User intent

[seoanalytics]

Hello,

For the keyword Normandy cycling, it seems according to the result that people are looking for the bike routes.

My question : can i rank indicating my favorite bike routes (personal routes) or doIi need to stick to what is already considered as the best biking routes in Normandy, the tour de Manche, the veloscenic, the velo Francette and so forth ?

Thank you,

[EGOL]

If I was going after the keyword "Normandy Cycling".   I would have a generalized map of the Normandy area that showing the route of numerous rides.  That page would also have one or two paragraphs of teaser text about as many rides as I have articles for, with each teaser linking to a full page description of the ride.  Each teaser paragraph would be paired with a small map or a great photo.

For rides that I don't have articles for yet, I would link to another website.  But eventually, I would have more pages with full ride descriptions than anyone.

[seoanalytics]

Thank you for your detailed reply. So I can compte with my own routes as long as I answer user intent from my understanding.

[EGOL]

I'd write an article about my favorite routes, describing them in great detail with photos, quotes from well-know bikers (invite them to ride with you), a pdf printable map with an elevation change plot.   Organize rides and invite everyone. Do a great job and your routes might become some of the favorites.

If I don't have content for the favorite rides, I would link out to a website that has them... I would likely write my own descriptions of those rides with map, photos, etc. - trying to out do what already exists on the web.