Expired Domains for Back Links - any good?
-
I've read that PBN's have been targetted by Google and a recent update may have been brought out targeting these. I was going to search for an expired domain with good backlink profile in a similar sort of niche to me. I was going to buy that domain and build a mini website. I would have registered with a paid shared host of £2-3 per month and have it as a site of its own. Then when ranked on Google so i know its not blacklisted I'd link one link back to my money site. I cant see how Google would be able to penalise this. Im presuming a PBN is a large network of these that are used to link to multiple sites rather than doing what I was planning.
Is it a good idea to use the tactic I was going to use or am I asking for trouble?
-
Hi. But do you not effectively get the links from the expired domain if you redirect it?
-
I think you've answered your own question there - you'll be spending all that time for one link where as you could be building good content on your money site that will attract multiple links
-
Thanks for the advice. If I was to put some decent content and maybe update the sites with a fresh page of content once every month would that help or would I be wating time that I could be creating a good link bait content page for my money site?
-
Agreed with MichaelAMG on this
If (if) you were going to do this I'd audit the backlinks of the expired domain and then once bought redirect the site to your homepage - Still not great but much better than you're suggesting
-
If you are just building small websites to pump up your main site and not offering quality content, Google will eventually figure this out and you will see a hit for it. When you are creating content and websites to rank, ask yourself "is this useful to a searcher?" if the answer is no, eventually Google is going to find it and at best just remove it, if you are not lucky you could see a penalty. I have had much better results taking time to create good content on my main site and promote it rather then trying to trick Google by making low quality content to try and boost up my main sites.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Name redirection to new Domain Name - VS - Transfering Domaine Name from account 1 to account 2
Hi there! Thanks for your time 😉 I have a new cutsomer that bought his domain name via WIX and your know... WIX sucks huge time for SEO. Basically, we want to do SEO outside of WIX. But I am not sure HOW I should proceed. I think I have 2 options: OPTION 1- We transfer the domain name from WIX to a new hoster. But we will lose 7 days during that, lose prospects while the website is in maintenance and we might lose the little bit of ranking we have on the way. BUT! ONCE Everything is done with the transfer, we will be able to operate our SEO campaing with a Domain Name that as 15 domain authority, links, little bit a ranking, etc. OPTION 2- I just buy a new domain name. I build the new Website on it and then use the SEO juice from the old domain name with redirect to push the new domain name. Like this, I won't lose any opportunities. BUT I will have to restart the SEO as new... Any tips or ideas for me? Maybe there is an OPTION 3 that I don't know about.
Intermediate & Advanced SEO | | Gab-SEO1 -
Can I change a URL on a site that has only a few back links?
I have a site that wants to change their URL, It's a very basic site with hardly any backlinks. http://www.cproofingandexteriors.com/ The only change they want to make is taking out the 'and'.. so it would be cproofingexteriors.com they already own the domain. What should I do?? Thanks
Intermediate & Advanced SEO | | MissThumann0 -
Domain switch planned - new domain accessible - until the switch: redirect from new to old domain with 307?
Hi there, We are going to switch our local domain oldsite.at to newsite.com in November. As our IT department wants to use the newsite.com already for email traffic till then, the domain newsite.com has to be accessible for public and currently shows the default Apache page without useful content. The old domain has quite some trust, the new domain is a first time registered domain (not known by search engines yet and no published anyhow). The domain was parked till now. I am aware of the steps to take for the switch itself, but: **what to do with the newsite.com domain until everything is prepared for the switch? **I suppose users or search engines find the domain and as there is no useful information available it harms us already. My idea was to 307 redirect newsite.com to the oldsite.at but the concern is that this causes problems as soon as we switch the domain and redirecting with 301 from oldsite.at to newsite.com? Do you have any objections or other recommendations? Thank you a lot in advance.
Intermediate & Advanced SEO | | comicron0 -
Do I have to many internal links which is diluting link juice to less important pages
Hello Mozzers, I was looking at my homepage and subsequent category landing pages on my on my eCommerce site and wondered whether I have to many internal links which could in effect be diluting link juice to much of the pages I need it to flow. My homepage has 266 links of which 114 (43%) are duplicate links which seems a bit to much to me. One of my major competitors who is a national company has just launched a new site design and they are only showing popular categories on their home page although all categories are accessible from the menu navigation. They only have 123 links on their home page. I am wondering whether If I was to not show every category on my homepage as some of them we don't really have any sales from and only concerntrate on popular ones there like my competitors , then the link juice flowing downwards in the site would be concerntated as I would have less links for them to flow ?... Is that basically how it works ? Is there any negatives with regards to duplicate links on either home or category landing page. We are showing both the categories as visual boxes to select and they are also as selectable links on the left of a page ? Just wondered how duplicate links would be treated? Any thoughts greatly appreciated thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
If linking to contextual sites is beneficial for SE rankings, what impact does the re=“nofollow” attribute have when applied to these outbound contextual links?
Communities, opinion-formers, even Google representatives, seem to offer a consensus that linking to quality, relevant sites is good practice and therefore beneficial for SEO. Does this still apply when the outbound links are "nofollow"? Is there any good research on this out there?
Intermediate & Advanced SEO | | danielpressley0 -
Problem with internal links
Hello! Our domain, http://www.unionroom.com/, is having a strange issue with OSE in that it is telling us our internal pages aren't linking to one another. An example of this is that it is showing our About page ( http://www.unionroom.com/about/ ) only having three links, but this link appears twice on every single page on the website (~200 pages) in the header and footer. We've hung around for a little while to see if OSE would correct itself, but it hasn't and this now suggests that it may be an issue with our in-linking structure. Can anyone spot any issues with our build? The rest of the websites that we produce, that are all built in the same way, all have healthy internal linking structures according to OSE. Very confusing! Any help would be greatly appreciated.
Intermediate & Advanced SEO | | unionroom0 -
Should I serve images from the same Top level domain as the current domain?
We run a multidomain e-commerce website that targets each country respectively: .be -> Belgium .co.uk -> United Kingdom etc... .com for all other countries We also serve our product images via a media subdomain eg. "media.ourdomain.be/image.jpg"
Intermediate & Advanced SEO | | jef2220
This means that all TLD's contain the images of the .be media subdomain. Which is acually seen as an outbound link. We are considering to change this setup so that it serves the images from the same domain as the current TLD, which would make more sense: .be will serve images from media.ourdomain.be .co.uk -> media.ourdomain.co.uk etc.. My question is: Does google image search take the extension of the TLD into consideration? So that for example German users will be more likely to see an image that is served on a .de domain?0 -
Urgent Site Migration Help: 301 redirect from legacy to new if legacy pages are NOT indexed but have links and domain/page authority of 50+?
Sorry for the long title, but that's the whole question. Notes: New site is on same domain but URLs will change because URL structure was horrible Old site has awful SEO. Like real bad. Canonical tags point to dev. subdomain (which is still accessible and has robots.txt, so the end result is old site IS NOT INDEXED by Google) Old site has links and domain/page authority north of 50. I suspect some shady links but there have to be good links as well My guess is that since that are likely incoming links that are legitimate, I should still attempt to use 301s to the versions of the pages on the new site (note: the content on the new site will be different, but in general it'll be about the same thing as the old page, just much improved and more relevant). So yeah, I guess that's it. Even thought the old site's pages are not indexed, if the new site is set up properly, the 301s won't pass along the 'non-indexed' status, correct? Thanks in advance for any quick answers!
Intermediate & Advanced SEO | | JDMcNamara0