Minor languages keyword research
-
Hello,
I am in charge of doing a keyword research for several small countries in Europe, namely Hungary, Estonia and Latvia.
I normally use the Keyword planner for Google Ads, but for Hungarian, Estonian and Latvian this tools seems to find no results for the keywords related to my websites.For example, in Hungarian the keyword "ajak toltoanyagok" ("lip fillers" in English) doesn't give any results (and yes, I am targeting my searches to Hungary and Hungarian). I have the same problems with Latvian and Estonian.
Is there another tool that I could use and that could give me better results?
Help!
Cheers
Luca
-
Hi there Luca, unfortunately sometimes search terms just have low search volume, particularly in less-spoken languages, and it can be difficult to get around.
Sometimes that's a sign that the term isn't used in that language (maybe the direct translation doesn't make sense or there's some cultural reason that people in the country don't search for a specific thing). Sometimes it can also be a sign that, even if it's the right term, optimising for that language won't offer much return on investment so I would pay some attention to the fact that search volumes are low.
That said, there are other sources of info (which are more/less dependent on the same data that you're getting from Google Ads), here's the list of tools I try to hit up:
- Search Console if you're already ranking SOMEWHERE for some of these terms
- SEMRush
- AHRefs
- SEOmonitor
Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Keyword difficulty (KD) in the Swiss market's
What are the most effective strategies for managing keyword difficulty (KD) in the Swiss market's competitive landscape, considering factors such as language variations, regional preferences, and search engine algorithms?
Keyword Research | | digitavision22880 -
My articles aren't ranking for keywords
Hello! I hope someone can help me...I've researched my keywords (long and short tail) for my articles but they are showing up as no ranking keywords. It looks like I've only got a few of my 15 articles which actually have keywords within - and I'm not sure why! Please can someone advise? https://www.el-well.com/helping-your-parents-declutter-their-home/ Thank you.
Keyword Research | | JessicaSilver1 -
Which keyword to use (plural / singular)
Hi guys. So I'm racking my brain with a question whether I should use plural or singular keyword as a focus keyphrase of my page. The page that I'm optimizing is basically a review page of different websites offering proofreading services. Considering the fact that this is a review and I mention a lot of websites on my page, I decided to rank for a plural keyword that ends with "services". However, this keyword is very unpopular (ahrefs doesn't show any volume for it), while singular "service" has about 100 searches per month. As far as I understand, Google sees both keywords as synonyms, because search results for both keywords are almost identical. Should I change my keyphrase to singular "service" (even though the page mentions a lot of services), or stick with "services" instead? Do I have a chance of ranking for "service" if I stick with "services" in this case? Thank you.
Keyword Research | | AslanBarselinov0 -
How to identify negative keywords in a campaign?
Which keywords are negative and harmful for a website, how to identify? And how to remove those type of keywords from campaign? If you have any type of tool for identify to negative keywords, then please suggest me?
Keyword Research | | surabhi60 -
Target multiple keywords on homepage?
Hello. I've got a situation in which I could use some help. A client is in the business of auto parts for European cars. He is VERY stubborn in wanting his homepage to rank 1st page for a keyword for each car brand, for example: audi autoparts bmw autoparts mercedes benz autoparts jaguar autoparts Basically, 15 keywords (one per brand) in total. How would you guys handle this? I can't seem to find a natural way to optimize a homepage for all these keywords at once. I've suggested landing pages for each brand/keyword, but he won't accept it. Is there anyway to do this or will this be a dispute with my client to convince him about the landing pages idea? Thanks a lot!
Keyword Research | | EduardoRuiz0 -
Keyword tool
Does anyone know of any good keyword tools that will help me find and then maintain a list of keywords? I currently use Google adwords and now the keyword tool from Moz but I am looking for something that will help me find and generate keywords not just get statistics about them. Thank you.
Keyword Research | | shiftins1 -
Does Bing/Yahoo have a keyword tool?
Just wondering if there is a Bing / Yahoo equivalent to this: https://adwords.google.com/select/KeywordToolExternal ?? Would be nice to compare the different search patterns between the two search engines, without just assuming that the relative search volume on google for certain keywords is the same bing/yahoo.
Keyword Research | | adriandg0 -
Most Accurate Keyword Count
Okay, there are so many keyword tools out there, and I would like to know the one that is most accurate for search volume.
Keyword Research | | azguy0