How to get product info into Google Search Result box
-
Hi,
in the last couple of weeks I get more and more search results with a product and prices of retailers below (see sample attached).
Are there Schema parameters one could use to have a bigger chance to appear there?
Thanks in advance
Dieter Lang
-
Hi Dieter,
As a companion to the great answer from the RayFlexGroup, I have a few resources for you:
- Could Google Shopping Feeds Be a Thing of the Past? The post highlights some of the elements at work behind the scenes to render such results. It also shares some tips brands can use to increase the likelihood that their products show up similarly.
- Another great resource: 5 Essential E-Commerce Rich Snippets for Your Store
- There certainly is a schema markup for products.
Let us hear from you once you give it a try
RS
-
If you have a Google Search Console account, I would suggest looking at the data highlighter. This picks out key bits of information on products like price, description, etc. and allows Google to recognise these key points throughout your website. It would also help to have schema implemented (if you use Google's structured data testing tool, you'll find this easier!) and potentially enrol yourself in Google merchant centre where you can pop up in the shopping tab.
Hope this helps a little - can't recommend utilising Google Search Console enough, such a great free tool.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Disallowed "Search" results with robots.txt and Sessions dropped
Hi
Intermediate & Advanced SEO | | Frankie-BTDublin
I've started working on our website and I've found millions of "Search" URL's which I don't think should be getting crawled & indexed (e.g. .../search/?q=brown&prefn1=brand&prefv1=C.P. COMPANY|AERIN|NIKE|Vintage Playing Cards|BIALETTI|EMMA PAKE|QUILTS OF DENMARK|JOHN ATKINSON|STANCE|ISABEL MARANT ÉTOILE|AMIRI|CLOON KEEN|SAMSONITE|MCQ|DANSE LENTE|GAYNOR|EZCARAY|ARGOSY|BIANCA|CRAFTHOUSE|ETON). I tried to disallow them on the Robots.txt file, but our Sessions dropped about 10% and our Average Position on Search Console dropped 4-5 positions over 1 week. Looks like over 50 Million URL's have been blocked, and all of them look like all of them are like the example above and aren't getting any traffic to the site. I've allowed them again, and we're starting to recover. We've been fixing problems with getting the site crawled properly (Sitemaps weren't added correctly, products blocked from spiders on Categories pages, canonical pages being blocked from Crawlers in robots.txt) and I'm thinking Google were doing us a favour and using these pages to crawl the product pages as it was the best/only way of accessing them. Should I be blocking these "Search" URL's, or is there a better way about going about it??? I can't see any value from these pages except Google using them to crawl the site.0 -
Bolded words in search results
are those synonyms or semantically related keywords ? Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Mobile Search Results Include Pages Meant Only for Desktops/Laptops
When I put in site:www.qjamba.com on a mobile device it comes back with some of my mobile-friendly pages for that site(same url for mobile and desktop-just different formatting), and that's great. HOWEVER, it also shows a whole bunch of the pages (not identified by Google as mobile-friendly) that are fine for desktop users but are not supposed to exist for the mobile users, because they are too slow. Until a few days ago those pages were being redirected for mobile users to the home page. I since have changed that to 404 not founds. Do we know that Google keeps a mobile index separate from the desktop index? If so, I would think that 404 should work.. How can I test whether the 404 not founds will remove a url so they DON'T appear on a mobile device when I put in site:www.qjamba.com (or a user searches) but DO appear on a desktop for the same command.
Intermediate & Advanced SEO | | friendoffood0 -
Google penalty or what???
Hi, we have a blog site xxxxxxxxxxx.es, that yesterday dissapear from google ranks all of a sudden it only appears if you write xxxxxxxxx.es I have checked gogle webmaster tools and there are no manual actions, no messages. Also, we don't have much links pointing to this site. Webmaster tools show only 319 links. We don't understand what have happenned. Never see something similar. What do you think? Any help would be appreciated. How do you proceed in this cases? It doesn't seem to be a link problem. How do you know what kind of penalty do you have? Thank you. Update: Hi, the domain is www.crearcorreoelectronico.es I have check the majestic seo, ose, and wmt and get the links. We have some links that are not good, but are automatic ones, that some portals generate. Maybe is something related with the content. I don't know Thanks
Intermediate & Advanced SEO | | teconsite1 -
Why Google scrambles/change our product page titles? And descriptions too?
Here is an interesting issue we are noticing lately: Google is always more scrambling and changing the title of our product pages in the SERPs results. Here is an example: Keyword: "bach arioso sheet music". We are down at the 6th spot, and the shown title is different from what's defined inside the TITLE tag of that page. And that appears often for other keywords/product pages. Why's that? How can we control that? It is hard for us to optimize titles and test CTR and other metrics if Google is showing them differently to the users. Similar issue with the description tag: sometimes Google instead of showing to the users the description tag contents, shows part of the text taken from the page even though the searched keywords are included both in the title and the description tag, and so I can't find justification to show text taken from the page instead... it is quite difficult to understand the motivation beyond all this! Any thoughts are very welcome. Thanks! Fab.
Intermediate & Advanced SEO | | fablau0 -
Blocked from google
Hi, i used to get a lot of trafic from google but sudantly there was a problem with the website and it seams to be blocked. We are also in the middle of changing the root domain because we are making a new webpage, i have looked at the webmaster tools and corrected al the errors but the page is still not visible in google. I have also orderd a new crawl. Anyone have any trics? do i loose a lot when i move the domainname, or is this a good thing in this mater? The old one is smakenavitalia.no The new one is Marthecarrara.no Best regards Svein Økland
Intermediate & Advanced SEO | | sveinokl0 -
Why does my home page show up in search results instead of my target page for a specific keyword?
I am using Wordpress and am targeting a specific keyword..and am using Yoast SEO if that question comes up.. and I am at 100% as far as what they recommend for on page optimization. The target html page is a "POST" and not a "Page" using Wordpress definitions. Also, I am using this Pinterest style theme here http://pinclone.net/demo/ - which makes the post a sort of "pop-up" - but I started with a different theme and the results below were always the case..so I don't know if that is a factor or not. (I promise .. this is not a clever spammy attempt to promote their theme - in fact parts of it don't even work for me yet so I would not recommend it just yet...) I DO show up on the first page for my keyword.. however.. instead of Google showing the page www.mywebsite.com/this-is-my-targeted-keyword-page.htm Google shows www.mywebsite.com in the results instead. The problem being - if the traffic goes only to my home page.. they will be less likely to stay if they dont find what they want immediately and have to search for it.. Any suggestions would be appreciated!
Intermediate & Advanced SEO | | chunkyvittles0 -
Getting Google to Correct a Misspelled Site Link...Help!
My company website recently got its site links in google search... WooHoo! However, when you type TECHeGO into Google Search one of the links is spelled incorrectly. Instead of 'CONversion Optimization' its 'COversion Optimization'. At first I thought there was a misspelling on that page somewhere but there is not and have come to the conclusion that Google has made a mistake. I know that I can block the page in webmaster tools (No Thanks) but how in the crap can I get them to correct the spelling when no one really knows how to get them to appear in the first place? Riddle Me That Folks! sitelink.jpg
Intermediate & Advanced SEO | | TECHeGO0