When to stop link building because page authority is low - open site explorer
-
Hi,
I'm link building with Open Site Explorer. I'm really picky in get links from only high quality sites.
When do you stop going down the list of possible backlink providers because the page authority is too low.
I usually stop at 40, but what do you do, why, and what does it depend on?
-
Lots of people come to these forums looking for numbers and formulas.
If the link is going to be on what looks like a quality site then it doesn't matter what the page authority is...
.... and if the site has a high page authority but it looks like a crappy manipulative site then why would you want a link on it?
-
Disregard page strength, acquire links.
...as long as the page is relevant. The fact that cheaper forms of SEO like article marketing are still effective proves that poor page strength shouldn't sap your efforts so quickly. I use page strength more of an indicator of where on my priority list I should put acquiring a link, if possible, and also assuming the page is relevant.
I understand not wanting to be associated with bad neighborhoods. Page strength is not a strong indicator of a bad neighborhood. One common SEO tactic is to create contests, correct? One recent contest I developed required participants make a review of a product, and naturally that meant linking to the client website. Most of these reviews came from personal blogs and general websites that did not have a lot of domain authority. Yet it was still a boost to rankings and domain authority.
Use your own judgement by looking at a website and determining if you want to be associated with it. Don't pick and choose based on the website popularity alone.
-
Someone else may be able to give you an 'absolute stopping point', but I really play it by ear if there's something that looks relevant and good, then I'll try and get a link.
I obviously wouldn't put as much effort into getting a link with a lower PA/DA as a high one. If I was to put a lower limit, I'd always use domain authority rather than page authority as this to me is a much better indicator, especially if you're looking for a link on the site in general, not just specifically on the same page as your competitor's link.
If I was to use a lower limit, I'd probably stick around the 40 mark for domain authority to be worth putting time and effort into getting a link, but I would still consider a lower DA if the link was relevant and fairly easy to get.
-
Good response. That helps. Yes, I will use gut instinct. There's one thing, though - I don't want any new sites. One of my requirements is age. Does that change your response? Also, where do you absolutely stop? PA 25? PA 20? I'd like to have a stopping place to rely on.
-
A link can still be good regardless of page authority, simply because there are many other ranking factors involved to determine the quality of a site which simply aren't available to OSE. You could easily get a spammy directory much higher in the OSE listings than a good quality content rich site that's lacking links further down.
I would use a combination of page authority and gut instinct. 40 is probably a good level to use as a marker, however there may be some newish or good content sites further down that you can make a judgement on; it's just that they may be fewer and farther in-between
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Forums and soical network pages - link analysis
Hi, I am working on reputation management project and i reach the point when i found that forums pages and social pages are hard to analyse their links and page rank. for example if you search these kind of pages on http://www.opensiteexplorer.org/ , it wont show any result And if you try to find the page rank on Moz toolbar it will show 1 pagerank How would you do guys when u are in this situation, Do you consider these kind of pages different than normal pages? Thanks
Moz Pro | | MohammadSabbagh0 -
Multiple Sites/Internal Pages Campaign
Can MOZ do reports/ranks/campaigns separately for each of our sites, then do separate keyword campaigns for specific internal content pages of each of the websites? For a law firm with both a defense and family law sites. We have multiple pages within each site, we will need to do separate and individual campaigns for assault, burglary, traffic tickets, ect. in our defense site. And we'll need other specific campaigns for other specific content in out family law site. Will Moz be able to accommodate our needs with their $99/mo plan or is that service only available for higher packages? (or is it even possible in ANY of their packages???) Thanks.
Moz Pro | | Wallin_Klarich0 -
Can I view inbound links to my Facebook business page?
I changed the title of my facebook page for my business Admiral Movers. I realized that all the listings that I manually entered over the years may be lost. Is there a way to view old page and new page inbound links to our facebook page?
Moz Pro | | Smcnelley0 -
External Followed Links History, number of links go down
I was reviewing Historical Domain Analysis and found that in last 2 month we lost almost 10000 external followed links. What this could be? is this real or just question seomoz crawling? 30voy1g.jpg
Moz Pro | | ctam0 -
Open site explorer result discrepancy
Hi all, I'm a little confused - when using open sites explorer to view of link stats on one of our competitors site I get conflicting results. For example - Page Specific Metircs shows the url www.xyz.com has 265 external links. But Root Domain Metrics show they have 22,687 links Yet the total links at the top of the report says Total links 999 Can someone explain why www.xyz.com has 265 external links and the rot domain (which is the same) has 22687 links? I've also run the report on xyz.com rather than www.xyz.com which yielded no results. Thanks in advance
Moz Pro | | EclipseLegal0 -
Why do some of my sites stop showing up as ranking on SEO Moz (listed as not in top 50) when in google ranks they are top five?
Okay - so i have several campaigns. And of these campaigns, about four or five of them no longer show up as ranking after several weekly crawls by SEOMoz... Not sure why the line on the chart just stops when they are ranking in top 5 for google organics am confused by this can you help me do what i need to do so that the seobot can read my pages and save me time on checking where i rank - thanks Creative Guy
Moz Pro | | creativeguy0 -
How To Solve Too Many On-Page Links In Blogger?
Hi, I Have An Issue Too Many On-Page Links In My Site And I Saw That There Are More Than 300 On Page Links On My Home Page URL. My Site Is Hosted On Blogger. So Please Tell Me How To Fix This Problem In Blogger.
Moz Pro | | MaherHackers0