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Keyword Planner not showing exact match
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 hi guys I'm currently trying to optimize a site for 'Recruitment Agency North West' when I enter his term into keyword planner it gives me no results for the exact match, but offers me figures for 'Recruitment Agencies North West' Am I to assume that nobody has ever searched 'Recruitment Agency North West'?!!! and that I should be focusing on 'Recruitment Agencies North West' as my main key phrase? Is there another site other than keyword planner that will give me results for 'Recruitment Agency North West'? cheers M 
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 thanks for this mr whippy 
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 Hi, When I use the keyword tool, as you can see in the image attached the search results for both the keywords you have mentioned have a monthly volume that is very low. Either 11 - 50 keywords for recruitment agency north-west or 51 - 100 for recruitment agencies north-west. The results for the keyword you enter are directly under the keyword with the graphs. I would revisit your keyword research and see if you might be better of targeting different keywords. The MOZ tool you are using is excellent. You also have the below tools you can try https://app.neilpatel.com/en/ubersuggest/keyword_ideas These are just a couple, but I find them an excellent place to start. Steve 
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