How to get product info into Google Search Result box
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Hi,
in the last couple of weeks I get more and more search results with a product and prices of retailers below (see sample attached).
Are there Schema parameters one could use to have a bigger chance to appear there?
Thanks in advance
Dieter Lang
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Hi Dieter,
As a companion to the great answer from the RayFlexGroup, I have a few resources for you:
- Could Google Shopping Feeds Be a Thing of the Past? The post highlights some of the elements at work behind the scenes to render such results. It also shares some tips brands can use to increase the likelihood that their products show up similarly.
- Another great resource: 5 Essential E-Commerce Rich Snippets for Your Store
- There certainly is a schema markup for products.
Let us hear from you once you give it a try
RS
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If you have a Google Search Console account, I would suggest looking at the data highlighter. This picks out key bits of information on products like price, description, etc. and allows Google to recognise these key points throughout your website. It would also help to have schema implemented (if you use Google's structured data testing tool, you'll find this easier!) and potentially enrol yourself in Google merchant centre where you can pop up in the shopping tab.
Hope this helps a little - can't recommend utilising Google Search Console enough, such a great free tool.
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