1st Ecommerce site got penalized, can we start a 2nd one?
-
Hello,
A client's first site got penalized by Goolge Penguin. It has recovered through cleaning up backlinks, but not to where it was before. It is 2nd and 3rd for several money keywords, but is far less successful than before penalization.
We are starting a second site. Here's the important steps to mention
The new site shows up first for it's domain name, and it has 30 pages indexed. It shows up NOWHERE for our leading search term. Out other site has a blog post that is 3rd for that search term.
We are using new categories and new organization.
We are using a different cart solution
We are adding all unique content
The home pages and some of the product pages are very thorough. We are adding comprehensive products like nothing else in the industry (10X)
We plan on adding a very comprehensive blog, but haven't started yet.
We've added the top 100 products so far. Our other store has 500.
There's a lot of spam in the industry, so sites are slow to rank.
Our category descriptions are 500 words
Again, all unique content. No major errors in Moz Campaign tools
Just a few categories so far, we're going to add many more.
Same Google Analytics account as our other site
It looks like we should eventually be on page 3 for our major search term. Again, we're nowhere for anything right now.
...
Have you seen that Google will not rank a second site because it's from the same company and Google Analytics account, or does Google let you rank 2 sites in the same industry? We are hoping it's just slow to rank.
If you can rank 2 sites, what are your best recommendations to help show up?
Thanks.
-
If you launch a duplicate site, Google will sniff it out and neither site will rank because they will treat them as one site with duplicate content. I had an issue like this for 2 legitimate sites with the same content and different brands. When we went with cross domain canonicals, we started ranking in a big way.
Without improving Backlinks, Content Quality and UX, your site will not achieve it's old rankings. The site was getting ranked because of link spam, and when those links spammy links go bye-bye your rankings go with them.
With the new "kinder & gentler" penguin, stick to 1 site and focus on making the current site awesome and acquiring high quality backlinks.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving content form Non-performing site to performing site - wihtout 301 Redirection
I have 2 different websites: one have good amount of traffic and another have No Traffic at all. I have a website that has lots of valuable content But no traffic. And I want to move the content of non-performing site to performing site. (Don't want to redirect) My only concern is duplicate content. I was thinking of setting the pages to "noindex" on the original website and wait until they don't appear in Google's index. Then I'd move them over to the performing domain to be indexed again. So, I was wondering If it will create any copied content issue or not? What should i have to take care of when I am going to move content from one site to another?
White Hat / Black Hat SEO | | HuptechWebseo0 -
Has our site been attacked?
Hello fellow mozers! I am having a problem you might be able to help me with and any thoughts on the issue will be greatly appreciated. Yesterday, I received an automated monthly report from Quill Engage, a tool that fetches data from Google Analytics and generates reports in a narrative format. Last month's 'referral traffic' section indicates two incredibly spammy websites driving more than 200 sessions to our website. Naturally, I checked out GWT and Open Site Explorer but couldn't find any traces of such activity. Futhermore, all our metrics seem ok. Can this possibly be a negative SEO attack that was only traced by the aforementioned tool? Can you propose any other way to test this and make sure we're not being attacked?
White Hat / Black Hat SEO | | SMD_0 -
Forcing Entire site to HTTPS
We have a Wordpress site and hope to force everything to HTTPS. We change the site name (in wordpress settings) to https://mydomain.com In the htaccess code = http://moz.com/blog/htaccess-file-snippets-for-seos Ensure we are using HTTPS version of the site. RewriteCond %{HTTPS} !on RewriteRule (.*) https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301] but some blogs http://stackoverflow.com/questions/19168489/https-force-redirect-not-working-in-wordpress say RewriteCond %{HTTPS} off RewriteRule ^ https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301] Which one is right? 🙂 and are we missing anything?
White Hat / Black Hat SEO | | joony0 -
How can do I report a multiple set of duplicated websites design to manipulate SERPs?
Ok, so within one of my client's sectors it has become clear that someone is trying to manipulate the SERPs by registering tons of domains that are all keyword targeted. All of the websites are simply duplications of one another and are merely setup to dominate the SERP listings - which, at the moment, it is beginning to do. None of the sites have any real authority (in some cases 1 PA and DA) and yet they're ranking above much more established websites. The only back links they have are from dodgy-looking forum ones. It's all a bit crazy and it shouldn't be happening. Anyway, all of the domains have been registered by the same person and within a two-month time period of each other. What do you guys think is the best step to take to report these particular websites to Google?
White Hat / Black Hat SEO | | Webrevolve0 -
Site ranking position 1, after 1 day existing
Hi, I'm working in the Online gaming and since a few months there was a website called 'Htmlwijzer.nl', it ranked page 1 for 'online casino' in Google.nl which is of course a high competive keyword and remained there for about 2 months. This website didn't come up slowly in Google.nl from page 10 to 1, it just was there one day at page 1. This one only had HTML-related information content and did rank for 'online casino' with a layer ad on it's site which would only be showed to users in the Netherlands. Now that website received a penalty after 2 months, and since today a new site is in Google at position 1, called www.casinowijzer.nl. It has completely no backlinks (online a 301 from the former domain). It just popped up there.. Does anyone know how this website could have gotten here? It's obviously blackhat, but for a keyword like 'online casino' it's quite amazing. Thanks,
White Hat / Black Hat SEO | | iwebdevnl0 -
How The HELL Is This Site Ranking So Well In Google Places?
When I do a search for this site it ranks number 2 on Google just below the official federation of master builders website for the keyword phase "builders in london" this is the site http://bit.ly/Lypo8E which is a nasty looking blog which has nothing to do with builders and they don't even have an address anywhere on the site. The only thing I can see is that they are sharing there address with a lot of other businesses and all of the citations from those other businesses are causing them to rank higher on Google places, but surely Google can't be that stupid right?
White Hat / Black Hat SEO | | penn730 -
Switching existing website to a Wordpress Site and afraid of losing top spot
I am going to be switching my current site from a standard html site to a wordpress site. I'm kind of paranoid of losing my top spot for the keyterms. If I keep the content the same, and keep the same amount of image alt tags, the same anchor text etc, nothing should change right? Grateful for any advice. Thanks Will
White Hat / Black Hat SEO | | willie790 -
How many times should one submit the same article to various websites? 1 time? 10 times? What is okay to do with the most recent Panda update?'
For link-building purposes, seemingly it was okay to post the same article to multiple sites for links in the past. However, after the most recent Panda update our thought is that this may not be a good practice. So the question is, how many times is okay to submit an article for link building purposes. Should you always only submit to one site? Is it okay to do more than once? What is the right way to submit for link-building in Google's eyes? Thanks
White Hat / Black Hat SEO | | Robertnweil10