Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
If we should add a .eu or remain .com solely
-
Hello,
Our company is international and we are looking to gain more traffic specifically from Europe. While I am aware that translating content into local languages, targeting local keywords, and gaining more European links will improve rankings, I am curious if it is worthwhile to have a company.eu domain in addition to our company.com domain.
Assuming the website's content and domain will be exactly the same, with the TLD (.eu vs .com) being the only change - will this add us benefit or will it hurt us by creating duplicate content - even if we create a separate GSC property for it with localized targeting and hreflang tags? Also - if we have multiple languages on our .eu website, can different paths have differing hreflangs?
IE: company.eu/blog/german-content German hreflang and company.eu/blog/Italian-content Italian hreflang.
I should note - we do not currently have an hreflang attribute set on our website as content has always been correctly served to US-based English speaking users - we do have the United States targeted in Google Search Console though.
It would be ideal to target countries by subfolder rather if it is just as useful. Otherwise, we would essentially be maintaining two sites.
Thanks!
-
My company currently uses an EU subdomain (similar approach to what you're describing, except varying the subdomain rather than the TLD). But one of the issues we have found is that the search engines have no geo-targeting options for Europe as a whole. They allow to target a single country. Or a single language. Or a country-language combination. But there are no options to target "Europe". So, with hreflang tags, and also with GSC settings, you will experience some challenges because of this. We haven't resolved all our issues, whcih is why I'm not providing a solution to you, but we are far enough in to know it is problematic.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to add titles to Pardot landing pages
I have 5 URLs that are "missing titles" however, all 5 are landing pages that were created in Pardot. how would I go about adding the missing title? Would I need to add it on our website platform or in Pardot?
Technical SEO | | cbriggs0 -
Help: buy domain from Tradenames.com?
Hello to all, I'm Silvia. I am writing to ask if any of you know this site: tradenames.com. It is a domains broker. They contacted my client and would like to sell the .com business domain (my client currently has the .it). Does anyone know them? Thanks you for your help.
Technical SEO | | advmedialab0 -
Add trailing slash after removing .html extention
My website is non www ,it has wordpress in subdirectory and some static webpages in the root and other subdirectory 1. i want to remove .html extention from the webpages in the root and
Technical SEO | | Uber_
the others static webpages in subdirectory.
2. add slash at the end.
3. 301 redirect from non slash to url with slash. so it should be http://ghadaalsaman.com/articles.html to http://ghadaalsaman.com/articles/ and http://ghadaalsaman.com/en/poem-list.html to http://ghadaalsaman.com/en/poem-list/ the below code 1. working with non slash at the end **2. **redirect 301 url with slash to non here's my .htaccess <ifmodule mod_rewrite.c="">Options +FollowSymLinks -MultiViews RewriteEngine On
RewriteBase /</ifmodule> #removing trailing slash
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule ^(.*)/$ $1 [R=301,L] #www to non
RewriteCond %{HTTP_HOST} ^www.(([a-z0-9_]+.)?domain.com)$ [NC]
RewriteRule .? http://%1%{REQUEST_URI} [R=301,L] #html
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule ^([^.]+)$ $1.html [NC,L] #index redirect
RewriteCond %{THE_REQUEST} ^[A-Z]{3,9}\ /index.html\ HTTP/
RewriteRule ^index.html$ http://ghadaalsaman.com/ [R=301,L]
RewriteCond %{THE_REQUEST} .html
RewriteRule ^(.*).html$ /$1 [R=301,L] PS everything is ok with the wordpress , the problems with static pages only. Thanks in advanced0 -
Is the Authority of Individual Pages Diluted When You Add New Pages?
I was wondering if the authority of individual pages is diluted when you add new pages (in Google's view). Suppose your site had 100 pages and you added 100 new pages (without getting any new links). Would the average authority of the original pages significantly decrease and result in a drop in search traffic to the original pages? Do you worry that adding more pages will hurt pages that were previously published?
Technical SEO | | Charlessipe0 -
How do I add "noindex" or "nofollow" to a link in Wordpress
It's been a while since I've SEOed a Wordpress site. How do I add "nofollow" or "noindex" to specific links? I highlight the anchor text in the text editor, I click the "link" button. I could have sworn that there used to be an option in the dialogue box that pops up.
Technical SEO | | CsmBill0 -
.ca and. com domains
Hello, currently the main site im working on is a .com, but have the .ca version purchased from register.com. should i have this setup to redirect to the .com site. will google see these as dup content. We have the .ca for our canadian customers but both sites are identical. Thank you
Technical SEO | | TP_Marketing0 -
.com or .co.uk in UK index? but the .com has higher domain authority...
Hi there i have a .com and a .co.uk for a site that has been around a while. However not much seo has been done on it, i was wonderign do i continue to optimise for the .com or switch to the .co.uk to rank in Google UK index for various search terms. .COM = 40 domain authority .CO.UK - 10 domain authority. Let the debate start 🙂
Technical SEO | | pauledwards0 -
UK website ranking higher in Google.com than Google.co.uk
Hi, I have a UK website which was formerly ranked 1<sup>st</sup> in Google.co.uk and .com for my keyword phrase and has recently slipped to 6<sup>th</sup> in .co.uk but is higher in position 4 in Google.com. I have conducted a little research and can’t say for certain but I wonder if it is possible that too many of my backlinks are US based and therefore Google thinks my website is also US based. Checked Google WmT and we the geo-targeted to the UK. Our server is also UK based. Does anyone have an opinion on this? Thanks
Technical SEO | | tdsnet0