Do keywords within a dropdown menu add any SEO value?

[gregvellante]

I haven't seen this written about in some time. Has anyone had any experience dabbling in this?

[BlueprintMarketing]

I would have to see the website in order to tell you rather or not I think having the drop-down would be beneficial. Also whether your menu is made of Java or HTML in my opinion still matters.

Sometimes having a drop-down menu can be beneficial if it's siloed correctly would you be opposed to posting the site?

Like Martijn said it depends on a lot of on-site structure

Hope I have been somehow helpful,

Tom

[Martijn_Scheijbeler]

It depends a bit on how you leverage this tactic in your overall strategy. If you expect to start ranking just because you add it as an item in the overall menu structure then you probably don't have a lot of luck. If you're trying to leverage this as one of the ways to get a certain page ranking than you likely have more luck.