Best reports for competitive social engagement insights? (Moz or not)
-
My client, in a large industrial sector, is trying to find or purchase good data for their industry as far as benchmarks for social engagement. While the DIY tools have social trackers, many require you to connect to the account you want to measure - so competitive research is a non-starter.
What would you use to build a spreadsheet of social engagement metrics from a set of, say, 10 competitors in a niche vertical (e.g. industrial robotics?)
-
Looks like the epic products have shut down.
Feedly is a feed aggregator so I'm not sure where it fits in.
I had Buzzsumo but don't recall it offering this kind of thing. I guess I should revisit that.
Thanks!
-
Probably the best tool for that is Buzzsumo other alternatives are Epicbeat, Epictrack and Feedly. Ahrefs also has a module for social you can give it a try
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google+ Best Practice
I have a client company looking to make use of G+ The company has a high quality, decent traffic blog with articles written by 4 in-house team members. The company has a G+ company page and each of the 4 blog authors has their own G+ profile. None of the G+ authors have any interest in using their G+ profile for general social reasons - simply as a means for sharing content (and consuming content from others) within the scope of the business sector they are in. In order to take advantage of G+ authorship, we have now linked each user to their own G+ profile page (using Yoast WP plugin) and linked the website to the G+ company page. Rel=publisher also added for the company. In terms of best practice would you recommend sharing new blog posts to the individual's G+ profile page AND to the G+ company page or just do one or the other? As a final twist the company also has a G+ Local page which is primarily used for local search/map entry (the company is online but has a physical office address). Should articles also be posted to the G+ Local page?
Social Media | | bjalc20110 -
Social Media Integration plugin switch
I am wondering what would happen if I switched my plugin for social media integration on my WordPress site. For instance, if I have been using Sociable for a long time and have accumulated +1's, likes, shares etc. and then I switch to Flare or Social Stickers, what will happen to all my counts? Thanks so much! I haven't been able to find any documentation on this.
Social Media | | gfiedel1 -
Facebook insight to Excel
Hi everybody, I am looking for a Excel template to pull Facebook Insight data directly into the spreadsheets. Do you know any solution? Thank You Davide
Social Media | | Pixartprinting0 -
Are there plans for Moz to track social activity for LinkedIN Company Pages any time soon?
Currently only Facebook and Twitter can be tracked. My business focuses on B2B and I focus heavily on LinkedIN and would like to track activity from LinkedIN. Any plans?
Social Media | | Marketing-Maven1 -
Do bitly and owly shares on social media help out my site for SEO?
Hi Mozzers, Do shortened URLs, such as bitly and owly help out my website in terms of SEO? I know they will help in terms of referral traffic from people clicking on the URLs, but how about increasing DA, PA, etc.? Thanks!
Social Media | | Travis-W0 -
Why aren't social interactions showing any data? It was last week, but now displays nothing? Anyone know why this is?
Hi, As I look through the various accounts I work on I can no longer see any data from the social interaction on Facebook or Twitter. This now means that no data is displayed about growth rate etc. Does anyone know why this is? Thanks, Adam
Social Media | | adamgthorndike0 -
Where is the best place to put your FB 'like' and G+1 buttons??
Do you guys think there is a more strategic place to place these buttons? below the fold, above, in the top nav menus...?? I would love to hear your thoughts..
Social Media | | robertrRSwalters0 -
Working with 3rd PArty Social Media partners / paid blogs
Hi there! We are an ecommerce company based in the UK and are an online butcher. We are looking to further our contribution and authority in a social sphere, in particular develop relations with bloggers and social sites who are realised to have authority in our sphere (food / meat). At present we are active in the usual (Twitter, Facebook etc) and have over 1000 likes and followers. We also have a cool blog which can be found at <cite>www.donaldrussell.com/weblog/index.html</cite> We are looking at our content and would like to share this with other bloggers in return for backlinks and visits from these blogs, and in turn improve our pagerank and SEO ratings. I have been offered the chance to work with EBuzzing, who claim to get your content published and referred to but you have to pay these "bloggers" for the privelage. Is this a good way of furthering our social strategy in the short term, or is this the wrong way to go and do search engines devalue these links? My preference is to organically grow our presence through becoming a valuable contributor and have alsways strongly advocated this, however Ebuzzing or other simillar services sound too good to be true! Are they? Hope you can help me, and look forward to your thoughts. Many thanks Gary
Social Media | | DonaldRussell0