Is page speed important to improve SEO ranking?
-
@jasparcj
many codes of some pages, can be seen as malicious by the Google robot.
Although they are not bad for users, google detects them in another way.
It is best to consult and review those codes. -
@pau4ner Thanks for your comment. And you're 100% right
-
Nobody except Google can tell for sure, but many SEOs and myself (I work with several websites) haven't noticed any substantial change in rankings after improving our site's speed. In fact, you can find many examples of slower sites ranking above much faster websites.
I believe though that if your site speed is so slow that it impairs user's experience, you will lose rankings. Not due to the speed itself, but due to the higher bounce rates it is causing.
In summary (and according to my experience and many other SEO professionals), if your website loads quite fast, improving its speed won't cause any ranking improvements. But if it is very slow, it may have a positive impact.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Migrating Subfolder content to New domain Safely
Hello everyone, I'm currently facing a challenging situation and would greatly appreciate your expertise and guidance. I own a website, maniflexa.com, primarily focused on the digital agency niche. About 3 months ago, I created a subfolder, maniflexa.com/emploi/, dedicated to job listings which is a completely different niche. The subfolder has around 120 posts and pages. Unfortunately, since I created the subfolder, the rankings of my main site have been negatively impacted. I was previously ranking #1 for all local digital services keywords, but now, only 2 out of 16 keywords have maintained their positions. Other pages have dropped to positions 30 and beyond. I'm considering a solution and would like your advice: I'm planning to purchase a new domain and migrate the content from maniflexa.com/emploi/ to newdomain.com. However, I want to ensure a smooth migration without affecting the main domain maniflexa.com rankings and losing backlinks from maniflexa.com/emploi/ pages. Is moving the subfolder content to a new domain a viable solution? And how can I effectively redirect all pages from the subfolder to the new domain while preserving page ranks and backlinks?
Intermediate & Advanced SEO | | davidifaso
I wish they did, but GSC doesn't offer a solution to migration content from subfolder to a new domain. 😢 Help a fellow Mozer. Thanks for giving a hand.0 -
improve my da
hello
SEO Tactics | | zlbvasgabc
i work on my site fore 2 mounth and i still cant increase my DA
how can i increase that?
its my site:
https://bandolini.ir/0 -
Google keeps marking different pages as duplicates
My website has many pages like this: mywebsite/company1/valuation mywebsite/company2/valuation mywebsite/company3/valuation mywebsite/company4/valuation ... These pages describe the valuation of each company. These pages were never identical but initially, I included a few generic paragraphs like what is valuation, what is a valuation model, etc... in all the pages so some parts of these pages' content were identical. Google marked many of these pages as duplicated (in Google Search Console) so I modified the content of these pages: I removed those generic paragraphs and added other information that is unique to each company. As a result, these pages are extremely different from each other now and have little similarities. Although it has been more than 1 month since I made the modification, Google still marks the majority of these pages as duplicates, even though Google has already crawled their new modified version. I wonder whether there is anything else I can do in this situation? Thanks
Technical SEO | | TuanDo96270 -
Chat GPT
I want to get your thoughts on Chat GPT for creating articles on my site to drive SEO. Does Google approve of this type of content or not? I seems quite good quality - I suppose a key question also is: is it duplicate content? I have used on Propress website and also on blog sites so need to understand if this will reduce my rankings. Thanks
Content Development | | Katie231
Matthew1 -
How to best handle search landing pages - that don't exist
I have quite a bit of blog information that can be searched, which results in "pages" that don't actually live anywhere. These are scanned by Moz and appear as poor page quality for speed, etc. How do I get the service to either ignore all of these or is there a way to treat them as a real page with content? As there are quite a few generated over time, I'd like to be able to capture them somehow. Thanks.
On-Page Optimization | | amac70 -
Change SEO focus from homepage to other page on the domain
Hi, we are (were) ranking top 5 with gietvloer-wand.nl by focussing the homepage for a certain keyword. We're trying to change to focus from the homepage to /gietvloeren with more content / information. How to go about this? how to tell Google that /gietvloeren is more relevant / important then than the homepage? Or any experiences how long it will take for Google to see that the page has more information than the homepage? It's a test and any experiences you can share would be great. Thanks!
On-Page Optimization | | Heers0 -
Page title changes based on results per page
I have a product listing that allows customers to set a results per page option. This ads a GET variable to the URL. I've added the page number to the title of this page if they go past the first page. If this results per page variable is added to the URL then google see it as a different page. Do I need to change the page title for this?
On-Page Optimization | | BedInABox.com0 -
Does the homepage of GetSatisfaction have very good on-page SEO? please give some critique
Hi Mozzerz, If you have done successful on-page SEO optimization in the past, this may be easy for you to analyze quickly. (especially if you have some tools to help you compare things like keywords vs code weight etc) Does the homepage of www.GetSatisfaction.com constitute a well done on-page SEO? Could you please critique the homepage's SEO value and say why it is very good or why it is OK, or why it is bad.
On-Page Optimization | | limens0