply Last reply Reply Quote 0
      • vtmoz
        vtmoz @PenaltyHammer last edited by

        Hi Furtak,

        Thanks for the response. Keyword you mentioned must be in anchor text or URL? We have keyword in URL but not anchor text.

        And...how about linking this 2nd tier page internally from many number of possible links; so that it'll show-up in Google naturally? One of our most internally linked page is showing up in Google which we wanna replace with this new page

        Thanks,

        Satish

        1 Reply Last reply Reply Quote 0
        • PenaltyHammer
          PenaltyHammer last edited by

          Hi Satish

          Hell no even if mainpage got nice seo metrics. Like Clever said it'll confuse users (there'll be no homepage). If you want to add more linkjuice/seo metrics/pa/da etc better to add link to mainpage with keyword you want to rank on. Something like: "more about KEYWORD here!" where KEYWORD is that keyword (or phrase) you want to rank.

          Rest is the same as always: content, links and so on for the page you're talking about.

          vtmoz 1 Reply Last reply Reply Quote 1
          • CleverPhD
            CleverPhD last edited by

            Hi Satish,

            Not worth the effort. I think it will confuse folks more than anything as your home page is normally in the root directory. If you want your home page to rank for a KW, then just do everything else you should be doing to rank your home page.  Take time to update the content on your home page and build more internal and external links, much better payoff.

            Good luck.

            1 Reply Last reply Reply Quote 1
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • Caffeine_Marketing

              Internal links to landing pages

              Hi, we are in the process of building a new website and we have 12 different locations and for theses 12 locations we have landing pages with unique copy on the following: 1. Marketing...2 SEO....3. PPC....4. Web Design Therefor there are 48 landing pages.  The marketing pages are the most important ones to us in terms of traffic and priority.  My question is: 1. Should we put a dropdown of the are pages in the main header under locations that link to the area marketing pages? 2. What is the best way to link all the sub pages such as London Web Design?  Should these links just be coming off the London marketing page? or should we have a sitemap in the footer that lists every page? Thanks

              Intermediate & Advanced SEO | | Caffeine_Marketing
              0
            • amag

              Would You Redirect a Page if the Parent Page was Redirected?

              Hi everyone! Let's use this as an example URL: https://www.example.com/marvel/avengers/hulk/ We have done a 301 redirect for the "Avengers" page to another page on the site. Sibling pages of the "Hulk" page live off "marvel" now (ex: /marvel/thor/ and /marvel/iron-man/). Is there any benefit in doing a 301 for the "Hulk" page to live at /marvel/hulk/ like it's sibling pages? Is there any harm long-term in leaving the "Hulk" page under a permanently redirected page? Thank you! Matt

              Intermediate & Advanced SEO | | amag
              0
            • TrueluxGroup

              Multiple pages optimised for the same keywords but pages are functionally different and visually different

              Hi MOZ community! We're wondering what the implications would be on organic ranking by having 2 pages, which have quite different functionality were optimised for the same keywords. So, for example, one of the pages in question is
              https://www.whichledlight.com/categories/led-spotlights
              and the other page is
              https://www.whichledlight.com/t/led-spotlights both of these pages are basically geared towards the keyword led spotlights the first link essentially shows the options for led spotlights, the different kind of fittings available, and the second link is a product search / results page for all products that are spotlights. We're wondering what the implications of this could be, as we are currently looking to improve the ranking for the site particularly for this keyword. Is this even safe to do? Especially since we're at the bottom of the hill of climbing the ranking ladder of this keyword. Give us a shout if you want any more detail on this to answer more easily 🙂

              Intermediate & Advanced SEO | | TrueluxGroup
              0
            • Inevo

              Why does Google rank a product page rather than a category page?

              Hi, everybody In the Moz ranking tool for one of our client's (the client sells sport equipment) account, there is a trend where more and more of their landing pages are product pages instead of category pages. The optimal landing page for the term "sleeping bag" is of course the sleeping bag category page, but Google is sending them to a product page for a specific sleeping bag.. What could be the critical factors that makes the product page more relevant than the category page as the landing page?

              Intermediate & Advanced SEO | | Inevo
              0
            • KJ-Rodgers

              Location Pages On Website vs Landing pages

              We have been having a terrible time in the local search results for 20 + locations. I have Places set up and all, but we decided to create location pages on our sites for each location - brief description and content optimized for our main service. The path would be something like .com/location/example. One option that has came up in question is to create landing pages / "mini websites" that would probably be location-example.url.com. I believe that the latter option, mini sites for each location, would be a bad idea as those kinds of tactics were once spammy in the past. What are are your thoughts and and resources so I can convince my team on the best practice.

              Intermediate & Advanced SEO | | KJ-Rodgers
              0
            • luxresorts

              301 v/s 302 Redirection on Homepage (Multilingual)

              Hello, Our website: http://www.luxresorts.com currently has a default 302 redirection to http://www.luxresorts.com/en. We would like to do a 301 redirection instead of a 302 to http://www.luxresorts.com. Our concern is that the site is multilingual and we wonder what effect would the 301 redirection have on search engine crawlers and how would this appear on SERP. When a search is done on Google.com, the English version of our website appears and when on Google.FR, the French version appears. Would the 301 redirection change the way our website appear on Google? Grateful if you could help us out in understanding the pros and cons/best practices for our concern. Thanks in advance. Tej Luchmun.

              Intermediate & Advanced SEO | | luxresorts
              0
            • fabioricotta-84038

              How long takes to a page show up in Google results after removing noindex from a page?

              Hi folks, A client of mine created a new page and used meta robots noindex to not show the page while they are not ready to launch it. The problem is that somehow Google "crawled" the page and now, after removing the meta robots noindex, the page does not show up in the results. We've tried to crawl it using Fetch as Googlebot, and then submit it using the button that appears. We've included the page in sitemap.xml and also used the old Google submit new page URL https://www.google.com/webmasters/tools/submit-url Does anyone know how long will it take for Google to show the page AFTER removing meta robots noindex from the page? Any reliable references of the statement? I did not find any Google video/post  about this. I know that in some days it will appear but I'd like to have a good reference for the future. Thanks.

              Intermediate & Advanced SEO | | fabioricotta-84038
              0
            • Modi

              Is 301 redirect suggested on pagination pages

              Hi - Due to pagination the default page of site is coming in 2 url with - ?page=1/ sub-url and /sub-url is 301 a recommended solution due to this pagination urls Also - is it required to create separate title and meta description of every pagination page We are taking specifically in context of our discounts and offer section http://www.mycarhelpline.com/index.php?option=com_offers&view=list&Itemid=9

              Intermediate & Advanced SEO | | Modi
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.