Facebook Promotion Help
-
I am considering doing a iPad give away to gain more Facebook page likes. I have several questions running through my brain that I'm hopeful fellow Mozzers can help me with. I was thinking I'll give away an iPad for every 500 FB likes on our page...or $1.00 per like.
- If I get an abundance of likes will Google smile upon me?
- How do I track the entries?
- Are there any tools that can assist in getting the word out on this and or tracking it all? I'm kind of a FB newb!
-
Thanks for the tips! I'll check out those policies to ensure I'm within the guidelines.
-
Sounds good - the more 'real' interactions on your Facebook wall the more Google will like it.
Competitions on Facebook can be tricky though as you dont want to break their terms and conditions, I am not sure if you actually ask people to write something on your wall in order to enter the competition.
North Social have all the details and links to Facebook Competition policies.
Goodluck though.
-
Great answer! Thanks for the advice. How about this as a revised plan.
-Use North Social to give away 1 iPad/month to entreprenuers/businesses
-Advertise the promotion on my site (get 40K visits/month) and directly on Facebook.
-Make an entry requirement to post on our wall how the iPad will help them in business.
Will I get a positive look from Google with this plan or do I need to change the implementation of the last step somewhow?
-
Hi, We've had experience with a number of Facebook promotions.
- Quick answer is no. Fanpage likes can easily be bought/fabricated, the raw numbers dont really matter that much. But you are building a valuable community around your brand which can help drive traffic back to your site or a fan page member might 'like' or 'comment' on a post that you make on the wall. Building up your brand, gaining Facebook shares or comments will get Google to smile upon you!
- The 'sweepstakes' app of http://northsocial.com/ is exactly what you need. You have to pay a small monthly fee for the full North Social suite... but it's definitely worth it.
- The 'sweepstake' app with North Social enables users to 'like' the page before they enter - this in turn, will appear on their facebook wall and hopefully stir up some interest from their users. You can also ask users to share the promotion directly. Finally, Facebook Advertising might work well for a cool prize like an iPad.
The biggest advice is to just give it a shot!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facebook Promoted posts
I have been promoting posts on our Facebook page with some good results. Am I aable to determine the Day /time the post is promoted? As ideally we want to be promoting the post when people are awake? Thanks for your help
Social Media | | Hardley1111 -
Tools for Automating Facebook Posts?
Hey Mozzers, We're revamping our social media campaign, and I'm looking for a tool that will allow me to schedules social media posts (Facebook specifically) in advance, so I'll only have to knock them out once a week. A cursory Google search has provided me with some options (HootSuite, etc) but I'd love to hear from people who actually use these services. What's your social media automation tool of choice, and how has it worked out for you? Thanks!
Social Media | | ClarityVentures0 -
Social Media Examiner - Facebook Success Summit
Hi there, I was wondering if you could tell me if you think it is worth it to pay $300 for this online conference regarding Facebook marketing. http://www.socialmediaexaminer.com/fbsummit12/
Social Media | | qlkasdjfw0 -
Facebook likes v fans
Hello, When I look at my site in opensiteexplorer it says my site has 79 Facebook "likes". But actually, it has 4,070. In another part of the PRO dashboard it correctly identifies 4,070 but calls them "fans". I thought if someone hit the "like" button they became "fans". So why is SEOmoz reporting the vastly different figures?
Social Media | | greenwich0 -
Do you build tools meant to be shared on Facebook?
I have some neat ideas for calculators and fun tools that I'll implement on one of my sites from time to time. I'm not convinced that I am getting the most SEO value out of them however, and would love to discuss what others do. Let's say I create a calculator that let's someone "cartoon themselves" (fictitious example). So, I'd create the tool and then I would put a button in a prominent place on the page to encourage people to share to FB. I configure my page so that the title and meta description are enticing for others who would see the story in their friend's news feed, so something like: I just cartooned myself on example.com! Upload a photo and see what you look like as a cartoon! You won't believe the results! So, this gets me some traffic, but nothing has gone super viral yet. I have a few pages like this that have garnered a few links, but not nearly as many as I would like. I promote the page on digg and other sites as well but this brings very poor returns. When you make a tool like this, do you do a lot of promotion? Have any tips for me? (btw...it's possible that my tools are just not as "shareable" as I think!)
Social Media | | MarieHaynes0 -
What's more important? Facebook fans, or likes?
Until now, I've been focusing on getting Facebook likes for my site, and amassed quite a lot. However it felt like I was missing an opportunity by not connecting directly to my audience. So I created a Facebook page which my site visitors can like. But this means having to promote two different things: a "facebook like" for my site, and a "facebook like" for my facebook page, which seems silly. So, I was wondering if: there is a way to combine the likes of my site to the likes of my FB page? Or a way for a visitor to like both through a single click? what's more important to Google: FB-likes to your site, or to your FB-page? Thank you!
Social Media | | GregMoine1 -
Facebook comments and seo
hi everyone i wondered if googlebot explores facebook comments and if not, what are the seo benefits of facebook comments module? As you can see below, techcrunch has added facebook comments in pages http://techcrunch.com/2011/04/04/facebook-iphone-event-check-ins So is it useful for SEO purposes?
Social Media | | FranckNlemba0