Traffic goes down after migration from aws to Microsoft azure cloud service

[DivyaDubey]

After migration of web  application from aws  ec2 instance to Microsoft azure web App service,  we observed that we lost  our 50% traffic. Our site  custom domain is ihealthmantra.com and azure web App has default domain azurewebsites.net  . Azure  WebApp service has drawback that default domain gets in picture after mapping to my custom domain .We have mapped  azure webAPP host name to our custom domain as CNAME record in DNS Table .  Now same site working with two domains i.e ihealthmantra.com as well ass  azurewebsites.net . As we seen this issues we made 301 redirection from azure default domain to our custom domain, Still no change in traffic.Google is now showing external links from azurewebsites.net  to healthmantra.com .

We are totally confused now . We don't know what exactly affected to our search traffic . Please Help us.

[sudarshan345]

@DivyaDubey
There can be several reasons why traffic goes down after migrating from AWS to Microsoft Azure cloud service. Some possible reasons include:

https://vincentclouds.com/a-detailed-guide-about-celigo-netsuite-and-celigo-salesforce/
```: There may be differences in how your application is configured on Azure compared to AWS, which could affect its performance. For example, the network configuration, load balancer settings, or firewall rules may not be optimized for your application.

Latency: Azure may have higher latency compared to AWS due to differences in network infrastructure or geographic location of data centers. This can cause slower response times for your application, which could lead to lower traffic.

DNS changes: If you changed the DNS records for your application during the migration, it may take some time for the changes to propagate. This can cause temporary disruptions in traffic until the new DNS records are fully propagated.

Security settings: Azure may have different security settings compared to AWS, which could affect how your application is accessed or authenticated. This could potentially cause issues with traffic if users are unable to access your application due to security restrictions.

https://vincentclouds.com/a-detailed-guide-about-celigo-netsuite-and-celigo-salesforce/

To troubleshoot the issue, you may need to analyze your application logs and performance metrics to identify any bottlenecks or issues. You may also want to review the configuration settings on Azure to ensure they are optimized for your application. Additionally, you may want to consult with Azure support or a cloud migration expert to help identify any potential issues and optimize your application for Azure.