Is MOZ any good to analyze an e-commerce site? How come that a cms page can be seen as duplicate content with a category page?

[Sorin_T]

Hi Guys,

I've been using Moz for quite a long time now for 2 of my shops. Now I am in the process of launching the second shop and I just don't understand how is it possible that a cms static page (About US) to be seen as a duplicate content with other 96 pages - including product pages and other totally different pages such as delivery information, category pages, returns and so on. Really MOZ?? Is it me or you??

Your help would be much appreciated! Thank you!

[Sorin_T]

Thank you for your answer! I will look further into this!

[tawnycase]

Hi there,

Ok — I think I can help here. Our tool has a 90% tolerance for duplicate content, which means it will flag any content that has 90% of the same code between pages. This includes all the source code on the page and not just the viewable text, so often it's a matter of finding the best answer for the duplicate pages in question. It looks like your pages are very similar at the code level: https://www.screencast.com/t/owVhUHZZqF

I used a third-party similarity checker, so it's not just our tools seeing this similarity. You can check it out for yourself here: http://www.webconfs.com/seo-tools/similar-page-checker/

For solutions, it depends on the site. Often with ecommerce sites, product pages will come up with duplicate content between two colors of the same item, and in that case it's good to use the canonical tag: https://moz.com/learn/seo/canonicalization. If there are two versions of the page that exist - for instance, example.com/subfolder and www.example.com/subfolder - you can put in 301 redirects to the correct page: https://moz.com/learn/seo/redirection. If it's just two pages on different subjects but with thin content, filling out that content with an extra paragraph or two can help.

[Sorin_T]

Hi Tawny! That was quick!

Here is an example. I know the site is still in dev phase but is really frustrating.

https://casagoda.com/pages/about-us  - This seems to be the most authoritative page within this Duplicate Content issue.

Where any other page on the website is a duplicate of the above one. Ex:  https://casagoda.com/collections/wardrobes

[tawnycase]

Hey there! Tawny from Moz's Help Team here.

It would be really help if we could take a look at exactly which Campaign you're talking about — please write in to help@moz.com with the details of which Campaign you're looking at and which pages you think shouldn't be duplicates, and we'll do our best to help answer all your questions.

Thanks! 
Tawny