Proximity of keywords in text

[seoanalytics]

In content, does the proximity of semantically related keyword matter ?

Thank you,

[seoanalytics]

Thank you, I guess as long as it reads normally, it is best as you mentioned.

[NickW816]

As long as it reads normally and is grammatically correct, I have not seen that it matters much. I would advise just trying to get your main keyword in the first paragraph if possible, and then sprinkling LSI keywords throughout content in a natural, easily readable way.

It can sometimes make sense to have your LSIs right next to each other if you have a sentence in which you list your services, like "At XYZ company we proudly provide digital marketing services, search engine optimization, paid search marketing, and Local SEO strategy campaigns". Just make sure you are not listing all your services together several times throughout the copy as that would seem spammy to a user, and therefore could be considered keyword stuffing to a search engine.