What do you tell customers about outbound links?
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Building an Industry Resource List w Links to Competitors
Hi folks. I'm working on a B2B e-commerce site in a very commoditized space. It's very technical and longtail-- several thousand product pages and of those, over 1,000 landing pages per month, when visitors find products. Most items we sell are only bought once or twice per year. Many won't even be bought in a given year. So it's tough to invest a lot on a given page, but we chip away at it. We don't have many non-product pages. To date, we've grown with solid on-page SEO for products and good customer service. I'm adding a resource section to include helpful articles and definitions of technical terms. Also, since good sources of products can be so hard to find (we literally have customers like NASA googling for parts), I would like to build an industry guide of sorts. It would include manufacturers, master distributors, distributors and resellers (like our site). To be a good list, it only makes sense to include my competitors. It's likely very few people will actually ever see this page, but I figure more deep content with lots of highly relevant links is good for raising DA, especially because it could become a page others want to link to. I haven't found a comparable resource in the 4 years I've been working on this project. Any reason I should not do this? Any pitfalls I should be aware of? Thank you!
Content Development | | Mike_Sobol0 -
Is it a good idea to publish a list of players in my industry, including competitors?
I am working with an e-commerce site that does mostly B2B sales in a very commoditized industrial product segment in which very few manufacturers sell direct. It's all done through distributors and resellers, like our site. We don't often win on price, but we do win enough SERP battles to get the visitors and provide great customer service, so we have gained a following and we do compete well for some very large orders. We list several thousand products and in a given month, visitors regularly hit over 1,000 different landing pages. While we make most money from relatively few items, most items are sold only once a year, maybe twice. It's a very longtail business, and therefore tough to do a great job optimizing all pages down the tail. So, one thing I'm doing is building out a set of resource pages with common questions, terminology and other useful bits so the site gains more traffic and authority, in the hope of boosting product pages. e.g., an in-depth category definition in the glossary could link to all the items in a category. In addition to adding content that augments product pages, I'd like to create basically a map of the whole industry, including brand name manufacturers, white label manufacturers, distributors, etc. If it's going to be a truly comprehensive list, it should include my competitors. Given that I have never found such a list, it feels like this could be a good page and earn some links. Since it's unlikely much traffic will even find that page, compared to product pages, are there potential pitfalls I should be aware of? I get the feeling if I create a page that others bookmark and visit when hunting for products in our market, we win, even if most visitors to that page won't buy from us. I've been in this industry for four years now, and it's amazing how hard it is to find some companies. Only a handful even think about SEO, since they sell through other channels. Should I link to all my competitors (which is only about a dozen) among hundreds of other industry links?
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What is future of Link building ? Any link building experts Here ?
Hey Everyone, its Muhammad Umair Ghufran I have one question about Link Building ? As my Knowledge Google Love the Quality content but Link building rank some low quality website Right ? So, what is the future of link building ; please explain indeep with complete reference for better understanding Thanks Regards: Muhammad Umair Ghufran
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Spammy Inbound Links
Hello, We have been using Zendesk to manage our customer support tickets for approx 2 years. We recently noticed that the attached forum had lot's of spam comments attached to it. Promoting Viagra and the like. The system was installed as a subdomain of my site support.mysite.com We have since deleted our account with Zendesk but Moz and Google are reporting loads of inbound links to that subdomain that are all total spam with Viagra in the anchor text etc. The subdomain no longer exists and now throws a 404. Can these links still hurt me? Is there other steps I need to take? I have disavowed all the links.
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Link Type Analysis
Howdy Moz Fans, Just wondering if anyone knows any tools to which can identify link types. E.g. is the link - navigational, in the footer or in the body text. Specifically for internal links. Any suggestions? Cheers, RM
Intermediate & Advanced SEO | | MBASydney0 -
Unnatural links to your site—impacts links
I got message in my Google webmaster tool: Unnatural links to your site—impacts links Does anyone knows the difference between "Unnatural links to your site—impacts links" and "Unnatural links to your site" Thank you Sina
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Article Marketing For Link Building
Just wanted to get a discussion going about the effectiveness of article marketing for building links. All of my content will be decent and unique. I will submit to the following 10 directories: Ezine Buzzle Goarticles Article Dashboard Sooperarticles Helium Articlebase Articlealley Isnare Article City Of course, varied anchor text and relevant content to my various niches. I just want to know if this is still an effective link building strategy. Please don't recommend i "try" something else because i am doing everything else as well. Thanks guys
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Aside from creative link bait, what's a solid link building strategy involve?
All things considered, directories, blogs, articles, press releases, forums, social profiles, student discount pages, etc, what do you consider to be a strong, phased, link building strategy? I'm talking beyond natural/organic link bait, since many larger accounts will not allow you to add content to their website or take 6 months to approve a content strategy. I've got my own list, but would love to hear what the community considers to be a strong, structured, timeline-based strategy for link building.
Intermediate & Advanced SEO | | stevewiideman1