What's the best way to handle product filter URLs?
-
I've been researching and can't find a clear cut answer. Imagine you have a product category page e.g.
domain/jeans
You've a lot of options as to how to filter the results
domain/jeans?=ladies,skinny,pink,10
or
domain/jeans/ladies-skinny-pink-10
or
domain/jeans/ladies/skinny?=pink,10
And in this how do you handle titles, breadcrumbs etc. Is the a way you prefer to handle filters and why do you do it that way?
I'm trying to make my mind up as some very big names handle this differently e.g.
http://www.next.co.uk/shop/gender-women-category-jeans/colour-pink-fit-skinny-size-10r
VS
-
Hi Rodney,
Take a look at this article titled "Large Site SEO Basics: Faceted Navigation" by Serge Stefoglo: https://moz.com/blog/large-site-seo-basics-faceted-navigation
It covers what you want to know in great detail and discusses the various options for handling faceted navigation for SEO.
Cheers,
David
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best tool for getting a SiteMap url for a website with over 4k pages?
I have just migrated my website from HUGO to Wordpress and I want to submit the sitemap to Google Search Console (because I haven't done so in a couple years). It looks like there are many tools for getting a sitemap file built. But I think they probably vary in quality. Especially considering the size of my site.
Technical SEO | | DanKellyCockroach2 -
Dynamic Url best approach
Hi We are currently in the process of making changes to our travel site where by if someone does a search this information can be stored and also if the user needs to can take the URL and paste into their browser at find that search again. The url will be dynamic for every search, so in order to stop duplicate content I wanted ask what would be the best approach to create the URLS. ** An example of the URL is: ** package-search/holidays/hotelFilters/?depart=LGW&arrival=BJV&sdate=20150812&edate=20150819&adult=2&child=0&infant=0&fsearch=first&directf=false&nights=7&tsdate=&rooms=1&r1a=2&r1c=0&r1i=0&&dest=3&desid=1&rating=&htype=all&btype=all&filter=no&page=1 I wanted to know if people have previous experience in something like this and what would be the best option for SEO. Will we need to create the URL with a # ( As i read this stops google crawling after the #) Block the folder IN ROBOTS is there any other areas I should be aware of in order stop any duplicate content and 404 pages once the URL/HOLIDAY SEARCH is no longer valid. thanks E
Technical SEO | | Direct_Ram0 -
New Site maintaining rank on old URL's
Hi I have a new website going live which has a different page names etc i.e. the old site had pages that are ranking called aboutus.html and the new site is called about.php What is the best approach to maintain the rank and also on orphaned pages Many Thanks
Technical SEO | | ocelot0 -
Should I change by URL's
I started with a static website and then moved to Wordpress. At the time I had a few hundred pages and wanted to keep the same URL structure so I use a plugin that adds .html to every page. Should I change the structure to a more common URL structure and do 301 directs from the .html page to the regular page?
Technical SEO | | JillB20130 -
Amazon Product Descriptions and our website's product descriptions
I am updating our product descriptions site-wide. I wanted to also update our amazon listings for those same products. Is that considered duplicate content if it would be on amazon and our site? Is there any reason why I wouldn't want to do that? Is google product ads also a problem?
Technical SEO | | EcomLkwd0 -
Would duplicate listings effect a client's ranking if they used same address?
Lots of duplication on directory listings using similar or same address, just different company names... like so-and-so carpet cleaning; and another listing with so-and-so janitorial services. Now my client went from a rank around 3 - 4 to not even in the top 50 within a week. -- -- -- Would duplication cause this sudden drop? Not a lot of competition for a client using keyword (janitorial services nh); -- -- -- would a competitor that recently optimized a site cause this sudden drop? Client does need to optimize for this keyword, and they do need to clean up this duplication. (Unfortunately this drop happened first of March -- I provided the audit, recommendations/implementation and still awaiting the thumbs up to continue with implementation). --- --- --- Did Google make a change and possibly find these discrepancies within listings and suddenly drop this client's ranking? And they there's Google Places:
Technical SEO | | CeCeBar
Client usually ranks #1 for Google Places with up to 12 excellent reviews, so they are still getting a good spot on the first page. The very odd thing though is that Google is still saying that need to re-verify their Google places. I really would like to know for my how this knowledge how a Google Places account could still need verification and yet still rank so well within Google places on page results? because of great reviews? --- Any ideas here, too? _Cindy0 -
Will a "blog=example "parameter at the end of my URLs affect google's crawling them?
For example, I'm wondering if www.example.com/blog/blog-post is better than www.example.com/blog/blog-post?blog=example? I'm currently using the www.example.com/blog/blog-post?blog=example structure as our canonical page for content. I'm also wondering, if the parameter doesn't affect crawling, if it would hurt rankings in any way. Thanks!
Technical SEO | | Intridea0
