Keyword rank drop, any advice?
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My search visibility dropped from around 13% a few weeks ago to 8.29%. I know that Google launched a bunch of updates in this past few weeks to ignore spam links, and I'm pretty sure that was the reason for the drop - some of the links to my site date back over 10 years and those links were garbage.
Confusingly, at the same time, my Domain Authority went up by 1 to 32, then back down a week later.
How can I restore my previous rank in the short term?
We're designing a new site at the moment with vastly improved page speed, but I'm not sure what effect that will have yet (thespacecollective.com).
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hey @moon-boots Couple of things to unpack here. Firstly the visibility is Google so yes, that maybe the updates are the best bet here, look at the dates of the drop and see if they're close to any Google updates and it can help you find what might be the cause.
The DA is run by Moz and not Google so can be a bit unrelated and will have different reasons but it might be tied to any changes you've made on the site it's tricky to find.good move to improve site speed but launching a new site is a stress point so i'd recommend ensuring you try to get that launched and migrated super smoothly Moz has some great content (have a dig) e.g. https://moz.com/blog/launching-new-website-seo-checklist-whiteboard-friday
Whilst there isn't anything I've said that can really help it might help you get an idea where to start to look, my biggest advice is the same as a certain book and should be on the cover of any book "Dont panic!" things tend to settle and SEO is not a quick thing
good luck.
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