ECommerce syndication & duplicate content
-
We have an eCommerce website with original software products. We want to syndicate our content to partner and affiliate websites, but are worried about the effect of duplicate content all over the web.
Note that this is a relatively high profile project, where thousands of sites will be listing hundreds of our products, with the exact same name, description, tags, etc.
We read the wonderful and relevant post by Kate Morris on this topic (here: http://mz.cm/nXho02) and we realize the duplicate content is never the best option.
Some concrete questions we're trying to figure out:
1. Are we risking penalties of any sort?
2. We can potentially get tens of thousands of links from this concept, all with duplicate content around them, but from PR3-6 sites, some with lots of authority. What will affect our site more - the quantity of mediocre links (good) or the duplicate content around them (bad)?
3. Should we sacrifice SEO for a good business idea?
-
Good points, Greg. From this it sounds like a viable business plan, I think we'll give it a go then. Much appreciated!
-
1.) The only ones at risk are your affiliates. The content was indexed on your site first, If someone has the same content without linking back, they get the dupe content flag.
2.) There are many factors on what a "good" link is. In your case i wouldn't worry about the dupe content. They great thing with your business model is the amount of linking route domains and C class IP's which makes up for the low value link.
3.) This is NA, as long as you make sure these pages link back to you (original source), your partner sites will be fine. If not, they will get a knock and not you.
GREG
-
I didn't really answer my own question, since I can't tell what the penalties are for the duplicate content, if any. Also, I couldn't really gather from your answer if you support this method or not. Is it a good idea or not to syndicate our content and create multiple duplicates of it all over the net?
-
3. Should we sacrifice SEO for a good business idea?
Note that this is a relatively high profile project, where thousands of sites will be listing hundreds of our products
I think that you just answered your own question.
Also, what is to prevent you from writing your own content for these products or developing very generous "help" information that everyone everywhere will link to.
You are in the driver's seat both ways if you are willing to do some work and play your cards intelligently.
You are the gurus for this product, right?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Getting rid of duplicate content remaining from old misconfiguration
Hi Friends,We have recently (about a month ago) launched a new website, and during the review of that site spotted a serious misconfiguration of our old terrible WP siteThis misconfiguration, which may have come from either sitemaps or internal links or both lead to displaying our french german and english sites on each others’ domains. This should be solved now, but they still show in SERPS: The big question is: What’s the best way to safely remove those from SERPS?We haven’t performed as well as we wanted for a while and we believe this could be one of the issues:Try to search for instance“site:pissup.de stag do -junggesellenabschied” to find english pages on our german domain, each link showing either 301 or 404.This was cleaned to show 301 or 404 when we launched our new site 4 weeks ago, but I can still see the results in SERPS, so I assume they still count negatively?Cheers!
Intermediate & Advanced SEO | | pissuptours0 -
Duplicate content due to parked domains
I have a main ecommerce website with unique content and decent back links. I had few domains parked on the main website as well specific product pages. These domains had some type in traffic. Some where exact product names. So main main website www.maindomain.com had domain1.com , domain2.com parked on it. Also had domian3.com parked on www.maindomain.com/product1. This caused lot of duplicate content issues. 12 months back, all the parked domains were changed to 301 redirects. I also added all the domains to google webmaster tools. Then removed main directory from google index. Now realize few of the additional domains are indexed and causing duplicate content. My question is what other steps can I take to avoid the duplicate content for my my website 1. Provide change of address in Google search console. Is there any downside in providing change of address pointing to a website? Also domains pointing to a specific url , cannot provide change of address 2. Provide a remove page from google index request in Google search console. It is temporary and last 6 months. Even if the pages are removed from Google index, would google still see them duplicates? 3. Ask google to fetch each url under other domains and submit to google index. This would hopefully remove the urls under domain1.com and doamin2.com eventually due to 301 redirects. 4. Add canonical urls for all pages in the main site. so google will eventually remove content from doman1 and domain2.com due to canonical links. This wil take time for google to update their index 5. Point these domains elsewhere to remove duplicate contents eventually. But it will take time for google to update their index with new non duplicate content. Which of these options are best best to my issue and which ones are potentially dangerous? I would rather not to point these domains elsewhere. Any feedback would be greatly appreciated.
