Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
For FAQ Schema markup, do we need to include every FAQ that is on the page in the markup, or can we use only selected FAQs?
-
The website FAQ page we are working on has more than 50 FAQs. FAQ Schema guidelines say the markup must be an exact match with the content. Does that mean all 50+ FAQs must be in the mark-up? Or does that mean the few FAQs we decided to put in the markup are an exact match?
-
I would gravitate to marking everything up and letting Google decide what they want to show. Most of the time when you try to 'sculpt' what Google can see in terms of structured data, it usually results in a structured data spam action. Sometimes it can take weeks, months or years for that to happen - but Google always want to be given the full picture.
Google don't take too kindly to being funneled in a certain direction. Schema and rich snippet spam have been a big headache for Google since they started utilising structured data more, some stuff (like author avatars for posts in SERPs) has been entirely taken away in the past (though someone has told me recently, they have been seeing these again for Google mobile layout only).
Google do have some official guidance here:
https://developers.google.com/search/docs/data-types/faqpage
They give a microdata example of implementation: https://search.google.com/test/rich-results?utm_campaign=devsite&utm_medium=microdata&utm_source=faq-page
In their example, nothing is missing or has been left out. Since that's how Google have illustrated their example, that's what I'd aim for myself
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Would You Redirect a Page if the Parent Page was Redirected?
Hi everyone! Let's use this as an example URL: https://www.example.com/marvel/avengers/hulk/ We have done a 301 redirect for the "Avengers" page to another page on the site. Sibling pages of the "Hulk" page live off "marvel" now (ex: /marvel/thor/ and /marvel/iron-man/). Is there any benefit in doing a 301 for the "Hulk" page to live at /marvel/hulk/ like it's sibling pages? Is there any harm long-term in leaving the "Hulk" page under a permanently redirected page? Thank you! Matt
Intermediate & Advanced SEO | | amag0 -
My product category pages are not being indexed on google can someone help?
My website has been indexed on google and all of its pages can be found on google except for the product category pages - which are where we want our traffic heading to, so this is a big problem for us. Our website is www.skirtinguk.com And an example of a page that isn't being indexed is https://www.skirtinguk.com/product-category/mdf-skirting-board/
Intermediate & Advanced SEO | | chelseaskirtinguk0 -
Should I use the on classified listing pages that have expired?
We have went back and forth on this and wanted to get some outside input. I work for an online listing website that has classified ads on it. These ads are generated by companies on our site advertising weekend events around the country. We have about 10,000 companies that use our service to generate their online ads. This means that we have thousands of pages being created each week. The ads have lots of content: pictures, sale descriptions, and company information. After the ads have expired, and the sale is no longer happening, we are currently placing the in the heads of each page. The content is not relative anymore since the ad has ended. The only value the content offers a searcher is the images (there are millions on expired ads) and the descriptions of the items for sale. We currently are the leader in our industry and control most of the top spots on Google for our keywords. We have been worried about cluttering up the search results with pages of ads that are expired. In our Moz account right now we currently have over 28k crawler warnings alerting us to the being in the page heads of the expired ads. Seeing those warnings have made us nervous and second guessing what we are doing. Does anybody have any thoughts on this? Should we continue with placing the in the heads of the expired ads, or should we be allowing search engines to index the old pages. I have seen websites with discontinued products keeping the products around so that individuals can look up past information. This is the closest thing have seen to our situation. Any help or insight would be greatly appreciated! -Matt
Intermediate & Advanced SEO | | mellison0 -
Can't generate a sitemap with all my pages
I am trying to generate a site map for my site nationalcurrencyvalues.com but all the tools I have tried don't get all my 70000 html pages... I have found that the one at check-domains.com crawls all my pages but when it writes the xml file most of them are gone... seemingly randomly. I have used this same site before and it worked without a problem. Can anyone help me understand why this is or point me to a utility that will map all of the pages? Kindly, Greg
Intermediate & Advanced SEO | | Banknotes0 -
Do I need to re-index the page after editing URL?
Hi, I had to edit some of the URLs. But, google is still showing my old URL in search results for certain keywords, which ofc get 404. By crawling with ScremingFrog it gets me 301 'page not found' and still giving old URLs. Why is that? And do I need to re-index pages with new URLs? Is 'fetch as Google' enough to do that or any other advice? Thanks a lot, hope the topic will help to someone else too. Dusan
Intermediate & Advanced SEO | | Chemometec0 -
What Happens If a Hreflang Sitemap Doesn't Include Every Language for Missing Translated Pages?
As we are building a hreflang sitemap for a client, we are correctly implementing the tag across 5 different languages including English. However, the News and Events section was never translated into any of the other four languages. There are also a few pages that were translated into some but not all of the 4 languages. Is it good practice to still list out the individual non-translated pages like on a regular sitemap without a hreflang tag? Should the hreflang sitemap include the hreflang tag with pages that are missing a few language translations (when one or two language translations may be missing)? We are uncertain if this inconsistency would create a problem and we would like some feedback before pushing the hreflang sitemap live.
Intermediate & Advanced SEO | | kchandler0 -
How can I get a list of every url of a site in Google's index?
I work on a site that has almost 20,000 urls in its site map. Google WMT claims 28,000 indexed and a search on Google shows 33,000. I'd like to find what the difference is. Is there a way to get an excel sheet with every url Google has indexed for a site? Thanks... Mike
Intermediate & Advanced SEO | | 945010 -
Are there any negative effects to using a 301 redirect from a page to another internal page?
For example, from http://www.dog.com/toys to http://www.dog.com/chew-toys. In my situation, the main purpose of the 301 redirect is to replace the page with a new internal page that has a better optimized URL. This will be executed across multiple pages (about 20). None of these pages hold any search rankings but do carry a decent amount of page authority.
Intermediate & Advanced SEO | | Visually0