MOZ rankings HUGE drop to 1
-
Hello,
My website's MOZ rankings dropped dramatically to DA 1 PA 1 MOZ rank 0 Backlinks 0. A problem seems that my backlinks are no longer recognised, as there are of course many backlinks active and not the 0 mentioned. Also, I recently experienced a big drop in Google SERP, only for my homepage (main keyword), not for subpages (longtail).
I don't know what might be the cause for the SERP and MOZ drop. The only thing I can think of is that the past months I first changed from http://www.mydomain to http://my domain and later to https://mydomain However this was done properly and added in Google search console. Also Google SC does recognise my backlinks still (eventhough most are to the old redirected http://www.mydomain version). Can this be the cause, or do you have any suggestions what might be the cause, or what I can do to find out? Obviously I am interested in finding out the reason for the big SERP drop as this might have to do with the same cause for the big MOZ drop. Thanks!
-
Hello Nicholas,
Thanks for your input. I think the rel canonical is set right as wel as 301s for the https migration.
However, this does point me to something maybe related: A while ago a tool suggested 'harmful dynamic content' was present, i.e. myhomepage/?p='largenumber' and this 14 times. On all these 14 url versions my homepage dispayed. After consulting my website system's helpdesk I added 301s for these URLs to blogs, as it should have been caused by draft blogs.
However, I think this was totally wrong as I later found out adding /?p=anynumber is possible within the URL. So, basically I added 301s from home to subpages (i.e. blogs) and the problem I now have is poor SERP results for homepage (not subpages and not the blogs) and a huge drop in MOZ scores for this homepage. So, I disabled these 301s a month or so ago. What do you think?
Thanks!!
-
Hard to answer as there could be multiple issues with your domain changes.
I would definitely make sure everything is 301ing properly to your current website version. Also, maybe throw a "rel canonical" tag on the homepage so Google knows it is the "Master Version", although this may only matter if you copy and pasted from one domain that was already indexed to a new one.
Lastly, it sounds like the Moz OSE tool may have just had a glitch or is maybe not recognizing the 301 redirect to your new domain. I would check try the Moz OSE tool again, and also check out https://moz.com/learn/seo/redirection.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Branded terms CTR drop
Moz Hivemind, I'm working with an ecom beauty brand and retailer who re-platformed their website at the end of August last year. Their CTR dropped from 70% plus for branded terms to 50% over night and has steadily declined ever since, down to the low 30s as an average the last few months. Their rankings for branded terms have remained in the number 1 position, despite a slight blip at launch, which is to be expected. They admit that some new distribution deals with major retailers have added some competition to the mix, but much later in the year. I could totally understand a rankings drop and an initial hit, but has anyone seen anything like this before, is there something on the new site that could impact CTR like this, either in the SERPs or perhaps a reporting issue? As the click itself is taking place in the SERP and their rankings are solid, other than the meta description, which they swear was unchanged the first few months after launch, any ideas what could be happening here? Thanks so much.
Reporting & Analytics | | Algorhythm_jT1 -
Big drop in organic traffic after moving the website-should we still do 301 redirects?
Hi,
Reporting & Analytics | | martin1970
We have a website that got redesigned with new urls in Jan 31, 2018. Since then our SEO traffic has gone down big time and to never recover. We did not do any 301 redirects back then (very stupid I know but I was not in charge then). So my question is would it be beneficial to 301 redirect old urls that were once ranked but now have all 404 errors or is it too late to do these 301 to gain any benefits? If a page that was once ranked and then have a 404 error, how long does google keep that 404 page in their database? I have heard information saying that although the page is a 404 it may still be indexed in their backend for some time and then it completely drops off all together. If so do you know how long time they would keep those 404 in their database? The old urls may have had good backlinks pointed to them because the organic traffic was good back then. So I wonder if doing 301 right now would help send some link juice over to the new urls? Or would this be a complete waste of time? Cheers Martin1 -
Google referral traffic drop around 14th July 2014 (UK). Anyone else seeing it?
We've seen around a 25% drop in Google referral traffic from the 14th July 2014 onwards and having real trouble identifying why and from what search terms we're being effected. WMT and Moz Pro don't show any movement. Is anyone else seeing the same thing on UK search terms? Seems a bit late to be the effect of Panda 4.0? Any help would be amazing. Thanks.
Reporting & Analytics | | whis1 -
Any issues with Google impressions dropping in Webmaster Tools?
I'm seeing a drop in impressions across all my websites that are hosted at a certain location. Just wanted to make sure that it is not some reporting issue that others are seeing.
Reporting & Analytics | | tdawson090 -
Local site rankings have dropped off first page but Universal went up.
My site was performing first page locally on 6 of 20 keywords, and universally on 3 of 20 keywords. We started a link building campaign and optimization about 3 weeks ago. When I looked at the rankings today I was happy to see that 16 of 20 keywords were in the top 20 rankings universally, but not happy to see that only 1 of the 25 words were ranking locally now. I lost my local ranking on 5 very important keywords. I realize that you can not rank first page for both local and organic but its as if I traded my first page local ranking for a universal ranking that appears lower on the page. Maybe someone could point me in the right direction.
Reporting & Analytics | | whmgatx0 -
Rank tracker tool - seomoz
Hi All, I have noticed that ranks in the tool -rank tracker are not correct for my keywords sometimes. Does anybody else has experienced this? Isn't it real time updated? What other free rank tracker tool you guys would suggest which can send you weekly accurate updates? Thanks
Reporting & Analytics | | EG0CENTRIX0 -
Drop in rankings
Hey Mozzers, In the past week 8 of my keywords have drastically dropped and I have no idea why. We had been doing link building campaign and things were lookign good. We stopped it and crash, all the kerword rankings dropped. Would be awesome if someone couls shed some light onto this one? the site in question is www.gunshotdigital.com thank you so much!
Reporting & Analytics | | vijayvasu0 -
Can I find results for my SEO rankings over an extended period of time?
I was hoping to put a report together chronicling my SEO performance over the last 2 months and couldn't find a place to see prior information.
Reporting & Analytics | | AppNeta0