Keyword cannibalization
-
Hello -
We have a blog that ranks for 124 different keywords (URL: https://www.clickboarding.com/18-jaw-dropping-onboarding-stats-you-need-to-know/), and it's cannibalizing other keywords that I'm writing blogs specifically for.
For example, the blog mentioned above ranks for "employee onboarding process," and I have a different blog I wrote with "employee onboarding process" as the focus keyword that's not ranking at all.
Any suggestions or insight is hugely appreciated!
Julie K.
-
There are a few ways of looking at this. It also depends how old the other post is, how many links it has (plus many more factors).
One angle is to link out from the post that is ranking (https://www.clickboarding.com/18-jaw-dropping-onboarding-stats-you-need-to-know/) to the blog post targeting "employee onboarding process" - ideally using the keyphrase as the anchor text.
However, in my opinion, you might be better incorporating the blog post which targets the keyphrase into the page that is already ranking. There is a lot of crossover in the content and the stats, so it might make sense to merge them and avoid confusing Google. Just make sure you 301 redirect the post targeting "employee onboarding process" to the stats post if you go down this route.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ranking Keyword
Hi! I am Amelia My site rank 5 keyword in united states show that Ahref's and I check in Moz but that shows 1 rank key word and Ahref's shows the 59 backlinks and Moz shows 5 to 6 backlink why that shows low keyword and backlinks that's my site problem or Moz issues. Check My website and tell me issues.
Moz Pro | | Oiebyut0 -
New to Moz, need some probably basic answers about Keywords, Linking, Competitors and General SEO
Hi, So I have quite a lot of data colelcted about my site now, regarding keyword research, page crawling and competitor research ect. But I find myself second guessing myself about what I have done and what to do next. I have done basic research for as many relevant keywords I could think of to my site, including branded and non branded terms. If the main competitive keywords for my niche are very competitive, shall I start doing more research for long tail keywords and only try to rank for them? Does is matter how many keywords I am doing research for? Does is matter how many keywords I try to optimise for each webpage? Are the amount of branded keywords I am researching skewing my results? As they are all ranked #1, but nearly all of the non branded keywords are much further down the list... Once I have decided what keywords are worth trying to ranking for for each page, are the techniques to actually rank more highly for them - Title, H1 Tag, Description, Meta Data, Fresh Content and using the keywords on the page? Or are there more techniques I haven't heard of? Under Keyword Rankings - I noticded that some of my keywords are directing to specific pages, like "Cavity Waxes" is directing to the URL ending in .com/cavity-waxes - How do you assign the keywords im researching to specific URLs? - Or does Moz do it automatically? As most of my keywords seem to be unassigned to any URL, is that because they are not ranking highly enough? How do I best use the data collected through Moz? Good practices? Techniques? Tips and Tricks? What is the best practice for finding potential link partners and asking them for mutual linking? Techniques for finding partners that are likely to link with us, but still provides link juice. I must apologise for this long-winded set of questions, but these are troubling me! Any help would be greatly appreciated, Kind regards, Max Johnson
Moz Pro | | BiltHamber10 -
How can you tell how many pages rank for a particular keyword?
I know with ranktracker I can see a page that will rank for a certain keyword. What if I have multiple pages that rank for this keyword? How can I see all pages that rank for it?
Moz Pro | | Sika220 -
Understanding how moz grades webpage and Keyword stuffing
Hi friends i have few questions about how moz ranks webpage. I just started so i looked only on front page of my website And i have grade A and few problems 1. Keyword stuffing. I can not understand how moz page grade tool runks page? does it looks source and counts all keywords? I have menu with 46 countries in which have keyword like "Freight forwarding - England" and so on. May be this is the problem? because if i search in chrome i just see 9 keywords but in source 100. But removing menu does not reduce number of keywords. So i can not understand what should i remove. An we made these pages for adwords campaign us landing pages for targeted keywords. The keyword is : Kravu pārvadājumi (freight forwarding) 2. On page grade shows i have too many links on page like 103. Does it count menus? Is it so bad? 3. what moz crawls for links, Google or my page? because i see duplicated content like vervo.lv and vervo.lv/lv. But if you try to write vervo.lv/lv it redirects to vervo.lv so how it is possible to resolve? What Should i do else if redirect does not help. on the moment page have 3 languages and main language is Latvian, webpage: http://vervo.lv/ Thanks for help.
Moz Pro | | vervo0 -
Keyword difficulty always high
HI there, I'm new here and am just getting used to the keyword difficulty tool. I've noticed that just about every keyword phrase I type in, including ridiculous ones such as "perspex underpants" or "guy debord's shoes" all have a difficulty well over 50% and many over 60%. It makes little difference what my phrase is. Am I doing something wrong perhaps? How am I to interpret this result? It would seem to suggest that It is always very hard to rank, even for a rare and ridiculous phrase.
Moz Pro | | WeGoBang0 -
How to start to improve a keyword?
I am new here in Seomoz and also if I do SEO I am very lost in SEOMOZ because full of options and instruments. Now I am in a way that I saw that I need to improve a keyword but I dont know what steps to do to improve that. I made all scan, check bebsite and fix everything but now what I can do if I have competitors list and I have opensiteexplorer etc etc? There is a way to understand how to do? Theer is a guide to explain how to use well SEOMOZ for an Italian person? thanks Ps: the keyword is "agriturismo valdobbiadene" and I am in second page in Google.it
Moz Pro | | MircoSEO0 -
Where is the keyword difficulty tool data sourced from?
I also use Market Samurai, and I've noticed what seem to be big discrepancies with the keyword data presented by this (data comes from Majestic SEO) and the Keyword Difficulty Tool. To take just one example, I analyze the term "how to remove tea stains" In the Keyword Difficulty Tool, this returns the following: Root Domain Linking Root Domains: 2,233 Page Linking Root Domains: 4 When I use Market Samurai, however, the data returned is: RDD (Domains linking to this domain): 19,911 RDP (Domains linking to this page): 19 I thought that these two metrics were the same for both tools, but I've written them out in case someone sees a difference. As I say, Market Samurai data is sourced from Majestic SEO - a reputable SEO company - but I have no idea where the Keyword Difficulty Tool data is from, nor why these differences are so pronounced? Are they indeed the same metrics in both cases, or am I missing something? Any insight would be much appreciated.
Moz Pro | | ZakGottlieb710 -
Keyword Rankings Question
Does the Keyword Rankings tool track all urls or just the main. Example: Say I put www.domain.com to have tracked. Will the Keyword Rankings tool also track www.domain.com/landing-page and any derivative of the main domain or would this be considered a separate campaign. Thanks
Moz Pro | | montage0