Max number of results from domain on a SERP
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I have read in many places that the maximum number of results that will be displayed on the SERP from a domain or subdomain is 2. Is this still the case? I have seen many instances where there are well more than 2 results from a domain displaying on the SERP. For example, search 'cvs pharmacy' on Google. There are 7 results from the cvs.com domain. Is it the case that the search engines will display more if it's a branded search?
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It was two a long time ago, but not recently. If you PM me the articles, I'll pass them along to the team and flag them for possible updating.
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Also, there was an article from 2009 that said one of the reasons you might want to set up a microsite under a subdomain instead of a subdirectory is if you wanted to dominate the entire SERP with your company's page. This assume that a single domain or subdomain could rank two pages on the SERP. If this is true, this makes using subdomains for microsites even less desirable, correct?
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I have been seeing this since mid-2010.
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Thanks. Our site has similar rankings for some queries as well. Is this a change with the engines that has occurred recently? I've read articles on SEO Moz that say the max is 2 and have also been told the same from our agency.
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It does not need to be a branded search. We have #1 through #4 for two and three word queries - not branded at all.
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