Case Study of Massively Successful Tool?
-
Hi, all. I'm working with a client and trying to come up with an example or two of a tool that attracted huge numbers of inbound links. What come to my mind is the original Zillow home pricing tool. When that came out, it kind of blew people's minds that you could put in any address in the United States and you'd get a (moderately) accurate assessment of a home value. If I recall, they got a bajillion links overnight.
I don't need an example quite at that scale (in fact, a smaller success might be better), but I definitely want something a little more recent (even if just the last five years).
Any suggestions for me? Much obliged.
-Erik
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Tools to visually analyse link profiles?
Hey guys, Looking for tools which can visually look at a websites link profile, specifically from what link profile looks from a macro level. I know there is cognitive seo which can do this, but was wondering if there is anything else? Cheers. Hey guys,
Link Building | | jayoliverwright
Looking for tools which can visually look at a websites link profile, specifically from what link profile looks from a macro level.
I know there is cognitive seo which can do this, but was wondering if there is anything else?
Cheers.0 -
What outreach tools do you use?
I was wondering what an SEO with years of experience used to perform outreach campaigns? What software (Buzzstream, Inkybee), what email service (MailChimp), what prospecting tools (Buzzsumo)? What's the ultimate pairing of software and tools for maximum results (with the best client-facing KPIs)?
Link Building | | TinaMumm0 -
Why so few links in webmaster tools
In Webmaster Tools it only shows one domain linking to our site totalvac.com, but we have lots of external links. Why is this?
Link Building | | totalvac0 -
What tools/techniques you use to check if a domain has been penalized?
If we think to buy expired or otherwise dropped domains, what tools or techniques you would recommend to check if there has bad SEO history? We could of course, check with Google itself if the site is indexed and ranks, but I am asking if there is a particular tool out there that would provide more information if a website had been shady. Thanks so much, guys! Lily
Link Building | | wspwsp0 -
Massive Jump In Competitor Domain Authority In 1 year...How?!
We have noticed a competitor of one of our clients has leapfrogged massively in terms of their Domain Authority, Links, actually pretty much everything in the space of a year. We have been working diligently with our client building up a solid seo strategy based on content and organic link backs, but we're at a loss of how to try and explain the gains by the competitor over them. I have attached the competitor analysis from April 2012 and Feb 2013 below. Any help, ideas, conspiracy theories etc. are welcome! Thanks RQXM5Pp
Link Building | | Zersi0 -
Google Webmaster Tools Link Count
What are your thoughts on the link information provided by GWMT? It often takes quite a bit of time for the links to show up, and some quality links are never shown. Is it cause for concern if your link count is lower in GWMT than, say OSE? Any implications worth noting?
Link Building | | ericbramlett0 -
Are there content swap tools/forums for linkbuilding?
Anyone know any besides myblogguest? I have a pipeline of content at the moment and not enough distribution. I also have web properties that can take posts etc Cheers S
Link Building | | firstconversion0 -
I'm aware that spamming tools can lead to ruin..what do you use as a backlink strategy.
But I have had some luck with bookkmaRKING DEMON, and understand the pitfalls of massive submission, but I deal in facts not generalities. If the goal is to mix your links accross the pages in your site, and mix the DA quality, or pr of the links, and have them contextual as well as comments, directories, etc. who cares how it is done as long as it appears natural 1. Linkvana claims to be a posting service for you. you put text in with your link and it posts to relevant sites, the same as you would do manually. For my context links I see this as a better way than begging people to give me a link, or wasting time kissing butt of reporters (kike i did in the past). Anyway there is good and bad with everything. I want to know if anyone knows of anyone who used linkvana and what their experiences is ? And more importantly.... WHAT DOES EVERYONE USE AS A COMPLETE BACK LINK STRATEGY? Thanks
Link Building | | joemas990
