How to get local search volumes?
-
Hi Guys,
I want to get search volumes for "carpet cleaning" for certain areas in Sydney, Australia.
I'm using this process:
- Choose to ‘Search for new keyword and ad group ideas’.
- Enter the main keywords regarding your product / service
- Remove any default country targeting
- Specify your chosen location (s) by targeting specific cities / regions
- Click to ‘Get ideas’
The problem is none of the areas, even popular ones (like north sydney, surry hills, newtown, manly) are appearing and Google keyword tool, no matches.
Is there any other tools or sources of data i can use to get accurate search volumes for these areas?
Any recommendations would be very much appreciated.
Cheers
-
Of course every single area is not going to be listed so the best way would be to search for the closest nearby city - in this case Sydney and adjust by population,
So if Sydney had 10,000 searches for carpet cleaning and 20x higher population than Manly then one would assume a search volume around 500. The assumption being that the search will not differ so greatly for towns and cities in close proximity.
I hope that helps
Regards
Nigel
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Mapping ALL search data for a broad topic
Hi All As our company becomes a bigger and bigger entity I'm trying to figure out how I can create more autonomy. One of the key areas that needs fixing is briefing the writers on articles based on keywords. We're not just trying to go after the low hanging fruit or the big money keywords but actually comprehensively cover every topic and provide actual good quality up to date info (surprisingly rare in a competitive niche) and eventually cover pretty much every topic there is. We generally work on a 3 tier system on a folder level, topics and then sub-topics. The challenge is getting an agency to: a) be able to pull all of the data without being knowledgeable in our specific industry. We're specialists and, thus, target people that need specialist expertise as well as more mainstream stuff (the stuff that run of the mill people wouldn't know about). b) know where it all fits topically as we kind of organise the content on a heirarchy basis. And we generally cover multiple smaller topics within articles. Am I asking for the impossible here? It's the one area of the business I feel the most nervous about creating autonomy with. Can we become be as extensive and comprehensive as a wiki-type website without having somebody within the business that knows it providing the keyword research. I did a searh for all data using the main two seed keywords for this subject on ahrefs and it came up with 168000 lines of spreadsheet data. Obviously this went way beyond the maximum I was allowed to export. Interested in feedback and, if any agencies are up for the challenge, do let me know! I've been using moz pro for a long time but have never posted and apologise if what I'm describing is being explained badly here. Requirements Keywords to cover all (broad niche) related queries in the UK, no relevant uk (broad niche) keywords will be missed Organised in a way that can be interpreted as article brief and folder structure instructions. Questions How would you ensure you cover every single keyword? Assuming no specialist X knowledge, how will you be able to map content and know which search queries belong in which topics and in what order. Also (where there is keyword leakage from other regions) how will you know which are UK terms and which aren’t? With minimal X knowledge – how will you know whether you’ve missed an opportunity or not (what you don’t know you don’t know) What specific resources will you require from us in order for this to work? What format will the data be provided to us in - how will you present the finished work so that it can be turned into article briefs?
Intermediate & Advanced SEO | | d.bird0 -
Not appearing when www.domainname.com.au is searched
We are working on an SEO campaign that has an issue, of which we are unsure of the cause. When the domain is searched for in Google as domainname.com.au. The search results show the website just fine. See here for the display of this. http://imgur.com/a/Vcbqs However, when the domain is searched for in Google as www.domainname.com.au. The search results do not display our website. See here to see this issue. http://imgur.com/a/jX692 We are unsure why our website does not appear in Google's listings when the www. is added in search. If anyone can help us here to explain and help us resolve this, that would be much appreciated.
Intermediate & Advanced SEO | | Gavo0 -
Recommended e-commerce site search for Magento?
Does anyone have recommendations for any particular site searches for large e-commerce sites based on Magento? Some (hopeful) requirements: Possibility to segment product pages and blog content on results page Doesn't cause any major SEO or technical issues Understands semantic search Ability to filter results Ability to sort (e.g. by price, popularity, new in stock) It'd be really useful to see examples and know if there are any particular issues to be aware of. Thanks. 🙂
Intermediate & Advanced SEO | | Alex-Harford0 -
Getting Your Website Listed
Do you have any suggestiongs? I do not know local websites where I can get some easy backlinks. I guess a record in Google Places.would be great as well. Any sound suggestion will be appreciated. Thanks!
Intermediate & Advanced SEO | | stradiji0 -
Search instead of 404 - Vtex Brazil
Vtex in one of the best e-commerce in Brazil and I´ve just find out they transform any 404 page in a search page. Polishop ( http://www.polishop.com.br/ ) is one of their clientes and if you try to search any page it will never return a 404 error because convert any url in a search. Example: http://www.polishop.com.br/12345678 - 200: HTTP/1.1 200 OK ( it does not return a 404 code) I´m a little bit confused if this good or not... what do you think moz experts?
Intermediate & Advanced SEO | | SeoMartin10 -
Local ranking (keyword) strategies
Hello SEOmozers, I've been working on improving all components of my SEO skills for the past 6 months. I have definitely had some great victories and some gray defeats. My newest challenge is local ranking for a home improvement company. My target is to rank them locally with Google within the top 7 results. I have managed to do so, but only for one keyword "windows and doors CITY". My campaign, in terms of anchor text has a wide variety of long and shortail keywords, I have not concentrated on the above keyword. My question is, how do I go about to rank this website in the local results for all other keywords "windows CITY", "window replacement CITY", etc... What I don't understand is how Google picks up which keywords to rank the website locally for, and which ones to ignore. Any information will be well received. Cheers, Nikster
Intermediate & Advanced SEO | | thenikster0 -
How Does SEO Help Local Businesses
Hello, I recently took a position as a digital marketing manger with a advertising agency. Its my job to grow the digital marketing department. One of the issues I am running into is 90% of our clients are local businesses. When doing keyword research it is very difficult to find keywords with lots of search. For example, if I am optimizing for a Ford dealership in Hackensack,NJ there are not a lot of searches for this term. How can I justify a larger SEO budget when there is just not a lot of search volume for these keywords? This is nothing like Dog Training Videos or something similar. Am I missing something? Where can I pull traffic from for local businesses to justify larger SEO budgets? Thanks, Bill
Intermediate & Advanced SEO | | wparlaman0 -
Pay on Organic Search Results
Are there companies out there that accept payment on the results they get for organic search listings? I have a site that I want to be number 1 for two terms on Google UK and .com and I while I dont think it will take much effort I would like to find a decent SEO company or person that can do this and be paid for the result. What do people think?
Intermediate & Advanced SEO | | clayts0