Intermediate & Advanced SEO | | ajiabs0 -
How to avoid duplicate content with e-commerce and multiple stores?
We are currently developing an e-commerce platform that will feed multiple stores. Each store will have its own domain and URL, but all stores will offer products that come from the same centralized database. That means all products will have the same image, description and title across all stores. What would be the best practice to avoid getting stores penalized for duplicate content?
Intermediate & Advanced SEO | | Agence_Bunji0 -
Duplicate content issues from mirror subdomain : facebook.domianname.com
Hey Guys,
Intermediate & Advanced SEO | | b2bmarketer
Need your suggestions.
I have got a website that has duplicate content issue.
a sub-domain called facebook.asherstrategies .com comes from no where and is getting indexed.
Website Link : asherstrategies .com
subdomain link: facebook.asherstrategies .com This sub domain is actually a mirror of the website and i have no idea how is is created.
trying to resolve the issue but could not find the clue.0 -
How would you handle this duplicate content - noindex or canonical?
Hello Just trying look at how best to deal with this duplicated content. On our Canada holidays page we have a number of holidays listed (PAGE A)
Intermediate & Advanced SEO | | KateWaite
http://www.naturalworldsafaris.com/destinations/north-america/canada/suggested-holidays.aspx We also have a more specific Arctic Canada holidays page with different listings (PAGE B)
http://www.naturalworldsafaris.com/destinations/arctic-and-antarctica/arctic-canada/suggested-holidays.aspx Of the two, the Arctic Canada page (PAGE B) receives a far higher number of visitors from organic search. From a user perspective, people expect to see all holidays in Canada (PAGE A), including the Arctic based ones. We can tag these to appear on both, however it will mean that the PAGE B content will be duplicated on PAGE A. Would it be the best idea to set up a canonical link tag to stop this duplicate content causing an issue. Alternatively would it be best to no index PAGE A? Interested to see others thoughts. I've used this (Jan 2011 so quite old) article for reference in case anyone else enters this topic in search of information on a similar thing: Duplicate Content: Block, Redirect or Canonical - SEO Tips0 -
Duplicate content based on filters
Hi Community, There have probably been a few answers to this and I have more or less made up my mind about it but would like to pose the question or as that you post a link to the correct article for this please. I have a travel site with multiple accommodations (for example), obviously there are many filter to try find exactly what you want, youcan sort by region, city, rating, price, type of accommodation (hotel, guest house, etc.). This all leads to one invevitable conclusion, many of the results would be the same. My question is how would you handle this? Via a rel canonical to the main categories (such as region or town) thus making it the successor, or no follow all the sub-category pages, thereby not allowing any search to reach deeper in. Thanks for the time and effort.
Intermediate & Advanced SEO | | ProsperoDigital0 -
Why are these pages considered duplicate content?
I have a duplicate content warning in our PRO account (well several really) but I can't figure out WHY these pages are considered duplicate content. They have different H1 headers, different sidebar links, and while a couple are relatively scant as far as content (so I might believe those could be seen as duplicate), the others seem to have a substantial amount of content that is different. It is a little perplexing. Can anyone help me figure this out? Here are some of the pages that are showing as duplicate: http://www.downpour.com/catalogsearch/advanced/byNarrator/narrator/Seth+Green/?bioid=5554 http://www.downpour.com/catalogsearch/advanced/byAuthor/author/Solomon+Northup/?bioid=11758 http://www.downpour.com/catalogsearch/advanced/byNarrator/?mediatype=audio+books&bioid=3665 http://www.downpour.com/catalogsearch/advanced/byAuthor/author/Marcus+Rediker/?bioid=10145 http://www.downpour.com/catalogsearch/advanced/byNarrator/narrator/Robin+Miles/?bioid=2075
Intermediate & Advanced SEO | | DownPour0 -
I'm not sure why SEOMoz is reporting duplicate content
I have thousands of duplicate page content errors on my site, but I'm not exactly sure why. For example, the crawl is reporting this page - http://www.fantasytoyland.com/2011-glee-costumes.html is a duplicate of this page - http://www.fantasytoyland.com/2011-jersey-shore-costumes.html . All of these products are unique to the page - what is causing it to flag as duplicate content?
Intermediate & Advanced SEO | | FutureMemoriesInc0