Running a separate WP theme for the blog section?
-
Hey guys, I’m somewhat new to SEO, but I’ve caught on a lot these past few years. Recently I’ve started working with a web dev who is one of those types that ‘doesn’t believe in SEO’ whatever that means. I’m a content guy myself, but I know enough about SEO to recognize when something is fishy, especially since this particular case has to do with my job.
Here’s the gist of it. The dev wants to keep the main site on a custom CMS, but run the blog on a separate WordPress platform. In other words, nodepositfan.com would be on a custom CMS, but nodepositfan.com/blog would be on a separate WordPress setup. I’ve never seen this done before. I’m wondering how this might affect technical SEO down the road. Will the site be penalized in any way because there are essentially two CMS running on the same domain?
I was thinking of escalating this further up the chain, but I wanted to check with you guys first. Let me know if this dude is a complete hack or am I just not familiar enough with this subject.
-
@woddyisland This could be a good practice. This is usually implemented when working on large website that has a lot of content. In this way you can manage everything easily.
On the other side, this can affect the SEO somehow. Let's suppose your domain authority is increasing by getting good backlinks and you are getting good traffic. You need to pass that to blog WordPress directory manually. You can add a link to that by using crawl depth equal to 1. In this way you may not lose SEO. Make sure to have the best technical SEO practices. I can help on that if needed.
-
@woddyisland Hi!
There is nothing inherently "wrong" with setting things up like this. It used to be done quite a bit a few years back when e-commerce sites (using an e-comm cms of some kind) wanted to add a blog. If the current cms you are running doesn't easily support adding blog functionality then installing wp in a sub directory can be a convenient way to easily get blog functionality added. Google does not really care how you set up your content management, using two cms is perfectly fine - just make sure that technical best practices are implemented (in both cms systems in your case!).
Hope that puts your mind at ease
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Merge separate corporate website and online shop ?
Currently we have a corporate website with general information about a women fashion brand: domain.ae. This domain has general information about the brand, and links to a blog: domain.ae/blog and an online shop: shop.domain.ae There are much fewer links to the shop compared to the corporate site. In google, often the corporate domain ranks for keywords that would be more relevant to the online shop. I am therefore considering merging the two sites, by basically having the shop on the domain.ae, and adding some more general pages to it, and linking to the blog from there. Will this likely help me in the rankings ? Are there any drawbacks of merging? Any other advice ?
Intermediate & Advanced SEO | | J-S0 -
Blog On Subdomain - Do backlinks to the blog posts on Subdomain count as links for main site?
I want to put blog on my site. The IT department is asking that I use a subdomain (myblog.mysite.com) instead of a subfolder (mysite.com/myblog). I am worried b/c it was my understanding that any links I get to my blog posts (if on subdomain) will not count toward the main site (search engines would view almost as other website). The main purpose of this blog is to attract backlinks. That is why I prefer the subfolder location for the Blog. Can anyone tell me if I am thinking about this right? Another solution I am being offered is to use a reverse proxy. Thoughts? Thank you for your time.
Intermediate & Advanced SEO | | ecerbone0 -
How to Transfer Content from a Blog to Another
Hello Guys, I have 2 blogs with content. One is getting alot of visitors and the other gets alot less. I´m thinking in transferring all the content from the "weak" blog to the "strong" blog. Both websites are on wordpress. My questions is pretty simple. How can I transfer this content without loosing traffic and how can I avoid duplicate content? Whats the best SEO practices? Thanks!
Intermediate & Advanced SEO | | Kalitenko20140 -
Stopped ranking. Suspect links with keyword in blog posts and blog username. What to do? Disvow?
One of our staff thought it was a good idea to comment in 30 blogs in our niche using "keyword" as username in blog post linked to our website and additionally adding links to our website in the posts. We now got caught by panda or penguin (google confirmed no manual penalty was taken) and not ranking anymore for this keyword. No notification in webmaster tools neither. We have links from around 90 root domains of which 30 are from these blog posts. What would you suggest to do? Just building more legitimate links so that share of bad links goes down?
Intermediate & Advanced SEO | | lcourse
Using google disvow tool? We would then loose potential to get later legitimate links from these sites? Any ideas/suggestions?0 -
Separate Email for Separate G+Local Listing?
Client decided to keep restaurant and catering businesses completely separate, so he's gotten a suite number and a separate landline. He already set up and claimed the restaurant G+Local/Places page using his personal gmail address. I need to set up the catering G+Local page, but of course he's not crazy about giving me the login to his personal gmail account. But maybe, since they're completely separate businesses, I really should go set up hiscateringbusiness@gmail.com and start fresh with the catering page? I also have an email address, contact@hiscateringbusiness.com, but it seems like Google never likes these. How do you recommend that I set up the catering G+Local pages? (This would also presumably be for Analytics and Webmaster Tools for the domain too.) Should I just start fresh? Can I even do it with a non-gmail account? Or will Google slap him for two unmerged accounts, even though they're for separate businesses? (I've looked all over the place and it looks like that it's still true that he can't just change the email associated with the restaurant G+ page... no?) Thank you!
Intermediate & Advanced SEO | | rayvensoft0 -
How would I know if Google is showing me as two separate sites?
I work for a company that is (for example) www.neat-stuff.com, most people just type in www.neatstuff.com. I think that we are being counted as a site twice. Any suggestions as to how to know for sure? If you want to know why I am asking this here is the link http://www.seomoz.org/q/redirect-help
Intermediate & Advanced SEO | | EcommerceSite0 -
Authorship/Ranking when 2 separate authors
Hello, We've got a pdf with, on the front page "by author 1 and author 2" Author one published the PDF and sits at rank 3 Author 2 is us (on a completely different website than author 1) How can we rank highest, and can we use google authorship? Can we get our picture next to the article? Let me know if we need to convert to html for (1) and/or (2)
Intermediate & Advanced SEO | | BobGW0 -
What is the best route SEO wise for implementing a Wordpress blog that has a domain under go daddy and hosting under a third party like Kalio Commerce?
I am currently trying to implement a Blog on a Ecommerce site that has its domain set up under Go Daddy, but it is hosted under a platform called Kalio Commerce. I am trying to implement a Wordpress blog because I am most familiar with it and believe it offers more strength SEO wise but the Ecommmerce platform by Kalio does not offer the ability to install Wordpress or any CMS platform other than its own. I am stuck wondering if I could find a way to either implement a blog through a sub-folder (mydomain.com/blog) while using wordpress on hosting added to the go daddy server under their domain. If Kalio Commerce doesn't have any way of adding a blog to its own hosting is this hindering my clients ability to be fully optimized for fresh content? Now I am not too familiar with adding sub-domains with hosting under a different platform. I am more in tune with building a wordpress ecommerce site and implementing blogs under the wordpress structure. This is a leap for me and it is getting to be a little overwhelming so if any one has prior experience with this please let me know if I can find a way through this without putting my SEO consulting at risk. So far I have gotten to the conclusion that I can set up hosting for the companies site under Go Daddy even though they have their hosting under Kalio. If I am to set up hosting under Go Daddy would this cause the DNS routing to be compromised. If this is so must I set up hosting under a separate domain (myotherdomian.com) and have Kalio set up a Sub-Folder like so (mydomain.com/blog) and just have the DNS of the blog installed on (myotherdomain.com) point to the folder in Kalio hosting for mydomain.com? So now that I explained my situation, what is the best route SEO wise for implementing a Wordpress blog that has a domain under go daddy and hosting under a third party like Kalio Commerce?
Intermediate & Advanced SEO | | cscoville0