Authority On Authority Question
-
Hi,
What does it mean when seomoz shows our domain authority as 43, but our homepage authority as 52 or higher?
More recently, the two used to be roughly comparable at around 52.
Maybe it doesn't matter, but it did change and it makes me curious.
Thanks!
-
This refers to the difference between Page Authority (PA) and Domain Authority (DA)
Where Domain Authority measures the predictive ranking strength of entire domains or subdomains, Page Authority measures the strength of individual page. The same is true for metrics such as MozRank and MozTrust.
It's completely normal to have a homepage PA that is higher or lower than your overall DA. If your homepage PA recently dropped while everything else remained constant, it could indicate that Linkscape didn't find some links pointing to your homepage that it found previously. Normally, this isn't anything to worry about, unless you've seen a corresponding drop in traffic. In this case, I'd check your backlinks.
It's also normal for both PA and DA to fluctuate from update to update. It's a comparative metric, so these metrics are best used when comparing yourself to your competition, instead of tracking your metrics in isolation. For example, if your DA rises 5 points, this in itself means nothing unless you are comparing it to another domain.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate content report - question on best practice
Hello all, New to MOZ Pro and SEO - so lots to get my head round! I’m working through the Duplicate Content section of the Crawl report and am not sure what the best practice is for my situation. Background: We are a reference guide for luxury hotels around the world, but the hotels that are featured on the site vary year on year. When we add a new hotel page, it sets up the url as ourwebsite.com/continent/country/regionORcity/hotel. When the hotels come off, I redirect their URL to the country or region where we have other hotels. Example: http://www.johansens.com/europe/switzerland/zermatt/ The hotel in Zermatt has come off the site, showing 0 results on this landing page. Question: My duplicate content report is showing a number of these regional pages that are displaying the copy “0 places - Region’ because the hotel has come off, but the landing page is still live. Should I redirect the regional page back to the main country page? And then if I add a new hotel to the site from that region in the future, simply remove the redirect? Should I also delete the page? Any tips would be much appreciated!
Moz Pro | | CN_Johansens0 -
Question about Crawl Diagnostics - 4xx (Client Error) report
Hi here, I was wondering if there is a way to find out the originating page where a broken link is found from the 4xx (Client Error) report. I can't find a way to know that, and without that information is very difficult for me to fix any possible 404 related issues on my website. Any thoughts are very welcome! Thank you in advance.
Moz Pro | | fablau0 -
Big drop in Moz Domain Authority in the latest mozscape update
hi, Before Moz were forced to roll back the moz scape I saw a drop in all 3 of my campaigns domain authority; 42 > 39
Moz Pro | | FDFPres
39 > 35
24 > 22 I am employing differing tactics on these campaigns, one of which i would say leans towards the less white (the one in the middle of those stats). The other 2 however are all clean. So, did anyone else see a drop in DA before moz retracted the figures? was there an issue with the latest moz update? Thanks in advance.0 -
How to increase page authority
I wonder how to increase the page authority or the domain authority to begin with. It seems you are putting a lot of weight on this in your analysis.
Moz Pro | | wcsinc0 -
Links & page authority crawl
I see the links and page authority have not been updated in over a month... does anyone know how often it gets updated?
Moz Pro | | nazmiyal0 -
Not really a question.
Hello Mozzers, I just logged into my account and after what has felt like a few months of on site work I finally see ZERO errors across the board for my main campaign with SEO Moz! I just wanted to share that with everyone because at one point above the errors were in the 5,000 range. It was causing penalties and weight in serps, but now thanks to SEO Moz and the help that I have received in the Q&A section, I have corrected all the errors! So, thank you to SEOMOZ and the pro community very very much!!! As a discussion though, how are the errors with most other users? Are you typically always seeing no errors, a few errors or a lot of errors for your campaigns? Thanks! Jesse
Moz Pro | | getrightmusic1 -
New To SEOMOZ, 2 Questions...
Hi, 1. I got signed up with SEOMOZ yesterday and would like to know about the competitive analysis tool. I saw in a demo video of SEOMOZ that there was an aspect of Social links (Facebook etc) included in the analysis, I can't see this in my analysis however. 2. Is it possible to change websites over time? Let say in a few months I want to work on a new website, can I remove one of my 5 and add a new one? Thanks! James
Moz Pro | | James10 -
How fast can page authority be grown
I understand that it is easier to rank for a particular keyword given a higher DA score. How fast can page authority be established and grown for a given keyword if DA is equal to 10/20/30/50? What are the relative measures that dictate the establishment and growth of this authority? Can it be enumerated to a percentage of domain links? or a percentage of domain links given an assumed C-Block ratio? For example you have a website with DA of 40, and you want to target a new keyword, the average PA of the top ranked pages is 30, the average domain links are 1,000, and the average number of linking domains is 250 - if you aim to build 1,000 links per month from 500 linking domains, how fast can you approximate the establishment of page authority for the keyword?
Moz Pro | | NickEubanks0